Tres 10 Solutions Inc.
Senior Director of Marketing
Tres 10 Solutions Inc., Texas City, Texas, us, 77592
Job Type
Full-time
Description
William Chris Wine Co. is a premier wine company in the Texas Hill Country, made up of multiple industry-leading brands: William Chris Vineyards, Lost Draw, Skeleton Key, Grower Project, Wine for the People, Dandy, La Valentia, Uplift Vineyard and Yes We Can Wine/Sway Rosé. We do not follow trends, we create them. We are the leading producer of Texas-grown wine, and we are looking for ways to share a piece of our world with more people.
Summary
Oversee the strategy, development, and implementation of all of our marketing initiatives for each of our brands and companies. You are responsible for developing campaigns, strategies, and initiatives that help promote our brands and Texas Grown wine. Together, we are continuing to grow our world-class Texas wine company. You have the courage to push boundaries while still maintaining unity and focus and having fun.
Compensation Includes:
Competitive Salary75% Company paid employee health, dental, and vision insurance401KLife InsurancePaid Time OffMonthly allotment of William Chris Wine Company releasesGym MembershipPersonal and professional development opportunitiesReal. Texas. Wine. monthly allotmentEssential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
Develop both brand and product marketing strategies across our portfolio for both new and existing productsEnsure a consistent message and brand focus to our customers in both direct-to-consumer, direct-to-trade, and wholesalePlan, prepare, and manage all publicity material and public relations across all brandsDevelop, build, and create email marketing campaignsDevelop marketing campaigns and manage external PR firm's execution as neededEnsure consistent brand presentation in all mediums, including social, web, print, direct to direct-to-consumer materialsManage marketing calendar to include planned campaigns, channels (social media, email, telephone), dates/times, and target audiences in a format easily communicated to all members of our teamTrack and report on successes/opportunities of all campaignsTrack analytics to build efficacyDevelop and monitor marketing performance indicatorsContribute to and manage quarterly and annual marketing budgets for all brandsPlan and manage marketing events to promote all brands and productsMaintain marketing staff and daily management of all marketing activitiesWork closely with the direct-to-consumer and Outside sales teams to support their efforts to meet company objectives by providing appropriate tools and materials.Regularly analyze the competitive environment and consumer trends and report on external and internal opportunitiesCapable of conducting tastings for the public and tradeExpectations include being an active participant in company events to gain guest perspective and insight.Other duties?
Additional duties as assignedCompetencies
Knowledge of a wide range of marketing techniques and conceptsExceptional communication skills and attention to detail (in all communication, verbal and written)Responds well under pressureWorks independently with little supervisionHighly organized with excellent time management skillsCreative thinking, confident, entrepreneurial, and energeticTeam player able to communicate with all levels of the businessFlexibility in scheduling including Saturdays and holidays as required for peak times/holidaysSupervisory Responsibilities
This position is expected to supervise 3-5 employeesWork environment
Office environmentTasting Rooms (Inside, air-conditioned)Outdoor Events (Non-air-conditioned, various locations)Physical Demands
Extended periods of sitting at a desk, using a computer and phoneAbility to negotiate uneven, outdoor surfacesAbility to effectively communicate verbally, using telephones, and with electronic means (email, social media, etc.)Must be able to lift 40 pounds.Stand for long periods of timeTravel and remote work
This position will require occasional travel to off-site locations but does not require overnight travel except on occasion for events or trainingThis position requires on-site work on a regular basisTravel to and from the main worksite (daily commute) is at the expense of the employee and is not considered time workedTravel between sites during the workday is considered time workedRequired Education and Experience
Degree in Marketing or Business6+ years' experience in marketing managementStrong experience in email marketing and e-commerceFood/Beverage or Consumer Packaged Goods experience highly preferredCreation of marketing plans, brand strategy, social media, and online advertisingPreferred education and experience
WSET 2 or CMS Certified Sommelier or betterUpscale wine program experienceAdditional education and experience
Effectively communicate with all levels of the organizationMust be creative, outgoing, attentive to detail, and possess great communication (verbal, written, electronic, listening) skillsMust have excellent customer service skillsResponds to and works well under pressure and deadlinesExcellent time management skills and dependability are requiredGood office technology skills (Phones, computers, office applications and systems)Must have the ability to multitask and complete duties, tasks, and projects, despite interruptionsWork schedule is typically Mon-Fri, 8 am-5 pm, but may require off-hours and weekend work if necessary to achieve required results. We are particularly busy during the holiday season and on weekends, and it will be necessary to be available during those times, on occasion.Must maintain a sense of urgency and positivityAbility to effectively work on teamsMust be a self-starter and complete duties, tasks, and projects with little or no supervisionWork Authorization
This job is not eligible for visa sponsorship
It is the policy of William Chris Wine Company to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information, or any other protected characteristic under applicable law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Salary Description
$100,000.00 to $120,000.00 annually
Full-time
Description
William Chris Wine Co. is a premier wine company in the Texas Hill Country, made up of multiple industry-leading brands: William Chris Vineyards, Lost Draw, Skeleton Key, Grower Project, Wine for the People, Dandy, La Valentia, Uplift Vineyard and Yes We Can Wine/Sway Rosé. We do not follow trends, we create them. We are the leading producer of Texas-grown wine, and we are looking for ways to share a piece of our world with more people.
Summary
Oversee the strategy, development, and implementation of all of our marketing initiatives for each of our brands and companies. You are responsible for developing campaigns, strategies, and initiatives that help promote our brands and Texas Grown wine. Together, we are continuing to grow our world-class Texas wine company. You have the courage to push boundaries while still maintaining unity and focus and having fun.
Compensation Includes:
Competitive Salary75% Company paid employee health, dental, and vision insurance401KLife InsurancePaid Time OffMonthly allotment of William Chris Wine Company releasesGym MembershipPersonal and professional development opportunitiesReal. Texas. Wine. monthly allotmentEssential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
Develop both brand and product marketing strategies across our portfolio for both new and existing productsEnsure a consistent message and brand focus to our customers in both direct-to-consumer, direct-to-trade, and wholesalePlan, prepare, and manage all publicity material and public relations across all brandsDevelop, build, and create email marketing campaignsDevelop marketing campaigns and manage external PR firm's execution as neededEnsure consistent brand presentation in all mediums, including social, web, print, direct to direct-to-consumer materialsManage marketing calendar to include planned campaigns, channels (social media, email, telephone), dates/times, and target audiences in a format easily communicated to all members of our teamTrack and report on successes/opportunities of all campaignsTrack analytics to build efficacyDevelop and monitor marketing performance indicatorsContribute to and manage quarterly and annual marketing budgets for all brandsPlan and manage marketing events to promote all brands and productsMaintain marketing staff and daily management of all marketing activitiesWork closely with the direct-to-consumer and Outside sales teams to support their efforts to meet company objectives by providing appropriate tools and materials.Regularly analyze the competitive environment and consumer trends and report on external and internal opportunitiesCapable of conducting tastings for the public and tradeExpectations include being an active participant in company events to gain guest perspective and insight.Other duties?
Additional duties as assignedCompetencies
Knowledge of a wide range of marketing techniques and conceptsExceptional communication skills and attention to detail (in all communication, verbal and written)Responds well under pressureWorks independently with little supervisionHighly organized with excellent time management skillsCreative thinking, confident, entrepreneurial, and energeticTeam player able to communicate with all levels of the businessFlexibility in scheduling including Saturdays and holidays as required for peak times/holidaysSupervisory Responsibilities
This position is expected to supervise 3-5 employeesWork environment
Office environmentTasting Rooms (Inside, air-conditioned)Outdoor Events (Non-air-conditioned, various locations)Physical Demands
Extended periods of sitting at a desk, using a computer and phoneAbility to negotiate uneven, outdoor surfacesAbility to effectively communicate verbally, using telephones, and with electronic means (email, social media, etc.)Must be able to lift 40 pounds.Stand for long periods of timeTravel and remote work
This position will require occasional travel to off-site locations but does not require overnight travel except on occasion for events or trainingThis position requires on-site work on a regular basisTravel to and from the main worksite (daily commute) is at the expense of the employee and is not considered time workedTravel between sites during the workday is considered time workedRequired Education and Experience
Degree in Marketing or Business6+ years' experience in marketing managementStrong experience in email marketing and e-commerceFood/Beverage or Consumer Packaged Goods experience highly preferredCreation of marketing plans, brand strategy, social media, and online advertisingPreferred education and experience
WSET 2 or CMS Certified Sommelier or betterUpscale wine program experienceAdditional education and experience
Effectively communicate with all levels of the organizationMust be creative, outgoing, attentive to detail, and possess great communication (verbal, written, electronic, listening) skillsMust have excellent customer service skillsResponds to and works well under pressure and deadlinesExcellent time management skills and dependability are requiredGood office technology skills (Phones, computers, office applications and systems)Must have the ability to multitask and complete duties, tasks, and projects, despite interruptionsWork schedule is typically Mon-Fri, 8 am-5 pm, but may require off-hours and weekend work if necessary to achieve required results. We are particularly busy during the holiday season and on weekends, and it will be necessary to be available during those times, on occasion.Must maintain a sense of urgency and positivityAbility to effectively work on teamsMust be a self-starter and complete duties, tasks, and projects with little or no supervisionWork Authorization
This job is not eligible for visa sponsorship
It is the policy of William Chris Wine Company to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information, or any other protected characteristic under applicable law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Salary Description
$100,000.00 to $120,000.00 annually