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Legacy Restoration

Field Marketing Manager

Legacy Restoration, Minneapolis, Minnesota, United States, 55447


Legacy Restoration is the leader in residential home exterior renovation, offering a complete line of roofing, siding, windows, gutters and installation services. Our purpose, built on the foundation of our core values, is to improve the quality of life for our employees and customers through the

pursuit of excellence . We offer career advancement, growth and leadership development opportunities. We are active members of the communities we serve through actively giving back and participating in volunteer activities.

Here at Legacy Restoration, LLC, we are the leader in home exterior services with a regional operating model in Minnesota, Colorado, Illinois, Iowa, and Nebraska and rapidly growing through acquisition and organic growth. We are seeking a dynamic and results-driven Field Marketing Manager to join our team. The ideal candidate will have a strong background in marketing and a passion for executing successful field marketing strategies. This role requires a creative thinker with excellent communication skills, attention to detail, and the ability to thrive in a fast-paced environment. Our culture is built on being purpose driven with non-negotiable core values. This is an incredible opportunity to join a rapidly growing company.

Responsibilities

Local market campaign development and execution to drive lead generation:

Drive local lead generation initiatives in the Legacy Restoration markets through effective planning and execution, working closely with the CMO and other team members. Track and analyze lead generation metrics to assess performance and inform future strategies and tactics.Execute social media campaigns

to support lead generation and other in market initiatives.Execute online reputation management programs.Identify and support execution of local event opportunities by market

and develop the recommendation for market leaders on what events to participate in and why. Support the local teams with event execution and performance assessment as required.Brand : Ensure consistent brand representation at local events and all marketing materials while fostering relationships with local partners, vendors, and influencers to enhance brand awareness and positioning.Sales enablement : Collaborate with the retail, insurance, multi-family, agency, and property management sales teams to understand regional needs and tailor central marketing initiatives to support sales local market performance.Develop and execute local market storm marketing response plan.Local Market Research & Competitive Monitoring : Actively monitor local market trends, opportunities, key competitor actions, and industry developments that Southern can capitalize on to grow market share by refining field marketing strategies.Budget management : Develop and manage field marketing budget, ensuring cost effectiveness and ROI. Report on performance and ensure budget adherence.Collaborate with CMO and internal agency

to advance brand messaging positioning, digital strategies, and sales enablement to drive brand and lead generation and actively support sales performance.Qualifications

More than 5 years' experience in B2C marketing and lead generation, with specific experience in field marketing, and ideally home services.Actual experience with Adobe, Canva, Hubspot (or similar marketing automation platform), generative AI and Social Media Platforms required. Experience with graphic design is a plus.Bachelor's degree or equivalent in marketing, business, or related field is preferred.Strong organizational and multi-tasking abilities.Excellent written and verbal communication skillsAbility to travel to local markets as required (less than 15% of time).The position is an office position located at our HQ office in Plymouth, MN.What makes Legacy Restoration LLC a great employer?

PTO, 8 Paid Holidays, and a 4O1K plan with company match,Health, Dental, and Vision InsurancePaid Paternity LeaveTeam building and volunteering activities throughout the yearOngoing training and personal development opportunitiesSignificant growth opportunities and potential travel and/or relocation options for those willing as the company expands

$70,000 - $90,000 a year

We take great pride in delivering a

5 Star customer experience ,

quality workmanship

for our customers and

upholding anoutstanding work environment

for our employees.

The atmosphere at Legacy nurtures a culture of

excellence ,

accountability ,

professionalism

and

continued growth and improvement . Giving back to the communities we serve is a vital component of our core values; we frequently volunteer as a group and enjoy team building activities that focus on

personal development and bettering the lives of employees, customersand our communities.