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Go to next pageAspen Home Improvements - Lancaster, Pennsylvania, us, 17622
Work at Aspen Home Improvements
About the Marketing Director positionWe are looking for a qualified Digital marketing director to take the lead in developing successful, long-term digital marketing strategies for our company. A successful Digital Marketing Director will have in-depth marketing experience and be passionate about digital technologies. You will work closely with multiple teams to ensure consistency through a variety of digital marketing channels. You should also provide forward-thinking ideas to construct and maintain a strong company web presence.Ultimately, you are the driving force behind all digital marketing efforts to achieve our business objectives.
Marketing Director responsibilities are:
Manage all marketing channels (e.g. website, social media, direct mail, events, canvas team, brand ambassador team) to ensure brand consistency
Measure ROI and KPIs
Prepare budget as a result of ROI and KPIs.
Conceptualize and develop pointed campaigns to create and maintain higher levels of customer interaction
Oversee all marketing departments and keep them accountable
Proactively forecast sales performance trends in the interest of increasing our market segment.
Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive and collaborative strategies
Motivate marketing team to achieve goals
Monitor competition and provide ideas to help us remain unique
Stay up-to-date with digital technology trends, developments, and ai technology changes
Marketing Director requirements are:
Proven work experience as a marketing director
Demonstrable experience in the design and implementation of successful digital marketing campaign(s)
Strong understanding of how all current marketing channels function
Solid knowledge of online best practices as well as marketing tools.
Outstanding analytical and project management skills
Strong team management and communication (written and verbal) skills
BSc degree in Marketing, Digital technologies or relevant field
See details and apply
Marketing Assistant