Digital Marketing Specialist
EMS Management and Consultants Inc, Greensboro, NC, United States
Job Type
Full-time
Description
Who is EMS|MC
EMS|MC offers full-service revenue cycle management solutions and is the largest billing services provider focused exclusively on emergency medical services in the U.S. We offer services from software to hardware to billing services and everything in between.
For over 25 years, our high-quality service, results and customer-centric approach have set the standard in professional EMS billing. We have an emphasis on patient satisfaction and our client customization enables us to fulfill our mission of providing value-added, innovative financial services that enhance the delivery of a cost-effective EMS system.
With this level of specialization, we have built a team of dedicated, industry-leading experts with unprecedented experience to maximize our clients EMS revenue.
Why EMS|MC:
- Career development plans and employee resource groups
- Weekly wellness seminars
- Comprehensive benefit package including medical, dental, vision and life insurance
- Remote opportunities
- All equipment provided
- Full-time
Location
- Remote- USA
Title
- Digital Marketing Specialist
About the role:
We are seeking a dynamic Digital Marketing Specialist to join our marketing team. This role will be instrumental in driving our digital marketing efforts for PWW Advisory Group (PWW|AG) and EMS|MC initiatives.
As a Digital Marketing Specialist with EMS|MC, you will:- Develop and manage digital marketing campaigns across various channels such as social media, email, and PPC.
- Oversee the performance of digital marketing campaigns and adjust strategies as needed.
- Create engaging content for various digital platforms including websites, blogs, and social media.
- Collaborate with the design team to ensure consistent branding across all digital content.
- Optimize website and social media content for search engines.
- Monitor and report on website analytics and campaign performance metrics.
- Develop and manage digital marketing campaigns across various channels such as social media, email, and PPC.
- Manage and grow our online presence on various social media platforms.
- Engage with the audience and respond to queries in a timely manner.
- Design and implement direct email marketing campaigns.
- Analyze campaign performance and suggest improvements.
- Work closely with other departments to ensure a cohesive marketing strategy.
- Participate in brainstorming sessions and contribute innovative ideas.
Requirements
You will be successful in this role if you:- Bachelor's degree in marketing or 2 years of digital marketing experience
- Marketing software experience with programs such as Canva and Hubspot
- Well-organized and detail-oriented
- Exceptional communication and writing skills
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social Media etc) along with market research.
- Proven track record of successful management and growth of marketing campaigns.
- A quiet, distraction-free environment to work from in your home.
- A secure home internet connection with speeds of minimum 20 Mbps for downloads and 10 Mbps for uploads is required.
- The workspace area accommodates all workstation equipment and related materials and provides adequate surface area to be productive.