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United Way Worldwide

Integrated Marketing & Fundraising Sr. Mgr.

United Way Worldwide, Washington, District of Columbia, us, 20022


JOB TITLE:

Integrated Marketing & Fundraising Senior Manager

Please make an application promptly if you are a good match for this role due to high levels of interest.UNITED WAY NCA OFFICE LOCATIONS:

1015 15th Street, NW Suite 1200, Washington, DCWORK SCHEDULE:

Hybrid/FlexibleREPORTS TO:

Senior Director, Marketing & CommunicationsSALARY BAND:

$69,982.00 - $108,473.00 a yearCOMPENSATION & BENEFITS:

United Way NCA offers competitive compensation and benefits including substantial paid leave, healthcare benefits, a matching retirement plan, and a great work environment.Mission:

United Way of the National Capital Area is committed to the health, education, and economic opportunity of every person in our community, regardless of race, gender, income, and ability.We are uniquely positioned at the intersection of the public, private, philanthropic, and nonprofit sectors, and the only organization that can mobilize the best resources and people to lead collective impact for our community.Overview:

Are you driven and passionate about ensuring that everyone has equitable access to health, education, and economic opportunity? Are you a change-agent who is looking to make a lasting impact in your community and within your organization? If so, you may be just what we are looking for as we expand our team. Take a closer look and reach out if you meet these qualifications.Position Description:

The Integrated Marketing and Fundraising Senior Manager plays a key role in the United Way of the National Capital Area's (UWNCA) direct marketing efforts, focusing on integrating direct mail and digital marketing strategies and tactics into multi-channel approaches to drive constituent acquisition, engagement, and conversion.Key Responsibilities:Campaign Planning, Management, and Execution:

Working closely with the Senior Director, Marketing and Communications to create and implement an annual multi-channel direct marketing plan.Develop targeted acquisition strategies to expand the organization’s donor base.Oversee all aspects of direct mail and digital campaign execution, from concept to completion.Multi-Channel Integration and Reporting:

Ensure cohesion of messaging and branding across channels.Monitor, analyze, and report on campaign performance.Cross-Departmental Marketing Support:

Collaborate with other departments to create high-quality marketing materials.Vendor and Partner Management:

Build and maintain strong relationships with external vendors, agencies, and partners.Job Requirements:Bachelor’s degree in related field required. Minimum of 5 years of experience in marketing or fundraising.Demonstrated expertise in both direct mail and digital marketing.Experience with CRM/eCRM and database systems.Strong project management skills.Effective & Engaging Communicator.Interested candidates must submit a cover letter and resume to Human Resources. Successful candidates must pass criminal background and reference checks.United Way of the National Capital Area EOE M/F/D/V unitedwaynca.org

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