ResMed
Senior Manager, Solutions Marketing (Remote)
ResMed, San Diego, California, United States, 92189
Let's talk about the team:
The Americas Provider Marketing team is a dynamic group of highly motivated and results-driven professionals dedicated to turning strategy into action. Comprised of passionate and strategic self-starters, we drive global strategies that bring full-funnel campaigns to life. We collaborate with revenue and product teams to deliver a seamless customer experience across all channels and touchpoints optimizing performance and driving growth of ResMed's Sleep and Respiratory product portfolio to shape how our patients receive life-saving therapies. We thrive on hard work, mutual trust and support, and the celebration of achievements, all while recognizing the value of enjoying our journey together.
Let's talk about the role:
As a Sr. Solutions Marketing Manager at ResMed, you will be at the forefront of leading a team to shape the future of healthcare in the sleep, respiratory, and digital health sectors. With a deep understanding of our customer and industry needs and challenges, your team will execute GTM launch and life-cycle marketing strategies for our solutions-based products, supporting content development and delivering sales enablement programs. You'll lead market segmentation and define marketing requirements to drive product development and lead strategic planning, messaging, and execution of our portfolio marketing initiatives that address the core challenges providers are trying to solve - improving the sleep and breathing health of their patients. This is the perfect opportunity for a leader who wants to be part of a dynamic marketing team culture and thrives in a fast-paced and performance-driven job.
Responsibilities:Acquire deep knowledge of our customers' challenges, industry, and use cases, as well as the ability to communicate the benefits and value proposition of ResMed portfolio solutions clearly and compellinglyAdapt the product marketing deliverables from regional/global product teams and translate to in-market GTM plans for North American markets, tailoring for market and sales channel dynamics, considering unique customer segmentation approachesIn collaboration with integrated marketing and consumer marketing teams, drive our last mile marketing activities - develop detailed GTM programs for launches of products and solutions, including marketing communications and collateral, and product and sales trainingPartner with product marketing and revenue teams - identifying portfolio gaps and opportunities, and shaping the market portfolio GTM roadmap in line with revenue leaders and across commercial channels (provider and consumer)Partner with sales and finance leads to analyze portfolio performance, optimize portfolio mix, and maintain pricing discipline across the portfolioAlongside the ABM and Integrated Marketing teams, work together to optimize the provider channel customer experience in interacting with ResMed solutionsBe the lead voice of the market in shaping portfolio nuances and needs together providing input to upstream product marketingBe the portfolio SME, supporting reactive customer/sales team queries, and where required deliver appropriate portfolio training to sales and provider customersResponsible for managing product lifecycle issues such as FSNs, both in liaising with regional product marketing and relevant stakeholders such as QA and RA, and driving the relevant actions with the sales teams in marketStay abreast of changes and trends in regulatory, government, reimbursement, customer, and competitive environment influencing the market, to ensure compliance and maintain the company's competitive edgeProvide regular reporting and insights to collaborators, including senior management, on the impact of solutions marketing effortsManage the solutions team marketing budget and allocate resources effectivelyPeople Leadership
Manage, coach, and develop the Solutions Marketing team to meet and exceed North American FY25 goals aligning with the 2030 strategyBuild a highly motivated and empowered team with a high-performing team cultureCollaborate with and influence cross-functional stakeholders to drive performance and incremental growth in the Provider Marketing channelExemplify a "One ResMed" mindset, acting on behalf of the entire company. Evaluate decisions and initiatives with a long-term perspective.Create an inclusive space where all people feel empowered, respected, engaged, valued, and connected to each other and the businessLet's talk about Qualifications and Experience
Required:
Bachelor's degreeMinimum of 10+ years of related experience within the healthcare industryExperience in managing and mentoring team members on performance gaps, career development opportunities, and solution marketing strategies.Strong analytical and creative problem-solving skills and capacity to translate business & audience insights into marketing objectives and strategies.Sharp project management, communication, and writing skills - able to bring clarity and action to keep work moving forward with many stakeholders.Breadth of depth of expertise in specific marketing disciplines, including marketing planning, product positioning & messaging development, customer experience design & B2B digital channel planningAbility to compellingly communicate a product or a brand's story, and a design sensibility to envision how content could be presented or distributed.Demonstrated understanding of diverse marketing channels: websites, email marketing campaigns/automation, video, direct mail, social media, public relations, and content creation/management.Excellent organizational, time management, and collaborative skills with the ability to project manage across multiple teams with confidence and expertise, with interactions ranging from top executives to other individual contributors across marketing.
We are shaping the future at ResMed, and we recognize the need to build on and broaden our existing skills and continue to attract and retain the world's best talent. We work hard to offer holistic benefits packages, provide flexible work arrangements, cultivate a workforce culture that allows employees to grow personally and professionally, and deliver competitive salaries to our team members. Employees scheduled to work 30 or more hours per week are eligible for benefits. This position qualifies for the following benefits package: comprehensive medical, vision, dental, and life, AD&D, short-term and long-term disability insurance, sleep care management, Health Savings Account (HSA), Flexible Spending Account (FSA), commuter benefits, 401(k), Employee Stock Purchase Plan (ESPP), Employee Assistance Program (EAP), and tuition assistance.
Individual pay decisions are based on a variety of factors, such as the candidate's geographic work location, relevant qualifications, work experience, and skills.
Subject to the absolute discretion of the company, this role may be eligible for an annual cash bonus payment based on company, business unit, and/or individual performance.
Subject to the absolute discretion of the company, this role may be eligible to receive stock equity based on company, business unit, and/or individual performance.
At ResMed, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for this position is:
Total Base Pay Range
142,000.00 - 177,000.00 - 212,000.00 USD Annual
Joining us is more than saying "yes" to making the world a healthier place. It's discovering a career that's challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now!
The Americas Provider Marketing team is a dynamic group of highly motivated and results-driven professionals dedicated to turning strategy into action. Comprised of passionate and strategic self-starters, we drive global strategies that bring full-funnel campaigns to life. We collaborate with revenue and product teams to deliver a seamless customer experience across all channels and touchpoints optimizing performance and driving growth of ResMed's Sleep and Respiratory product portfolio to shape how our patients receive life-saving therapies. We thrive on hard work, mutual trust and support, and the celebration of achievements, all while recognizing the value of enjoying our journey together.
Let's talk about the role:
As a Sr. Solutions Marketing Manager at ResMed, you will be at the forefront of leading a team to shape the future of healthcare in the sleep, respiratory, and digital health sectors. With a deep understanding of our customer and industry needs and challenges, your team will execute GTM launch and life-cycle marketing strategies for our solutions-based products, supporting content development and delivering sales enablement programs. You'll lead market segmentation and define marketing requirements to drive product development and lead strategic planning, messaging, and execution of our portfolio marketing initiatives that address the core challenges providers are trying to solve - improving the sleep and breathing health of their patients. This is the perfect opportunity for a leader who wants to be part of a dynamic marketing team culture and thrives in a fast-paced and performance-driven job.
Responsibilities:Acquire deep knowledge of our customers' challenges, industry, and use cases, as well as the ability to communicate the benefits and value proposition of ResMed portfolio solutions clearly and compellinglyAdapt the product marketing deliverables from regional/global product teams and translate to in-market GTM plans for North American markets, tailoring for market and sales channel dynamics, considering unique customer segmentation approachesIn collaboration with integrated marketing and consumer marketing teams, drive our last mile marketing activities - develop detailed GTM programs for launches of products and solutions, including marketing communications and collateral, and product and sales trainingPartner with product marketing and revenue teams - identifying portfolio gaps and opportunities, and shaping the market portfolio GTM roadmap in line with revenue leaders and across commercial channels (provider and consumer)Partner with sales and finance leads to analyze portfolio performance, optimize portfolio mix, and maintain pricing discipline across the portfolioAlongside the ABM and Integrated Marketing teams, work together to optimize the provider channel customer experience in interacting with ResMed solutionsBe the lead voice of the market in shaping portfolio nuances and needs together providing input to upstream product marketingBe the portfolio SME, supporting reactive customer/sales team queries, and where required deliver appropriate portfolio training to sales and provider customersResponsible for managing product lifecycle issues such as FSNs, both in liaising with regional product marketing and relevant stakeholders such as QA and RA, and driving the relevant actions with the sales teams in marketStay abreast of changes and trends in regulatory, government, reimbursement, customer, and competitive environment influencing the market, to ensure compliance and maintain the company's competitive edgeProvide regular reporting and insights to collaborators, including senior management, on the impact of solutions marketing effortsManage the solutions team marketing budget and allocate resources effectivelyPeople Leadership
Manage, coach, and develop the Solutions Marketing team to meet and exceed North American FY25 goals aligning with the 2030 strategyBuild a highly motivated and empowered team with a high-performing team cultureCollaborate with and influence cross-functional stakeholders to drive performance and incremental growth in the Provider Marketing channelExemplify a "One ResMed" mindset, acting on behalf of the entire company. Evaluate decisions and initiatives with a long-term perspective.Create an inclusive space where all people feel empowered, respected, engaged, valued, and connected to each other and the businessLet's talk about Qualifications and Experience
Required:
Bachelor's degreeMinimum of 10+ years of related experience within the healthcare industryExperience in managing and mentoring team members on performance gaps, career development opportunities, and solution marketing strategies.Strong analytical and creative problem-solving skills and capacity to translate business & audience insights into marketing objectives and strategies.Sharp project management, communication, and writing skills - able to bring clarity and action to keep work moving forward with many stakeholders.Breadth of depth of expertise in specific marketing disciplines, including marketing planning, product positioning & messaging development, customer experience design & B2B digital channel planningAbility to compellingly communicate a product or a brand's story, and a design sensibility to envision how content could be presented or distributed.Demonstrated understanding of diverse marketing channels: websites, email marketing campaigns/automation, video, direct mail, social media, public relations, and content creation/management.Excellent organizational, time management, and collaborative skills with the ability to project manage across multiple teams with confidence and expertise, with interactions ranging from top executives to other individual contributors across marketing.
We are shaping the future at ResMed, and we recognize the need to build on and broaden our existing skills and continue to attract and retain the world's best talent. We work hard to offer holistic benefits packages, provide flexible work arrangements, cultivate a workforce culture that allows employees to grow personally and professionally, and deliver competitive salaries to our team members. Employees scheduled to work 30 or more hours per week are eligible for benefits. This position qualifies for the following benefits package: comprehensive medical, vision, dental, and life, AD&D, short-term and long-term disability insurance, sleep care management, Health Savings Account (HSA), Flexible Spending Account (FSA), commuter benefits, 401(k), Employee Stock Purchase Plan (ESPP), Employee Assistance Program (EAP), and tuition assistance.
Individual pay decisions are based on a variety of factors, such as the candidate's geographic work location, relevant qualifications, work experience, and skills.
Subject to the absolute discretion of the company, this role may be eligible for an annual cash bonus payment based on company, business unit, and/or individual performance.
Subject to the absolute discretion of the company, this role may be eligible to receive stock equity based on company, business unit, and/or individual performance.
At ResMed, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for this position is:
Total Base Pay Range
142,000.00 - 177,000.00 - 212,000.00 USD Annual
Joining us is more than saying "yes" to making the world a healthier place. It's discovering a career that's challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now!