Mai Placement
ECommerce Marketing Manager
Mai Placement, Lakewood, New Jersey, us, 08701
E-Commerce Marketing ManagerLocation: Remote (9 AM - 5 PM EST, Monday to Friday)Employment Type: Full-Time65-75kRole Overview:We are seeking a dynamic and experienced E-Commerce Marketing Manager to join our team at Chai Vision. In this role, you will play a pivotal role in managing and growing the direct-to-consumer (DTC) marketing channels for multiple brands under the Chai Vision umbrella, including a pet brand, kids and toy brand, home furniture brand, supplement brand, and camping brand. Your primary focus areas will include Shopify management, email marketing, SMS marketing, influencer marketing, and organic social media management.Key Responsibilities:
Shopify Management:Collaborate with the Amazon team and creative team to regularly update website banners, copy, and content for each brand’s website via Shopify.Ensure a seamless, engaging, and user-friendly online shopping experience for customers.Monitor website performance and user experience, implementing improvements as needed.Manage product listings, collections, and navigation to optimize the customer journey.Email and SMS Marketing:Develop and execute effective email and SMS marketing strategies using platforms like Klaviyo or similar tools.Create compelling copy, visuals, and designs for newsletters, promotions, and campaigns.Segment and target audiences to maximize engagement, conversion rates, customer retention, and revenue.Analyze campaign performance and adjust strategies to achieve KPIs and improve ROI.
Organic Social Media Management:Manage and create content for various social media platforms, including but not limited to Instagram, Facebook, TikTok, Twitter, and Pinterest.Develop and execute social media strategies to grow followers, increase engagement, and drive traffic to the brand websites.Craft engaging captions and copy for posts, fostering a sense of community and brand loyalty.Monitor social media trends, track performance metrics, and adjust strategies accordingly.Content Marketing:Work closely with the content team to create engaging, shareable content for blogs, articles, and social media platforms.Leverage storytelling to connect with our diverse audience and build strong brand affinity.Coordinate the production of high-quality content that aligns with brand messaging and marketing goals.Implement SEO best practices to increase organic search visibility and traffic.Influencer Marketing:Identify, collaborate with, and manage relationships with influencers to amplify brand presence and reach new audiences.Negotiate contracts, ensure alignment with brand values, and manage influencer campaigns from start to finish.Track and analyze the performance of influencer partnerships, optimizing for effectiveness and ROI.
Qualifications:Bachelor's degree in Marketing, Business, Communications, or a related field.3-5 years of experience in digital marketing, with a focus on e-commerce and DTC strategies.Proven experience managing Shopify websites and executing email and SMS marketing campaigns.Strong understanding of social media platforms and content creation.Excellent copywriting and content creation skills.Experience with influencer marketing and managing influencer relationships.Analytical mindset with the ability to interpret data and make data-driven decisions.Strong project management skills and the ability to handle multiple projects simultaneously.Excellent communication and collaboration skills.
Why Join Us:Opportunity to work with multiple exciting brands and make a significant impact on their growth.Collaborative and dynamic work environment.Competitive salary and benefits package.Room for professional growth and development.
If you are a passionate and results-driven marketer looking to take your career to the next level, we would love to hear from you. Apply today and join our team!How to Apply:Please send your resume and a cover letter detailing your experience and why you would be a great fit for this role.Email Resume:
Joel@maiplacement.com
Apply Online:https://jobs.crelate.com/portal/maiplacement/job/ntwrr7j98ihweedtzpocjj6ike?crt=1720039716273
Shopify Management:Collaborate with the Amazon team and creative team to regularly update website banners, copy, and content for each brand’s website via Shopify.Ensure a seamless, engaging, and user-friendly online shopping experience for customers.Monitor website performance and user experience, implementing improvements as needed.Manage product listings, collections, and navigation to optimize the customer journey.Email and SMS Marketing:Develop and execute effective email and SMS marketing strategies using platforms like Klaviyo or similar tools.Create compelling copy, visuals, and designs for newsletters, promotions, and campaigns.Segment and target audiences to maximize engagement, conversion rates, customer retention, and revenue.Analyze campaign performance and adjust strategies to achieve KPIs and improve ROI.
Organic Social Media Management:Manage and create content for various social media platforms, including but not limited to Instagram, Facebook, TikTok, Twitter, and Pinterest.Develop and execute social media strategies to grow followers, increase engagement, and drive traffic to the brand websites.Craft engaging captions and copy for posts, fostering a sense of community and brand loyalty.Monitor social media trends, track performance metrics, and adjust strategies accordingly.Content Marketing:Work closely with the content team to create engaging, shareable content for blogs, articles, and social media platforms.Leverage storytelling to connect with our diverse audience and build strong brand affinity.Coordinate the production of high-quality content that aligns with brand messaging and marketing goals.Implement SEO best practices to increase organic search visibility and traffic.Influencer Marketing:Identify, collaborate with, and manage relationships with influencers to amplify brand presence and reach new audiences.Negotiate contracts, ensure alignment with brand values, and manage influencer campaigns from start to finish.Track and analyze the performance of influencer partnerships, optimizing for effectiveness and ROI.
Qualifications:Bachelor's degree in Marketing, Business, Communications, or a related field.3-5 years of experience in digital marketing, with a focus on e-commerce and DTC strategies.Proven experience managing Shopify websites and executing email and SMS marketing campaigns.Strong understanding of social media platforms and content creation.Excellent copywriting and content creation skills.Experience with influencer marketing and managing influencer relationships.Analytical mindset with the ability to interpret data and make data-driven decisions.Strong project management skills and the ability to handle multiple projects simultaneously.Excellent communication and collaboration skills.
Why Join Us:Opportunity to work with multiple exciting brands and make a significant impact on their growth.Collaborative and dynamic work environment.Competitive salary and benefits package.Room for professional growth and development.
If you are a passionate and results-driven marketer looking to take your career to the next level, we would love to hear from you. Apply today and join our team!How to Apply:Please send your resume and a cover letter detailing your experience and why you would be a great fit for this role.Email Resume:
Joel@maiplacement.com
Apply Online:https://jobs.crelate.com/portal/maiplacement/job/ntwrr7j98ihweedtzpocjj6ike?crt=1720039716273