Senior Digital Marketing Strategist

This is a full-time position that operates on a hybrid work schedule. Candidates must be available to come into the office at the Baltimore headquarters from Monday to Wednesday.We are looking for an entrepreneurial, results-driven Senior Digital Marketing Strategist with proven experience developing and executing comprehensive digital strategies, including: paid search (SEM/PPC), programmatic display/video, paid social, e-mail marketing and/or SEO campaigns, along with cross-functional experience in social media management, marketing and/or branding. Exceptional communication skills, incredible attention to detail and a can-do attitude are absolutely essential for success in this role.In this position, you will be integral in the development and execution of SEM, paid social, and other digital marketing communication strategies for the agency's clients. This involves everything from performing robust data analysis to campaign conceptualization, creation, development, implementation, monitoring & reporting.Candidate Skills/RequirementsSuperior analytical & communications skills - must be able to understand complex problems and articulate logical, defensible solutionsFulfill and assist with SEO, paid social, paid search, and/or social media plans, as well as other digital marketing campaignsAbility to build & manage high-performing PPC campaigns (paid social, paid search, programmatic display/video)Experience with: Microsoft Ads, Google Ads, Facebook Advertising, Instagram Advertising, Pinterest Ads, Twitter Ads & Google/Adobe AnalyticsExperience with: Moz, SEMrush, AHRefs, SpyFu and other related SEM/SEO toolsPerform competitive and industry research to identify digital marketing opportunitiesPossess an understanding of existing and emerging social platforms, including video advertisingAssist in developing, coordinating, producing, editing, proofing, and delivering digital content and marketing materialsDevelop success metrics and measure/analyze campaign results in order to demonstrate successNice to Have ExperienceExperience working on an open-source CMS (WordPress)Experience with email marketing (Constant Contact, Listrak, Marketo, HubSpot, MailChimp)Facebook Advertising, Adobe Analytics, Google Ads and/or Google Analytics certification(s) are a major plusHubSpot Certification or Marketo CertificationSalary commensurate with experience. Warschawski offers a competitive benefits package and a great work environment.