Marketing Director - Donor Engagement
Wounded Warrior Project - Jacksonville, Florida, United States, 32290![Wounded Warrior Project](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Wounded Warrior Project
Overview
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Overview
If you’re the kind of person who believes that honoring and empowering our nation’s veterans is more than just a cause — that it’s a calling — then we’re ready to meet you.
When you join Wounded Warrior Project® (WWP), you’re committing to making a difference. We make a commitment to you, too – helping you to find that spark, ignite your passion to serve, and embark on a career with meaning and purpose.
At WWP™, we recognize our mission cannot be accomplished without our talented teammates, which is why we’re proud to offer benefits such as:
· A flexible hybrid work schedule (three days in the office, two days’ work from home)
· Full medical, dental, and vision coverage for both teammates AND family members
· Competitive pay and performance incentives
· A fun, mission-focused, and collaborative team environment
A mission that matters is just the beginning, so if you’re ready to get started, we’re ready for you.
The Wounded Warrior Project (WWP) Marketing Director – Donor Engagement leads the Donor Engagement marketing team in creating donor affinity, acquisition, engagement, and event participation. This position is responsible for developing, implementing, and driving data-driven marketing strategies that support the goals and objectives of WWP’s business development and community event fundraising teams.
DUTIES & RESPONSIBILITIES
Develop and implement comprehensive fundraising strategies that align with stakeholder goals and objectives, utilizing innovative ideas, data-driven insights, industry best practices, and integrated marketing plans.
Collaborate with leadership across Marketing, Communications, Direct Response, and Resource Development to establish strategies for business development and community event donor participation initiatives.
Track and analyze campaign and initiative performance, delivering comprehensive fundraising and marketing reports to leadership, ensuring alignment with stakeholder goals and objectives.
Cultivate and maintain strong relationships with stakeholders, internal support teams, and external vendors.
Identify and pursue strategic partnerships in collaboration with stakeholders to expand WWP's reach and impact.
Lead the development and execution of multi-channel fundraising campaigns, including traditional and digital initiatives.
Analyze donor data to identify trends, segment audiences, and personalize engagement efforts.
Research and identify veteran service organizations as well as non-profit donor and marketing trends.
Oversee vendor and agency relationships to ensure effectiveness, success, and value. Manage RFPs, contracts, and relationships.
Optimize resource allocation to maximize fundraising ROI.
Develop and manage departmental budgets, ensuring fiscal responsibility and accountability.
Lead the development, maintenance, and improvement of departmental processes and procedures.
Recruit, hire, and develop a high-performing team of fundraising marketing professionals
Foster a collaborative and supportive team environment.
Foster a culture of innovation and continuous improvement within the Donor Engagement team.
Champion WWP's mission, vision, and core values.
Other related duties as assigned.
KNOWLEDGE, SKILLS, & ABILITIES
Extensive marketing management and strategic planning experience with a proven track record in developing and successfully executing integrated marketing programs to drive fundraising.
Experience orchestrating large cross-functional teams for the development of targeted marketing communications and messaging.
Strong customer focus and solution-oriented. Positive, outgoing, and personable, with the ability to interact with diverse populations.
Proven ability to lead a high-performing team of marketing professionals.
Ability to handle multiple, highly diverse projects and deadlines in a fast-paced environment.
Proficient in Microsoft Office, e.g., Word, Excel, Outlook and PowerPoint.
Excellent organizational, written, and verbal communication skills.
Diligent in troubleshooting, problem-solving, and prioritizing in a dynamic environment.
Self-motivated, self-starter, and self-disciplined. Ability to take initiative and work well under pressure.
Unequivocal commitment to the highest standards of personal and business ethics and conduct.
Mission-driven, guided by core values, and a pleasure to work with.
EXPERIENCE
Requirements
Seven years of experience in a leadership position overseeing marketing initiatives focused on fundraising.
Seven years of experience utilizing customer relationship management, marketing automation, or donor marketing systems (e.g., Salesforce, Marketing Cloud, Donor Drive, Classy, DonorPerfect, etc.).
Three years of staff management experience.
Three years of lead generation experience.
Preferences
Ten years of experience in marketing, resource development, or fundraising.
Three years of non-profit fundraising experience.
EDUCATION
Requirements
Bachelor’s degree in business, marketing, advertising, non-profit management, or related field.
Preferences
Master’s degree in business, marketing, advertising, non-profit management, or related field.
CERTIFICATIONS & LICENSURE
Requirements
None.
Preferences
None.
WORK ENVIRONMENT/PHYSICAL DEMANDS
General office environment; temperature controlled.
May require lifting/carrying items up to 25 pounds.
Sitting for extended periods.
Up to 20% travel.
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Wounded Warrior Project® is an equal opportunity employer committed to providing equal employment opportunity to all persons without regard to race, color, religion, national origin, gender, gender identity, sexual orientation, marital status, citizenship, age, veteran or military status, disability, genetic information, or any other characteristic protected by law.
Please note:Wounded Warrior Project is not seeking assistance or accepting unsolicited resumes from search firms without a written search agreement in place. All resumes submitted by search firms to any employee at Wounded Warrior Project via email, the Internet or directly to hiring managers at Wounded Warrior Project in any form without a valid written search agreement in place will be deemed the sole property of Wounded Warrior Project, and no fee will be paid in the event the candidate is hired by Wounded Warrior Project as a result of the referral or through other means."