Deckers Brands
Senior Digital Designer, HOKA NA eCommerce
Deckers Brands, San Francisco, California, United States, 94199
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title:
Senior Digital Designer, HOKA NA eCommerce
Reports to:
Senior Director of eCommerce
Location:
Remote
Interested applicants must reside in one of the following approved states: Arizona, California, Colorado, Connecticut, Massachusetts, Minnesota, New Jersey, New York, Oregon, Texas, Wisconsin
The Role
HOKA is seeking a Senior Digital Designer to join their North America Direct-to-Consumer eCommerce Team. The primary objective of this role is to maintain high visual integrity and support channel strategies, delivering engaging and seamless digital experiences on HOKA.com and HOKA.ca.
Key Qualities for Success:
Creative Digital Design Expertise:
A strong portfolio showcasing go-to-market designs and UI applications.Strategic Thinking and Creative Intuition:
Balancing business acumen with innovative design.Consumer-First Approach:
Prioritizing the user experience with a deep understanding of eCommerce KPIs.Communication Skills:
Exceptional ability to articulate ideas and collaborate with diverse stakeholders.Success in this role requires a balance of strategic thinking, creative intuition, digital design expertise, strong business acumen, as well as exceptional communication skills. Candidates must be able to demonstrate their ability to design for the entire digital onsite journey and have experience working within segmentation strategies.
The ideal candidate will find joy in the creative process, from ideation to execution, and be motivated through collaborations. This role sits at the intersection across creative, marketing, eCommerce, and development teams. Successful candidates will be highly skilled at synthesizing diverse perspectives into cohesive design solutions.
Candidates should be prepared to balance strategic thinking with creative execution. Building a robust portfolio that demonstrates a range of digital design skills and understanding eCommerce KPIs is crucial. Staying updated with digital innovation trends and being able to interpret them into brand-relevant content will set you apart.
Accountabilities and Functions:
Lead eCommerce Creative Projects:
Ideate and develop concepts while maintaining global brand identity and meeting business requirements.Cross-Team Collaboration:
Understand shared objectives and ideate on associated KPIs to ensure measurement of executions leads to actionable insights.Create Engaging and Interactive Personalized Online Content:
Utilize briefs to design homepages, landing pages, and other onsite content with a focus on next-in-class customer experiences.Facilitate and Participate in Idea Sessions:
Contribute constructively to brainstorming sessions with the ability to facilitate as needed depending on the project.Wireframes and Concepts:
Build and validate wireframes and concepts; provide validity and feasibility checks as needed.High-Quality Content Creation:
Utilize animation and video editing skills to produce enriched content for various channels as necessary.Optimize Digital Images:
Ensure all images are optimized for all devices with a mobile-first mindset, adhering to best practices in retouching, cropping, editing, and packaging.Brand Consistency:
Serve as a brand guardian by reviewing designs for brand consistency. Responsible for evolving and maintaining the digital design style guide.Adapt to Business Needs:
Work on a variety of online and offline projects to meet evolving business demands.Stay Updated with Trends:
Keep abreast of digital innovation trends and interpret them into engaging content.Oversee eCommerce Design Work Stream:
Ensure all digital assets and executions meet excellent standards and project requirements.Delegate and Collaborate:
Work closely with other designers and developers to ensure seamless production and UI design requirements.Resource Management:
Create a project and asset resource structure for efficient access to current and past work.Reporting and Insights:
Contribute to reporting recaps to measure results and leverage learnings for future projects.We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
What are the four major job functions of this role? - Break down each function with core responsibilities.
The primary functions of this role, include but are not limited to:
1. Discovery, Ideation, Collaboration2. Design Execution3. Time Management4. Project Execution Oversight and Management5. Team Leadership / MentorshipWho You Are
Business Acumen:
You have a strong understanding of business KPIs and eCommerce metrics, and you know how design impacts overall business performance.Communication and Presentation Skills:
You excel at leading stakeholders through objectives and solutions, facilitating discussions, and turning feedback into action. You ensure alignment and visibility on project roadmaps through effective communication.Collaboration:
You practice active listening to ensure team alignment, translating feedback and critiques into positive solutions. You demonstrate the ability to align objectives to drive impactful outcomes.Project Management:
You possess advanced prioritization skills, understanding project hierarchy and being nimble to meet in-season adjustments. You thrive in fast-paced environments and self-manage your time to ensure critical milestones are met.Detail-Oriented and Deadline-Driven:
You excel at multitasking with strong organizational and time management skills. Your project management expertise contributes to solutions that maximize efficiency and streamline processes.Self-Motivated and Proactive Thought Leadership:
You are constantly exploring new ideas and initiatives to improve the digital consumer experience.We'd love to hear from people with
Advanced Knowledge of Figma and Adobe Creative Suite.Strong UX and UI Design Experience
(Expertise in consumer journey design, wireframing, and personalization).Exceptional Layout and Typography Skills
(A meticulous eye for detail and a keen sense of aesthetics).Skill in Designing, Prototyping, and AnimatingMinimum 8+ Years of Digital Design Experience
(A focus on eCommerce is preferred; footwear expertise is a plus but not mandatory).Up-to-Date Knowledge of UI/UX Principles:
(Familiarity with the latest trends in Consumer-first web design, mobile-first design, and technology).Experience with CMS Systems
(Basic coding knowledge is a plus).What We'll Give You
Competitive Pay and Bonuses -
We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.Financial Planning and wellbeing -
No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.Time away from work -
Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees' needs to get out, get healthy and come back stronger than ever.Extras, discounts and perks -
Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extrasGrowth and Development -
Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development.Health and Wellness -
There's nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
$130,000 - $140,000
The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment OpportunityDiversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.
#LI-AR1
Job Title:
Senior Digital Designer, HOKA NA eCommerce
Reports to:
Senior Director of eCommerce
Location:
Remote
Interested applicants must reside in one of the following approved states: Arizona, California, Colorado, Connecticut, Massachusetts, Minnesota, New Jersey, New York, Oregon, Texas, Wisconsin
The Role
HOKA is seeking a Senior Digital Designer to join their North America Direct-to-Consumer eCommerce Team. The primary objective of this role is to maintain high visual integrity and support channel strategies, delivering engaging and seamless digital experiences on HOKA.com and HOKA.ca.
Key Qualities for Success:
Creative Digital Design Expertise:
A strong portfolio showcasing go-to-market designs and UI applications.Strategic Thinking and Creative Intuition:
Balancing business acumen with innovative design.Consumer-First Approach:
Prioritizing the user experience with a deep understanding of eCommerce KPIs.Communication Skills:
Exceptional ability to articulate ideas and collaborate with diverse stakeholders.Success in this role requires a balance of strategic thinking, creative intuition, digital design expertise, strong business acumen, as well as exceptional communication skills. Candidates must be able to demonstrate their ability to design for the entire digital onsite journey and have experience working within segmentation strategies.
The ideal candidate will find joy in the creative process, from ideation to execution, and be motivated through collaborations. This role sits at the intersection across creative, marketing, eCommerce, and development teams. Successful candidates will be highly skilled at synthesizing diverse perspectives into cohesive design solutions.
Candidates should be prepared to balance strategic thinking with creative execution. Building a robust portfolio that demonstrates a range of digital design skills and understanding eCommerce KPIs is crucial. Staying updated with digital innovation trends and being able to interpret them into brand-relevant content will set you apart.
Accountabilities and Functions:
Lead eCommerce Creative Projects:
Ideate and develop concepts while maintaining global brand identity and meeting business requirements.Cross-Team Collaboration:
Understand shared objectives and ideate on associated KPIs to ensure measurement of executions leads to actionable insights.Create Engaging and Interactive Personalized Online Content:
Utilize briefs to design homepages, landing pages, and other onsite content with a focus on next-in-class customer experiences.Facilitate and Participate in Idea Sessions:
Contribute constructively to brainstorming sessions with the ability to facilitate as needed depending on the project.Wireframes and Concepts:
Build and validate wireframes and concepts; provide validity and feasibility checks as needed.High-Quality Content Creation:
Utilize animation and video editing skills to produce enriched content for various channels as necessary.Optimize Digital Images:
Ensure all images are optimized for all devices with a mobile-first mindset, adhering to best practices in retouching, cropping, editing, and packaging.Brand Consistency:
Serve as a brand guardian by reviewing designs for brand consistency. Responsible for evolving and maintaining the digital design style guide.Adapt to Business Needs:
Work on a variety of online and offline projects to meet evolving business demands.Stay Updated with Trends:
Keep abreast of digital innovation trends and interpret them into engaging content.Oversee eCommerce Design Work Stream:
Ensure all digital assets and executions meet excellent standards and project requirements.Delegate and Collaborate:
Work closely with other designers and developers to ensure seamless production and UI design requirements.Resource Management:
Create a project and asset resource structure for efficient access to current and past work.Reporting and Insights:
Contribute to reporting recaps to measure results and leverage learnings for future projects.We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
What are the four major job functions of this role? - Break down each function with core responsibilities.
The primary functions of this role, include but are not limited to:
1. Discovery, Ideation, Collaboration2. Design Execution3. Time Management4. Project Execution Oversight and Management5. Team Leadership / MentorshipWho You Are
Business Acumen:
You have a strong understanding of business KPIs and eCommerce metrics, and you know how design impacts overall business performance.Communication and Presentation Skills:
You excel at leading stakeholders through objectives and solutions, facilitating discussions, and turning feedback into action. You ensure alignment and visibility on project roadmaps through effective communication.Collaboration:
You practice active listening to ensure team alignment, translating feedback and critiques into positive solutions. You demonstrate the ability to align objectives to drive impactful outcomes.Project Management:
You possess advanced prioritization skills, understanding project hierarchy and being nimble to meet in-season adjustments. You thrive in fast-paced environments and self-manage your time to ensure critical milestones are met.Detail-Oriented and Deadline-Driven:
You excel at multitasking with strong organizational and time management skills. Your project management expertise contributes to solutions that maximize efficiency and streamline processes.Self-Motivated and Proactive Thought Leadership:
You are constantly exploring new ideas and initiatives to improve the digital consumer experience.We'd love to hear from people with
Advanced Knowledge of Figma and Adobe Creative Suite.Strong UX and UI Design Experience
(Expertise in consumer journey design, wireframing, and personalization).Exceptional Layout and Typography Skills
(A meticulous eye for detail and a keen sense of aesthetics).Skill in Designing, Prototyping, and AnimatingMinimum 8+ Years of Digital Design Experience
(A focus on eCommerce is preferred; footwear expertise is a plus but not mandatory).Up-to-Date Knowledge of UI/UX Principles:
(Familiarity with the latest trends in Consumer-first web design, mobile-first design, and technology).Experience with CMS Systems
(Basic coding knowledge is a plus).What We'll Give You
Competitive Pay and Bonuses -
We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.Financial Planning and wellbeing -
No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.Time away from work -
Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees' needs to get out, get healthy and come back stronger than ever.Extras, discounts and perks -
Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extrasGrowth and Development -
Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development.Health and Wellness -
There's nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
$130,000 - $140,000
The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment OpportunityDiversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.
#LI-AR1