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Marie Lawrence Associates

VP/Sr. Director of Sales & Marketing

Marie Lawrence Associates, Caldwell, New Jersey, us, 07007


Job Overview:

We are seeking an experienced and results-driven professional to join our client's non-profit organization as the Vice President of Sales and Marketing. The ideal candidate will have a robust background in the Continuing Care Retirement Community (CCRC) industry, with a focus on driving census, particularly within Independent Living.

Our client is a Non Profit and a Great Place to Work Certified company. For more than a century they've been in the business of providing services and resources for their community, and it's what they'll continue to do for years to come.

Key Responsibilities:

Census Growth Strategy:

Develop and execute comprehensive strategies to increase census within Independent Living, leveraging your expertise in the CCRC sector.

Leadership and Empowerment:

Be a self-starter and empower your team to achieve and exceed sales and marketing objectives. Drive a culture of high performance, accountability, and collaboration.

Overall Sales and Marketing Oversight:

Take charge of all sales and marketing efforts for our non-profit organization. Develop and implement innovative campaigns to elevate our visibility and attract new residents.

Visibility and Communication:

Assume a highly visible position within the organization, fostering effective communication with C-suite executives. Provide regular updates on sales and marketing performance, challenges, and opportunities.

Remote Collaboration:

Work remotely while maintaining a strong connection with the team. Demonstrate effective leadership from a distance, fostering a collaborative and motivated work environment.

Competing Priorities:

Successfully manage competing priorities, demonstrating agility and strategic thinking to ensure the alignment of sales and marketing efforts with organizational goals.

Qualifications:

CCRC Expertise:

Proven track record of success in sales and marketing within the Continuing Care Retirement Community industry, with a focus on Independent Living.Self-Starter:

Must be a proactive self-starter with the ability to independently drive initiatives and motivate the team to achieve ambitious goals.Remote Work:

Experience working in a remote capacity, coupled with the ability to maintain a strong connection with the team.Location Requirement:

Must be within a commutable distance to Essex County, NJ, as frequent travel to the area is essential.Leadership and Communication:

Strong leadership skills with the ability to effectively communicate with C-suite executives, inspiring confidence and trust.

If you are a strategic thinker with a passion for driving census growth in the CCRC sector, and you thrive in a dynamic, remote work environment, we invite you to apply for this exciting opportunity. Join us in making a meaningful impact in the lives of our residents and contributing to the success of our non-profit organization. Apply now!