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Confidential

Chief Marketing Officer (CMO)

Confidential, Anaheim, California, United States, 92808


Chief Marketing Officer (CMO)

About the CompanyPremier destination marketing organizationIndustryLeisure, Travel & TourismTypeNon ProfitFounded1961Employees51-200CategoriesLeisureTourismTravelConventionTravel & TourismAttractionsTravel & Leisure

SpecialtiesDestination ExpertiseConvention salesConvention housingSocial media outreachOne-stop-shop Convention ServicesTravel trade marketingand Partnership services

About the RoleThe Company is in search of a Chief Marketing Officer to lead the development and execution of strategic marketing and publicity programs. The successful candidate will be a strong, creative leader, responsible for overseeing all marketing and leisure sales initiatives. This role involves managing the organization's creative services team and external creative and advertising agencies to ensure the integrity of brand management and the effectiveness of advertising campaigns. The CMO will play a pivotal role in fulfilling the company's mission and long-term strategic objectives, with a focus on the growth and transformation of the industry and community.Applicants for the Chief Marketing Officer position at the company should be seasoned professionals with a proven track record in marketing and brand management. The role requires a high level of creativity, engagement, and the ability to provide leadership and direction in the creation of comprehensive marketing strategies. Experience in the travel, tourism, or hospitality sector is a plus, but not mandatory. The ideal candidate will be a visionary with the skills to drive the organization's marketing efforts in a dynamic and competitive market. A minimum of a Bachelor's degree in marketing, business, or a related field is typically required, along with strong communication, management, and decision-making skills.Travel PercentLess than 10%FunctionsMarketingStrategy

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