Amazon
Senior Brand Social Manager, Prime Video Brand Social & Editorial Team
Amazon, Culver City, California, United States, 90232
Description
Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Boys, The Marvelous Mrs. Maisel and Jack Ryan and movies like Air, Coming 2 America, Cinderella, and The Tomorrow War, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future.
The Senior Brand Social Manager role is an important position within the Prime Video US Brand Social & Editorial team. This role will lead the social strategy, audience growth, communications and scheduling of social content across across our Prime Video US Brand social handles. The role will collaborate closely with our internal content partners across PV to deliver the following:
Relevant / key original Amazon MGM Studios title content, in close partnership with studio social leads.
Key hub campaign activity, including social strategy for Transactional Video on Demand (TVOD), Channels and Library for distribution across our brand handles.
Key job responsibilities
This Senior Brand Social role is responsible for leading the strategy and communications for multiple campaigns on the PV US social handles. They will be:
Strong collaborators and communicators, with an ability to work closely with cross-functional teams to deliver the best social creative for our customers
Excellent social marketers, ideally with social platform expertise and an understanding of what drives viral social creative
Able to understand and articulate key data and analytics to drive durable learnings and strong social campaign management
Passionate content advocates, able to develop social strategies that drive engagement
Basic Qualifications
6+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional marketing programs
Experience communicating results to senior leadership
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience with social platforms and creating social-first marketing
Preferred Qualifications
Experience in marketing or marketing research
Experience in audience segmentation and targeting
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Boys, The Marvelous Mrs. Maisel and Jack Ryan and movies like Air, Coming 2 America, Cinderella, and The Tomorrow War, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future.
The Senior Brand Social Manager role is an important position within the Prime Video US Brand Social & Editorial team. This role will lead the social strategy, audience growth, communications and scheduling of social content across across our Prime Video US Brand social handles. The role will collaborate closely with our internal content partners across PV to deliver the following:
Relevant / key original Amazon MGM Studios title content, in close partnership with studio social leads.
Key hub campaign activity, including social strategy for Transactional Video on Demand (TVOD), Channels and Library for distribution across our brand handles.
Key job responsibilities
This Senior Brand Social role is responsible for leading the strategy and communications for multiple campaigns on the PV US social handles. They will be:
Strong collaborators and communicators, with an ability to work closely with cross-functional teams to deliver the best social creative for our customers
Excellent social marketers, ideally with social platform expertise and an understanding of what drives viral social creative
Able to understand and articulate key data and analytics to drive durable learnings and strong social campaign management
Passionate content advocates, able to develop social strategies that drive engagement
Basic Qualifications
6+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional marketing programs
Experience communicating results to senior leadership
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience with social platforms and creating social-first marketing
Preferred Qualifications
Experience in marketing or marketing research
Experience in audience segmentation and targeting
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.