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National Opera Center

Vice President of Marketing and Communications

National Opera Center, Los Angeles, California, United States, 90079


Vice President of Marketing and Communications

About the Opportunity

If you are considering sending an application, make sure to hit the apply button below after reading through the entire description.Los Angeles Master Chorale seeks a strategic, collaborative, and creative Vice President of Marketing and Communications (VPMC) to oversee marketing, branding, and communications for the organization, ensuring that all reflect the Master Chorale’s mission and singular, industry-leading standard of excellence. The VPMC is responsible for delivering a cohesive brand strategy for the Master Chorale and elevating the national and international reputation for this world-renowned choral organization.The ideal candidate for this role possesses a deep appreciation for the artform and its place in the community, as well as a passion for growing audiences for choral performance. The Master Chorale currently has an operating budget of $8.1 million, and the VPMC will play a pivotal role in driving revenue and attendance for its season of performances at Walt Disney Concert Hall, as well as education and community focused events.The VPMC is based in the Master Chorale’s office at The Music Center in Los Angeles, with the ability to work remotely two days per week. Some travel will be required during key touring engagements with the Master Chorale.Job DescriptionThe VP of Marketing and Communications leads the team responsible for marketing, branding, communications and public relations for the Master Chorale. In collaboration with their colleagues on the leadership team, they are responsible for meeting revenue and attendance targets for the Master Chorale’s concert season and ensuring visibility of the organization’s education and community programs.Responsibilities:Brand Strategy & Management

Responsible for building and sustaining a strong, compelling brand identity consistent with the Master Chorale’s mission.Collaborates with the Artistic Director and the artistic production team with respect to imagery and brand consistency.Oversees marketing projects across peer departments to ensure communications are consistent with brand identity.

Sales and Marketing Strategy

Sets and manages earned ticket revenue budgets in collaboration with the VP of Finance/CFO and the President & CEO.Develops and leads the marketing and communications team in delivering compelling marketing campaigns that support and deliver on strategic, sales and attendance goals.Defines key performance indicators, measures and tracks effectiveness of marketing and communications strategies and related campaigns.

Communications and Public Relations

Oversees the development of concept and copy for all high-level communication projects.Plans, develops, and directs social media strategies designed to reach and engage existing and new audiences.Serves as media spokesperson, when needed, and coordinates communication strategies with an outside public relations firm if one has been engaged.

Administration

Responsible for day-to-day operations of marketing team.Oversees the annual marketing expense and revenue budget, in collaboration with the VP of Finance/CFO.Fosters a collaborative culture and builds constructive relationships both within the Marketing team and with other peer departments.

Qualifications and Attributes:Enthusiasm for the mission of the Master Chorale.A Bachelor’s degree with at least 5 years’ experience in a senior marketing role, or the equivalent combination of education and experience.Expertise in the nonprofit performing arts sector is required.Strong Microsoft Office skills, particularly in the development and oversight of multi-sheet Excel reporting models, are required.Excellent verbal and written communication skills.CompensationThe salary range for this position is $150,000-175,000. Los Angeles Master Chorale provides comprehensive benefits including company-paid health insurance, 403b retirement plan, and more.Application InstructionsTo apply, visit the online application (https://tinyurl.com/yv2jmupd) and submit your materials. Your cover letter should include any training or experience relevant to the job profile that you would like to highlight, why you consider yourself a good fit for this opportunity, and anything else you’d like us to know about your qualifications that may not be present in your resume.

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