Delaware North
Vice President of Marketing, Parks
Delaware North, Buffalo, New York, United States, 14266
The Opportunity
Delaware North is hiring a Vice President of Marketing, Parks to join our team. As the Vice President of Marketing, you will be responsible for driving the marketing agenda for Delaware North’s Parks and Resorts brands. If you are passionate about hospitality, and are looking for complex, stimulating work leading high performing teams, apply now.
Pay
Minimum – Anticipated Maximum Base Salary: $168700 - $239100 / year
In addition to base salary, we offer an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. The advertised pay range represents what we believe at the time of this job posting, that we would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range. Information on our comprehensive benefits package can be found at https://careers.delawarenorth.com/whatweoffer .
Benefits
At Delaware North, we care about our team members' personal and professional journeys. These are just some of the benefits we offer:
Medical, dental, and vision insurance
401(k) with up to 4% company match
Annual performance bonus based on level, as well as individual, company, and location performance
Paid vacation days and holidays
Paid parental bonding leave
Tuition and/or professional certification reimbursement
Generous friends-and-family discounts at many of our hotels and resorts
Responsibilities
Create and maintain an effective organizational structure and marketing strategy for the Parks and Resorts revenue generation efforts, leading planning for each brand
Analyze market trends, customer insights, and competitive landscape to adjust marketing and sales strategies, oversee targeted sales campaigns, and enhance client engagement
Lead the marketing team by setting clear objectives, performance goals, and professional development plans, ensuring high performance and innovation
Develop and maintain strong relationships with key distribution partners, OTAs, and corporate clients, implement yield management practices, and maximize revenue during peak and off-peak periods
Establish and manage marketing standard operating procedures, budgets, vendor relationships, and conduct regular performance reviews of key metrics to ensure optimal revenue outcomes
Qualifications
Bachelor’s degree required
Minimum of 5 years of experience at the executive level, able to effectively communicate and influence senior leadership
Minimum of 10 years of marketing experience with experience marketing for multiple resorts, lodging and/or tour/experience companies.
Data driven marketing focused expereince required
Ability to work across a matrixed organization with multiple key stakeholders in a collaborative manner
Proven ability to manage and develop a team
Who We Are
At Delaware North, you’ll love where you work, who you work with, and how your day unfolds. Whether it’s in sporting venues, casinos, airports, national parks, iconic hotels, or premier restaurants, there’s no telling where your career can ultimately take you. We empower you to do great work in a company with 100 years of success, stability and growth. If you have drive and enjoy the thrill of making things happen - share our vision and grow with us.
Delaware North Companies, Incorporated and its subsidiaries consider applicants for all positions without regard to race, color, religion, creed, gender, national origin, age, disability, marital or veteran status, sexual orientation, or any other legally protected status. Delaware North is an equal opportunity employer.
Delaware North is hiring a Vice President of Marketing, Parks to join our team. As the Vice President of Marketing, you will be responsible for driving the marketing agenda for Delaware North’s Parks and Resorts brands. If you are passionate about hospitality, and are looking for complex, stimulating work leading high performing teams, apply now.
Pay
Minimum – Anticipated Maximum Base Salary: $168700 - $239100 / year
In addition to base salary, we offer an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. The advertised pay range represents what we believe at the time of this job posting, that we would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range. Information on our comprehensive benefits package can be found at https://careers.delawarenorth.com/whatweoffer .
Benefits
At Delaware North, we care about our team members' personal and professional journeys. These are just some of the benefits we offer:
Medical, dental, and vision insurance
401(k) with up to 4% company match
Annual performance bonus based on level, as well as individual, company, and location performance
Paid vacation days and holidays
Paid parental bonding leave
Tuition and/or professional certification reimbursement
Generous friends-and-family discounts at many of our hotels and resorts
Responsibilities
Create and maintain an effective organizational structure and marketing strategy for the Parks and Resorts revenue generation efforts, leading planning for each brand
Analyze market trends, customer insights, and competitive landscape to adjust marketing and sales strategies, oversee targeted sales campaigns, and enhance client engagement
Lead the marketing team by setting clear objectives, performance goals, and professional development plans, ensuring high performance and innovation
Develop and maintain strong relationships with key distribution partners, OTAs, and corporate clients, implement yield management practices, and maximize revenue during peak and off-peak periods
Establish and manage marketing standard operating procedures, budgets, vendor relationships, and conduct regular performance reviews of key metrics to ensure optimal revenue outcomes
Qualifications
Bachelor’s degree required
Minimum of 5 years of experience at the executive level, able to effectively communicate and influence senior leadership
Minimum of 10 years of marketing experience with experience marketing for multiple resorts, lodging and/or tour/experience companies.
Data driven marketing focused expereince required
Ability to work across a matrixed organization with multiple key stakeholders in a collaborative manner
Proven ability to manage and develop a team
Who We Are
At Delaware North, you’ll love where you work, who you work with, and how your day unfolds. Whether it’s in sporting venues, casinos, airports, national parks, iconic hotels, or premier restaurants, there’s no telling where your career can ultimately take you. We empower you to do great work in a company with 100 years of success, stability and growth. If you have drive and enjoy the thrill of making things happen - share our vision and grow with us.
Delaware North Companies, Incorporated and its subsidiaries consider applicants for all positions without regard to race, color, religion, creed, gender, national origin, age, disability, marital or veteran status, sexual orientation, or any other legally protected status. Delaware North is an equal opportunity employer.