Englefield Oil
Marketing Coordinator
Englefield Oil, Heath, Ohio, United States, 43056
SUMMARY: Fun, dynamic role in a fast-paced setting, heavily focused on supporting Duchess Convenience Stores - a family-owned chain of 120 convenience stores in business for more than 60 years.
Digital Marketing - Social Media, Website
• Plan social campaigns to support promotions and brand awareness.
• Work with team to obtain and develop Creative resources.
• Schedule and implement campaigns.
• Develop brand messaging and strategy on social platforms including Facebook, Instagram, TikTok.
• Videography and photography work in-house and with external creative partners. • Develop and edit site pages to optimize web traffic.
• Utilize search engine optimization and analytics to improve web experiences. • Schedule and implement loyalty and other promotional changes as needed. • Update Manager with trends, analytics, and other relevant information.
Customer Service and Support
• Customer-facing representation of Duchess brand.
• Field and address customer service requests including
o Internal HelpDesk
o Website contact form
o Email and phone
o Answer, record and resolve customer service issues.
• Represent the Marketing Team in internal logistics and emails.
• Point person for inner-office needs.
Manage and Audit Supplies and Signage
• Manage content and organization of Team Google Drive.
• Archive documents, photos and files.
• Develop files for events, signage needs, and other annual changes.
• Manage team assets.
EDUCATION AND EXPERIENCE
College Graduate with previous experience in a marketing role.
• Intermediate to advanced experience with MAC software.
• Excellent verbal, written communication and interpersonal skills.
• Working knowledge of: HTML, Adobe Creative Suite, Analytics, Web technology, SEO, media relations, project management.
• Advanced knowledge and use of MS Office Suite and Outlook; familiar with Google Drive, Docs and Sheets.
• Strong attention to detail.
• Well organized and self-motivated; ability to work effectively under deadline.
• Exceptional verbal and written communication skills.
Digital Marketing - Social Media, Website
• Plan social campaigns to support promotions and brand awareness.
• Work with team to obtain and develop Creative resources.
• Schedule and implement campaigns.
• Develop brand messaging and strategy on social platforms including Facebook, Instagram, TikTok.
• Videography and photography work in-house and with external creative partners. • Develop and edit site pages to optimize web traffic.
• Utilize search engine optimization and analytics to improve web experiences. • Schedule and implement loyalty and other promotional changes as needed. • Update Manager with trends, analytics, and other relevant information.
Customer Service and Support
• Customer-facing representation of Duchess brand.
• Field and address customer service requests including
o Internal HelpDesk
o Website contact form
o Email and phone
o Answer, record and resolve customer service issues.
• Represent the Marketing Team in internal logistics and emails.
• Point person for inner-office needs.
Manage and Audit Supplies and Signage
• Manage content and organization of Team Google Drive.
• Archive documents, photos and files.
• Develop files for events, signage needs, and other annual changes.
• Manage team assets.
EDUCATION AND EXPERIENCE
College Graduate with previous experience in a marketing role.
• Intermediate to advanced experience with MAC software.
• Excellent verbal, written communication and interpersonal skills.
• Working knowledge of: HTML, Adobe Creative Suite, Analytics, Web technology, SEO, media relations, project management.
• Advanced knowledge and use of MS Office Suite and Outlook; familiar with Google Drive, Docs and Sheets.
• Strong attention to detail.
• Well organized and self-motivated; ability to work effectively under deadline.
• Exceptional verbal and written communication skills.