Director, U.S. Marketing Prevnar 20 Pediatric
Pfizer - Long Island City, New York, United States, 11101Work at Pfizer
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Overview
Please ensure you read the below overview and requirements for this employment opportunity completely.Given the dynamic nature of brand needs, this individual may be required to lead additional initiatives. Roles and responsibilities may evolve based on business needs.This role is a unique opportunity to demonstrate strong strategic thinking, cross-functional leadership, analytics, as well as U.S. marketing/ business acumen, driven by strong understanding of functional areas of expertise and interdependencies.
ROLE RESPONSIBILITIESHCP Strategy & Execution:2025 Tactical Plan CaptainBrand Review Committee (RC) CaptainDevelopment of post launch HCP strategies and tactics for digital omnichannelPartner with the Sr. Dir, Pediatric/Maternal Strategy to develop HCP strategies and tactics for initiatives to drive pneumococcal disease awareness, appropriate brand differentiation and uptake of Prevnar 20 Pediatric.Partner with Senior Director, Prevnar Pediatric to maintain Pediatric targeting & segmentation strategy across all channelsLeadership of digital omnichannel strategy & content distribution including content calendar creation, alignment across brand and agencies, and integrating CMO best practicesLead brand channel specific initiatives in partnership with cross functional teamsBrand Field Force Liaison:Primary brand connection with the Vaccines Field Sales force.Lead Field Force performance assessment, insight development & reactionary leadershipLead sales training developmentIdentify new/innovate ways to execute CFC training (e.g., by Sales tenure, assessed capabilities, and market dynamicsSales Communications – e.g., FAQ evolution, cross-brand alignmentLead Sales Meeting content development in partnership with HCP Secondee (Lead)Business Performance:In partnership with the Senior Director, Team lead:Continuously monitor brand KPIs and maintain brand dashboards (inc. sales targeting/frequency w/ Market Research & Commercial Excellence, etc.)REQUIRED QUALIFICATIONSEstablished business acumen and pharma industry/vaccines business knowledgeBA or BSMinimum 10 years U.S. commercial/marketing experienceDemonstrated innovation champion; seeks learnings from other brands and other industries to innovate and enhance launch plansComfort with ambiguity, and complex “white space” environmentsDemonstrated matrix leadership and ability to foster a culture of collaboration and teamwork
PREFERRED QUALIFICATIONSMBA, MPH or similarVFC/Public business knowledgeVaccines experiencePrevious Marketing experience
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.Work Location Assignment: On PremiseLAST DAY TO APPLY: 07/29/2024The annual base salary for this position ranges from $161,600.00 to $269,400.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. Relocation assistance may be available based on business needs and/or eligibility.Sunshine ActPfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.EEO & Employment EligibilityPfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.Marketing and Market Research#LI-PFE Similar Jobs (4) Director, Access, Affordability Strategy & Execution locations 2 Locations time type Full time posted on Posted 9 Days Ago Director, IBRANCE Global Marketing locations 3 Locations time type Full time posted on Posted 6 Days Ago Director, Audience Analytics locations 2 Locations time type Full time posted on Posted 3 Days Ago
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