Mishimoto
Marketing Coordinator
Mishimoto, Garnet Valley, Pennsylvania, United States, 19060
About Mishimoto and Borne Off-Road
Mishimoto is the flagship brand of Resource Intl., the world leader in performance cooling products, was created for automotive enthusiasts by automotive enthusiasts. Established in 2005, we have two decades of experience in working toward our goal of providing superior performance products. Borne Off-Road is the rough and rugged sister company to Mishimoto, focusing on developing practical and functional products for consumers who live prepared, preferring to spend their time adventuring off-road.
The Mishimoto/Borne Off-road corporate headquarters is located in a 67,610 sq. ft. office, warehousing facility and state of the art engineering studio, where we have assembled the industry's cutting-edge tools for evaluating test vehicles in Garnet Valley, PA. This one-of-a-kind facility allows us to maintain a leading position in our industry. With another office in Sparks, Nevada, as well as international locations in Stourbridge, UK and Yangzhou City, China, we have built an unprecedented global infrastructure for the benefit of all our worldwide customers.
Benefits and PerksIt's a gearhead's dream - Design and develop performance automotive products for the car scene.We make way for play - Attend Wine and Cheese gatherings and hit up our favorite events, from drift to autocross to classic car shows.We take a breather - Enjoy an in-house gym, massage chair, and healthy-snack vending machine.Our workplace is beautiful - Work in an office designed to stimulate creative thinking.The employee discounts rock - Get exclusive access to Mishimoto products and discounts from our partners.The bennies - Medical, dental, vision, paid time off, 401(k) w/ 4% match, disability pay, and life insurance.We score - The bonus program is tied to overall company performance goals.Dog Days! Bring your dog to work every day!Marketing Coordinator Responsibilities
The Marketing Coordinator is responsible for supporting the efforts of the marketing team(s) to carry out marketing campaigns, DTC initiatives, and B2B support. Duties include researching market trends, generating and presenting reports, creating campaigns, and executing marketing events. The Marketing Coordinator reports directly to the Marketing Manager(s).
Key Responsibilities:Marketing CampaignCoordinate marketing campaigns to maximize demand and sales, maintaining brand consistency in all marketing materialsAssign and distribute information to team members promptlyCompile and communicate sales team information and plans to support campaignsAct as a team lead for creative direction and strategic support, working closely with Marketing Manager(s)Track and report the performance of marketing campaignsSponsorship Program
Maintain a strong working relationship with partners and proactively seek new opportunitiesManage partner agreements throughout the entire contract life-cycleTracking key performance metrics and confirming brand deliverables are metMaintaining partner contact databaseCoordinating with third party teams to ensure quality efforts are consistent and uphold to brand standardsProactively source new opportunities throughout the communityCompleting fulfillment requests for marketing and promotional item supportEvents
Assisting in planning industry events from initial research through successful execution and post-event analysis.Travel as a key member of the of the on-site events team, to set-up and close-out the event, educate the community about our brand, and help meet sales goals while getting to network in the industry.Manage influencer appearance and vehicle logisticsSupport our partners to execute successful events worldwide throughout the yearManage relationships with external vendors and guestsB2B Marketing
Assist with the planning, execution, tracking and reporting the performance of cooperative-marketing programs, customer promotions and sales incentivesCompleting fulfillment requests for marketing and promotional item supportCoordinating with the Creative Team in creating product catalogs, B2B magazines, and other B2B collateral materials.Coordinating with Sales team for the most effective promotion of the Mishimoto brand at customer eventsAssisting the Sales team as needed with the development and execution of our world-class global event program, from pre to post-event initiativesAdditional support as needed.Minimum Qualifications:Bachelor's degree in Marketing, Communications, or similar.3-5 years of experience in Corporate MarketingStrong written and verbal communication skills to articulate clearly with various departments, vendors, contractors, and partnersProject management experience and time-management skills for juggling numerous time-sensitive projects simultaneouslyExcellent interpersonal skills for representing the company in public, during events, and professional relationshipsStrong ability to demonstrate initiative and work independently and with others in a fast-paced environment2-3 year of event management experience1-2 year of experience in B2B MarketingAbility to work outside of normal business hours as neededBe an overall good guy/gal and lend a hand to the marketing team when neededExtra Credit:
Automotive enthusiasm and/or automotive industry experienceExperience managing sponsorship/ influencer accountsPhysical Demands & Working Conditions:
Normal office environment. Ability to travel to, attend, and conduct customer meetings and presentations. Occasional lifting of items up to 50 lbs. Overtime as required.
Mishimoto is made up of people with many different backgrounds and lifestyles, and we like it that way. We invite applications from people of all stripes. We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, pregnancy status, veteran status, or any other differences that people imagine to discriminate against one another. Also, if you have a disability, please let us know if there's anything we can do to make the interview process better for you; we're happy to accommodate.
Mishimoto is the flagship brand of Resource Intl., the world leader in performance cooling products, was created for automotive enthusiasts by automotive enthusiasts. Established in 2005, we have two decades of experience in working toward our goal of providing superior performance products. Borne Off-Road is the rough and rugged sister company to Mishimoto, focusing on developing practical and functional products for consumers who live prepared, preferring to spend their time adventuring off-road.
The Mishimoto/Borne Off-road corporate headquarters is located in a 67,610 sq. ft. office, warehousing facility and state of the art engineering studio, where we have assembled the industry's cutting-edge tools for evaluating test vehicles in Garnet Valley, PA. This one-of-a-kind facility allows us to maintain a leading position in our industry. With another office in Sparks, Nevada, as well as international locations in Stourbridge, UK and Yangzhou City, China, we have built an unprecedented global infrastructure for the benefit of all our worldwide customers.
Benefits and PerksIt's a gearhead's dream - Design and develop performance automotive products for the car scene.We make way for play - Attend Wine and Cheese gatherings and hit up our favorite events, from drift to autocross to classic car shows.We take a breather - Enjoy an in-house gym, massage chair, and healthy-snack vending machine.Our workplace is beautiful - Work in an office designed to stimulate creative thinking.The employee discounts rock - Get exclusive access to Mishimoto products and discounts from our partners.The bennies - Medical, dental, vision, paid time off, 401(k) w/ 4% match, disability pay, and life insurance.We score - The bonus program is tied to overall company performance goals.Dog Days! Bring your dog to work every day!Marketing Coordinator Responsibilities
The Marketing Coordinator is responsible for supporting the efforts of the marketing team(s) to carry out marketing campaigns, DTC initiatives, and B2B support. Duties include researching market trends, generating and presenting reports, creating campaigns, and executing marketing events. The Marketing Coordinator reports directly to the Marketing Manager(s).
Key Responsibilities:Marketing CampaignCoordinate marketing campaigns to maximize demand and sales, maintaining brand consistency in all marketing materialsAssign and distribute information to team members promptlyCompile and communicate sales team information and plans to support campaignsAct as a team lead for creative direction and strategic support, working closely with Marketing Manager(s)Track and report the performance of marketing campaignsSponsorship Program
Maintain a strong working relationship with partners and proactively seek new opportunitiesManage partner agreements throughout the entire contract life-cycleTracking key performance metrics and confirming brand deliverables are metMaintaining partner contact databaseCoordinating with third party teams to ensure quality efforts are consistent and uphold to brand standardsProactively source new opportunities throughout the communityCompleting fulfillment requests for marketing and promotional item supportEvents
Assisting in planning industry events from initial research through successful execution and post-event analysis.Travel as a key member of the of the on-site events team, to set-up and close-out the event, educate the community about our brand, and help meet sales goals while getting to network in the industry.Manage influencer appearance and vehicle logisticsSupport our partners to execute successful events worldwide throughout the yearManage relationships with external vendors and guestsB2B Marketing
Assist with the planning, execution, tracking and reporting the performance of cooperative-marketing programs, customer promotions and sales incentivesCompleting fulfillment requests for marketing and promotional item supportCoordinating with the Creative Team in creating product catalogs, B2B magazines, and other B2B collateral materials.Coordinating with Sales team for the most effective promotion of the Mishimoto brand at customer eventsAssisting the Sales team as needed with the development and execution of our world-class global event program, from pre to post-event initiativesAdditional support as needed.Minimum Qualifications:Bachelor's degree in Marketing, Communications, or similar.3-5 years of experience in Corporate MarketingStrong written and verbal communication skills to articulate clearly with various departments, vendors, contractors, and partnersProject management experience and time-management skills for juggling numerous time-sensitive projects simultaneouslyExcellent interpersonal skills for representing the company in public, during events, and professional relationshipsStrong ability to demonstrate initiative and work independently and with others in a fast-paced environment2-3 year of event management experience1-2 year of experience in B2B MarketingAbility to work outside of normal business hours as neededBe an overall good guy/gal and lend a hand to the marketing team when neededExtra Credit:
Automotive enthusiasm and/or automotive industry experienceExperience managing sponsorship/ influencer accountsPhysical Demands & Working Conditions:
Normal office environment. Ability to travel to, attend, and conduct customer meetings and presentations. Occasional lifting of items up to 50 lbs. Overtime as required.
Mishimoto is made up of people with many different backgrounds and lifestyles, and we like it that way. We invite applications from people of all stripes. We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, pregnancy status, veteran status, or any other differences that people imagine to discriminate against one another. Also, if you have a disability, please let us know if there's anything we can do to make the interview process better for you; we're happy to accommodate.