BLR | HCI | CCMI
Marketing Manager
BLR | HCI | CCMI, Dallas, Texas, United States, 75215
We're looking for a personable, sharp, hard-working person to join datacenterHawk in Dallas in a marketing role. Where you'll have the freedom and flexibility to work across channels, up and down the funnel, to help more people raise their hand to learn more about how datacenterHawk might help them.
Job Summary:
The Marketing Manager is responsible for developing and executing cross-platform campaigns to effectively drive growth. Reporting to the Marketing Director and collaborating with cross-functional teams-including sales, editorial, design, and web development-you will lead others in inbound and outbound marketing initiatives in a fast-paced environment.
Primary Duties and Responsibilities:
• Develop, execute and optimize marketing campaigns to drive growth, including: Email marketing, direct mail, interactive/web marketing, sales webinars, telemarketing and advertising efforts (SEO, SEM, and social)
• Collaborate with internal teams including marketing, sales, events operations, editorial data services and web development
• Use reporting analytics tools to review, analyze, and optimize user experiences
• Collaborate on content generation to meet inbound organic traffic goals
• Contribute to the development of lead nurturing campaigns, including developing initial strategy, managing email and landing page creation, and sales communication
• Analyze ROI on marketing tactics and refine promotional plans on a continuous basis
• Track revenue and expenses to ensure budgetary goals are met
Additional Responsibilities:
• Additional duties as assigned
Critical Competencies:
• Business Acumen - Demonstrate an understanding of the business strategy and how it impacts their own area, balances short & long-term goals, knows the competition and the industry, and demonstrates leveled understanding of business data and financial reporting
• Ownership & Execution - Demonstrates a sense of ownership to drive issues to closure, maximizes the use of existing processes while continuously pursuing ways to improve efficiencies, sets aggressive goals, monitors progress, and delivers results, seizes more opportunities than others
• Enthusiasm & Passion - Communicates a compelling and inspired vision of core purpose, focused on the future (not the past), inspires others to take the journey, sparks passion and creativity among those around them
The Individual:
• Highly organized with ability to multi task in a fast-paced environment
• Detail-oriented, highly organized, strong problem solving and analytical skills.
• Experience with B2B marketing processes and best practices
• Ability to work collaboratively with other internal stakeholders and high-powered clients
• Strong presentation, writing, and communication skills
Experience in B2B and/or product marketing preferred
Qualifications:
• Bachelor's Degree
• 1-3 years of experience in a marketing manager or similar role• Proficient in Outlook, Excel, Word, and PowerPoint
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
All external applicants must be legally eligible to immediately work in the country of hire without current or future sponsorship.
If you require an accommodation under the Americans with Disabilities Act, Section 503 of the Rehabilitation Act or similar law in order to apply for employment at Simplify Compliance, please contact our Talent Acquisition Team 1.800.727.5257, ext. 8101.
Job applicants may request to review the company's Affirmative Action plans by contacting the talent acquisition team/recruiter, Human Resources department or Chief People Officer.
Job Summary:
The Marketing Manager is responsible for developing and executing cross-platform campaigns to effectively drive growth. Reporting to the Marketing Director and collaborating with cross-functional teams-including sales, editorial, design, and web development-you will lead others in inbound and outbound marketing initiatives in a fast-paced environment.
Primary Duties and Responsibilities:
• Develop, execute and optimize marketing campaigns to drive growth, including: Email marketing, direct mail, interactive/web marketing, sales webinars, telemarketing and advertising efforts (SEO, SEM, and social)
• Collaborate with internal teams including marketing, sales, events operations, editorial data services and web development
• Use reporting analytics tools to review, analyze, and optimize user experiences
• Collaborate on content generation to meet inbound organic traffic goals
• Contribute to the development of lead nurturing campaigns, including developing initial strategy, managing email and landing page creation, and sales communication
• Analyze ROI on marketing tactics and refine promotional plans on a continuous basis
• Track revenue and expenses to ensure budgetary goals are met
Additional Responsibilities:
• Additional duties as assigned
Critical Competencies:
• Business Acumen - Demonstrate an understanding of the business strategy and how it impacts their own area, balances short & long-term goals, knows the competition and the industry, and demonstrates leveled understanding of business data and financial reporting
• Ownership & Execution - Demonstrates a sense of ownership to drive issues to closure, maximizes the use of existing processes while continuously pursuing ways to improve efficiencies, sets aggressive goals, monitors progress, and delivers results, seizes more opportunities than others
• Enthusiasm & Passion - Communicates a compelling and inspired vision of core purpose, focused on the future (not the past), inspires others to take the journey, sparks passion and creativity among those around them
The Individual:
• Highly organized with ability to multi task in a fast-paced environment
• Detail-oriented, highly organized, strong problem solving and analytical skills.
• Experience with B2B marketing processes and best practices
• Ability to work collaboratively with other internal stakeholders and high-powered clients
• Strong presentation, writing, and communication skills
Experience in B2B and/or product marketing preferred
Qualifications:
• Bachelor's Degree
• 1-3 years of experience in a marketing manager or similar role• Proficient in Outlook, Excel, Word, and PowerPoint
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
All external applicants must be legally eligible to immediately work in the country of hire without current or future sponsorship.
If you require an accommodation under the Americans with Disabilities Act, Section 503 of the Rehabilitation Act or similar law in order to apply for employment at Simplify Compliance, please contact our Talent Acquisition Team 1.800.727.5257, ext. 8101.
Job applicants may request to review the company's Affirmative Action plans by contacting the talent acquisition team/recruiter, Human Resources department or Chief People Officer.