Thesagegroup
Added - 07/18/24 Senior Marketing Manager, Retailer Marketing Marketing/Branding
Thesagegroup, San Francisco, California, United States, 94199
Added - 07/18/24Senior Marketing Manager, Retailer Marketing
Interested in learning more about this job Scroll down and find out what skills, experience and educational qualifications are needed.Marketing/BrandingSeattle, WA | FreelanceAbout The Job:Own ongoing strategy around your Retailer marketing programs across channels such as: OTT, OLV, Streaming Audio, CRM, Direct Mail, SEM, Google PLA, Paid Social, Influencer, and others.Drive both sales growth by hitting established business targets across both the Marketplace and Retailer white label sites.Manage relationships across Business Development teams and serve as a liaison between them and our Brand and Marketing team.Identify, establish and nurture Retailer relationships, focused on top tier and seasonally relevant partners, ensuring positive engagement and Retailer loyalty.Understand the difference between high touch vs scalable vs self serve marketing support and be willing to work with teams to introduce scale.Identify, develop and launch new opportunities for Co-Marketing, particularly in Retailer owned channels (e.g. In-store).Oversee the overall program management of Retailer co-branded campaigns by establishing working models, meeting cadences, quarterly business reviews and reporting capabilities while ensuring timely execution.Represent the needs of the retailer and conduct analysis that serves as an input into messaging across various marketing touchpoints.Share campaign results with retailers and leadership through post launch meetings and ongoing quarterly business reviews.Develop insights on program performance, identify opportunities for improving outcomes and work cross functionally to implement changes.Collaborate with Marketing Analytics to implement dashboards for measuring success across partner programs.Minimum Qualifications:You have 5-7+ years of experience in a relevant role including partner marketing, channel marketing, product marketing, digital marketing or similar.You have hands-on experience managing large scale initiatives and have implemented processes that drive efficient outcomes.You have executive presence, understand marketing concepts, and can articulate them to a broad set of audiences.You enjoy working with external audiences and have strong communication skills.You excel at managing initiatives across multiple stakeholders and can identify solutions that balance the requirements of each.You are a self-starter with the ability to navigate through ambiguous situations.You are comfortable in a fast-paced and dynamic environment.You’re a team player and love making an impact each day.Preferred qualifications:Experience with reporting tools and analytics (SQL experience a plus).Experience with Airtable, Jira, Mode, and/or Figma a plus.Experience working alongside large retailers.Experience in a relationship driven role.Duration:
6 Months, opportunity to extendLocation:
Remote, USACompensation:
$75 - 85/hr DOE
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Interested in learning more about this job Scroll down and find out what skills, experience and educational qualifications are needed.Marketing/BrandingSeattle, WA | FreelanceAbout The Job:Own ongoing strategy around your Retailer marketing programs across channels such as: OTT, OLV, Streaming Audio, CRM, Direct Mail, SEM, Google PLA, Paid Social, Influencer, and others.Drive both sales growth by hitting established business targets across both the Marketplace and Retailer white label sites.Manage relationships across Business Development teams and serve as a liaison between them and our Brand and Marketing team.Identify, establish and nurture Retailer relationships, focused on top tier and seasonally relevant partners, ensuring positive engagement and Retailer loyalty.Understand the difference between high touch vs scalable vs self serve marketing support and be willing to work with teams to introduce scale.Identify, develop and launch new opportunities for Co-Marketing, particularly in Retailer owned channels (e.g. In-store).Oversee the overall program management of Retailer co-branded campaigns by establishing working models, meeting cadences, quarterly business reviews and reporting capabilities while ensuring timely execution.Represent the needs of the retailer and conduct analysis that serves as an input into messaging across various marketing touchpoints.Share campaign results with retailers and leadership through post launch meetings and ongoing quarterly business reviews.Develop insights on program performance, identify opportunities for improving outcomes and work cross functionally to implement changes.Collaborate with Marketing Analytics to implement dashboards for measuring success across partner programs.Minimum Qualifications:You have 5-7+ years of experience in a relevant role including partner marketing, channel marketing, product marketing, digital marketing or similar.You have hands-on experience managing large scale initiatives and have implemented processes that drive efficient outcomes.You have executive presence, understand marketing concepts, and can articulate them to a broad set of audiences.You enjoy working with external audiences and have strong communication skills.You excel at managing initiatives across multiple stakeholders and can identify solutions that balance the requirements of each.You are a self-starter with the ability to navigate through ambiguous situations.You are comfortable in a fast-paced and dynamic environment.You’re a team player and love making an impact each day.Preferred qualifications:Experience with reporting tools and analytics (SQL experience a plus).Experience with Airtable, Jira, Mode, and/or Figma a plus.Experience working alongside large retailers.Experience in a relationship driven role.Duration:
6 Months, opportunity to extendLocation:
Remote, USACompensation:
$75 - 85/hr DOE
#J-18808-Ljbffr