American Management Association
Digital Marketing Coordinator
American Management Association, New York, New York, United States, 10001
American Management Association
Digital Marketing Coordinator
US-NY-New York
Job ID:
2024-1906Type:
Regular Full-Time# of Openings:
1Category:
Marketing Communications - E-Marketing1601 Broadway, New York, NY 10019
Overview
American Management Association (AMA) is a global leader in professional development and training. Founded in 1923, AMA teaches essential business skills to individuals and supports corporate professional development goals for organizations. AMA’s vast range of Learning & Development products and services include classroom and virtual seminars, webcasts, webinars, corporate and government learning solutions. Organizations worldwide, including the majority of the Fortune 500, turn to AMA as their trusted partner in professional development.
AMA is looking for a
Digital Marketing Coordinator
who will support AMA's digital marketing efforts, i.e. enhance, execute, and maintain the strategic vision of digital marketing.
The Digital Marketing Coordinator will further implement, track, and optimize AMA’s digital marketing campaigns across digital channels.
Responsibilities
Assist Digital Marketing Managers to execute email marketing campaignsManage website content through CMS and ensure digital best practicesCollaborate with digital marketing team to oversee paid digital media campaignsMaintain our social media presenceCollaborate with AMA's Sales & Marketing Teams, incl. Direct Marketing, on multi-channel programs and marketing communications strategies to grow the AMA database: including but not limited to event marketing, content creation and other lead gen activities.Measures and reports performance of digital campaigns and assess against goals (ROI and KPI’s).Other related duties
Qualifications
BA/BS required; advanced degree preferred.1+ years’ experience in marketing/ marketing communications roles with strong preference for professional services marketing experience.Understands website metrics and best practices.Experience with search engine optimization, lead gen and email marketing.Well-versed in the use of social media as a marketing tool.Salesforce Marketing Cloud experience a plus.Ability to manage the development and production of creative resources to ensure creative concept is adhered to and schedules are met.Able to work with colleagues at all levels to develop marketing goals and evaluate results.Travel in accordance with business need (0-5%).
An EOE/AA Employer, M/F/Individuals with Disabilities/Veterans- an ADA compliance organization
Compensation details:
55000-65000 Yearly Salary
PI0e753e783425-35216-35196710
Digital Marketing Coordinator
US-NY-New York
Job ID:
2024-1906Type:
Regular Full-Time# of Openings:
1Category:
Marketing Communications - E-Marketing1601 Broadway, New York, NY 10019
Overview
American Management Association (AMA) is a global leader in professional development and training. Founded in 1923, AMA teaches essential business skills to individuals and supports corporate professional development goals for organizations. AMA’s vast range of Learning & Development products and services include classroom and virtual seminars, webcasts, webinars, corporate and government learning solutions. Organizations worldwide, including the majority of the Fortune 500, turn to AMA as their trusted partner in professional development.
AMA is looking for a
Digital Marketing Coordinator
who will support AMA's digital marketing efforts, i.e. enhance, execute, and maintain the strategic vision of digital marketing.
The Digital Marketing Coordinator will further implement, track, and optimize AMA’s digital marketing campaigns across digital channels.
Responsibilities
Assist Digital Marketing Managers to execute email marketing campaignsManage website content through CMS and ensure digital best practicesCollaborate with digital marketing team to oversee paid digital media campaignsMaintain our social media presenceCollaborate with AMA's Sales & Marketing Teams, incl. Direct Marketing, on multi-channel programs and marketing communications strategies to grow the AMA database: including but not limited to event marketing, content creation and other lead gen activities.Measures and reports performance of digital campaigns and assess against goals (ROI and KPI’s).Other related duties
Qualifications
BA/BS required; advanced degree preferred.1+ years’ experience in marketing/ marketing communications roles with strong preference for professional services marketing experience.Understands website metrics and best practices.Experience with search engine optimization, lead gen and email marketing.Well-versed in the use of social media as a marketing tool.Salesforce Marketing Cloud experience a plus.Ability to manage the development and production of creative resources to ensure creative concept is adhered to and schedules are met.Able to work with colleagues at all levels to develop marketing goals and evaluate results.Travel in accordance with business need (0-5%).
An EOE/AA Employer, M/F/Individuals with Disabilities/Veterans- an ADA compliance organization
Compensation details:
55000-65000 Yearly Salary
PI0e753e783425-35216-35196710