EmergencyMD
Social Media Manager
EmergencyMD, Clearwater, Florida, United States, 34623
Essential Functions
Develop and implement corporate social media strategy based on brand guidelines
Collaborate with marketing and design teams, as well as executives, to develop effective social media marketing campaigns across multiple platforms
Work closely with the CEO to ideate, create and curate content
Analyze and monitor the company's digital marketing plan and social media strategy and identify strategic weaknesses and contribute to discussions for improvements
Cultivate engagement with our followers and social media users and encourage greater social media participation in an effort to grow our online brand through a multi-platform campaign
Constantly research social media trends and inform management of changes that are relevant to the company's marketing activities and brand direction
Set, monitor, and report on KPIs associated with social media campaigns, such as targets for certain number of shares or links and measuring a campaign's performance against the KPIs
Quickly pivot, redesign and adjust to data driven results
Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
Communicate and complete day-to-day program execution including, but not limited to, tracking of status, key deliverables, and major dependencies in accordance with content calendar
Identify opportunities to influence public perception through our audience engagement and publicly speaking about the brands social media strategy
Identify client/coach needs and gaps in our content and recommend new topics
Ensure all-around consistency of brand (style, fonts, images and tone)
Attend team meetings as required
Be able to work flexible hours as needed, both in the office and on-site
Other duties as assigned
QUALIFICATIONS:
BS in Marketing or similar field (waived depending on years experience)
Demonstrated work experience in various social media platforms
Demonstrated ability with content management Systems
Solid knowledge and application of online content strategy
Proven ability to publish blogs and social copy via a portfolio
Demonstrated collaborative, organizational, and operational skills with a proven ability to handle multiple tasks and projects
Goal and deadline oriented
Excellent verbal and written communication skills
#J-18808-Ljbffr
Develop and implement corporate social media strategy based on brand guidelines
Collaborate with marketing and design teams, as well as executives, to develop effective social media marketing campaigns across multiple platforms
Work closely with the CEO to ideate, create and curate content
Analyze and monitor the company's digital marketing plan and social media strategy and identify strategic weaknesses and contribute to discussions for improvements
Cultivate engagement with our followers and social media users and encourage greater social media participation in an effort to grow our online brand through a multi-platform campaign
Constantly research social media trends and inform management of changes that are relevant to the company's marketing activities and brand direction
Set, monitor, and report on KPIs associated with social media campaigns, such as targets for certain number of shares or links and measuring a campaign's performance against the KPIs
Quickly pivot, redesign and adjust to data driven results
Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
Communicate and complete day-to-day program execution including, but not limited to, tracking of status, key deliverables, and major dependencies in accordance with content calendar
Identify opportunities to influence public perception through our audience engagement and publicly speaking about the brands social media strategy
Identify client/coach needs and gaps in our content and recommend new topics
Ensure all-around consistency of brand (style, fonts, images and tone)
Attend team meetings as required
Be able to work flexible hours as needed, both in the office and on-site
Other duties as assigned
QUALIFICATIONS:
BS in Marketing or similar field (waived depending on years experience)
Demonstrated work experience in various social media platforms
Demonstrated ability with content management Systems
Solid knowledge and application of online content strategy
Proven ability to publish blogs and social copy via a portfolio
Demonstrated collaborative, organizational, and operational skills with a proven ability to handle multiple tasks and projects
Goal and deadline oriented
Excellent verbal and written communication skills
#J-18808-Ljbffr