Senior Marketing Manager

The Marketing Strategy department is seeking a Senior Marketing Manager to join our already amazing team. This role will report into the Sr. Marketing Director and will collaborate with nearly every other group within the firm - creative, operations, product, web and paid media, while being a channel owner. A successful candidate will be tackling complex marketing, media, and technology challenges in an effort to help our business grow. They will be someone who can tell a story with data, see the larger picture to formulate testing hypotheses, be confident to take high pressure calculated risks, manage expectations, and be a leader to execute on action plans.

This position will sit full time in our Brooklyn office, which is situated inside a renovated industrial loft and is the marketing backbone of the company. We operate like a startup- with flexibility and accountability in our DNA. Our team has the opportunity to innovate and solve problems their way but reinforced by the strength and resources of an established enterprise. You will have the ability to be hybrid, with required in-office attendance being Mondays, Wednesdays and Thursdays.

Responsibilities:

• Own and be accountable for marketing performance of a dedicated local market/regional office.
• Drive data-driven analysis and insights to improve marketing efficacy and value to the business.
• Build a marketing learning agenda, and prioritize tests that can be iterative across portfolios supporting positive business growth.
• Support managing annual budgets and revenue forecasts; provide updates on incremental opportunities.
• Understand overarching business objectives, strategy and operations, to adapt and define for local intricacies and considerations.
• Continue to optimize funnels and campaigns to reach growth goals.

Qualifications:

• 4+ years of experience in marketing or digital media management.
• Collaborative team player who can rally multiple cross-functional stakeholders behind a vision, influence decisions, and work under pressure.
• Proven ability to move from strategy to tactical execution - autonomously develop multiple strategic marketing initiatives at the same time and be able to implement them flawlessly.
• Proven ability to go from "insights to action" - work with data to build, execute, measure, and optimize impactful plans.
• High emotional intelligence - strong relationship management skills and executive presence.
• Excellent communication and presentation skills, with a high attention to detail.
• Knowledge of and interest in brand and direct response marketing.

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