Senior Marketing Manager

Overview:Passionate about marketing? Are you looking to apply your skills in a dynamic two-sided marketplace (Clients and Candidates)? Ready to make an impact on a fast-growing company with tremendous career growth opportunities?We are seeking an experienced and results-driven Marketing Manager to spearhead our marketing efforts. This role is pivotal in driving growth by developing and executing strategies that align with our business objectives. The ideal candidate will have a proven track record of implementing successful projects independently or with a team. They will also have strong writing skills, experience developing and executing successful marketing campaigns, an eye for compelling creatives, a deep understanding of market research and analytics, and strong leadership skills.

Accountabilities:Strategy and Planning

Market research to identify opportunities and trends in the industryDevelop and execute marketing strategyBrand and Innovation

Develop and maintain brand identity, messaging and positioning.Support company innovation initiativesCustomer Marketing & Lead Generation

Implement and continuously optimize lead generation engine for Business Development and RecruitingLead digital, traditional and content marketing efforts.Projects & Campaigns

Project planning, execution and managementProject evaluation and reporting

Requirements:

Bachelor's degree in marketing, Business Administration, or a related fieldExcellent leadership, communication, and project management skills in a B2B or B2C environment.Proficiency in lead generation tactics, including inbound marketing, content marketing, SEO, SEM, email marketing, and social media.Proficiency in marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems.Strong analytical mindset with the ability to derive insights from data to inform strategic decisions.

Benefits:We offer a competitive salary and bonus package and an incredible suite of benefits, including unlimited (discretionary) paid time off, 1/2-day Friday summer hours, 401k, paid maternity and paternity leave, and moreWho are we?Per Sé is a leading workforce solution company with 25+ years of experience in the energy and industrial markets. A few common characteristics our employees possess are a Growth Mindset, Inclusion, and a Passion to Grow our organization while having fun every day.People are our purposeWe believe in the power of unique perspectives. In that spirit, we strive to foster an environment in which people of all backgrounds are embraced and inspired. Per Sé values inclusivity, transparency, equal opportunity and care to all applicants and employees regardless of gender/gender identity, race/ethnicity, sexual orientation, religion, age, national origin, genetic information, status as a protected veteran, and ability.

This is a hybrid (3+ days a week in-office) & work from home position.