Bowlero Corporation
Senior Marketing Campaign Strategist | Remote, USA
Bowlero Corporation, New York, New York, us, 10261
Overview:
WHO WE ARECreative. Intelligent. Driven. Those are just a few of the qualities embodied by our all-star corporate team.We're a diverse group of associates representing various ages, interests, backgrounds, and levels of experience. But the one thing we all have in common is an unwavering commitment to excellenceperforming our best to bring world-class entertainment to our guests.WHAT WE LOOK FORTotal rock stars. Were on the hunt for initiators, problem-solvers, and creative can-do professionals who are ready to work hard, be bowled, and have fun.We want honest, ambitious, thoughtful leaders who know that sometimes the best ideas come from the most unlikely sources. Think thats you?WHAT TO EXPECTWere a billion-dollar company with the soul of a start-up, which means were a tight-knit team that moves quickly. Each day brings something new and unexpectedand this is where we thrive. We dream big and so should you. If youre ready to collaborate, innovate, own your projects, and think outside the lanes, then its time for us to talk.Check Us Out!Summary:
We are seeking an experienced Marketing Campaign Strategist to lead our marketing efforts. This role is responsible for developing, implementing, and optimizing marketing campaigns that drive brand recognition, customer engagement, and organic growth. The ideal candidate will have a proven track record in building brand presence and generating earned media coverage in the entertainment and hospitality industry.Key Responsibilities:Strategic Development:Develop comprehensive strategies to increase Bowlero Corps brand visibility and market presence.Oversee the development of Marketing Campaign Briefs to align internal Marketing stakeholders on initiatives and goals.Campaign Management:Plan and execute multi-channel marketing campaigns focusing on brand storytelling and engagement.Conduct market research to identify target audiences and key opportunities for brand growth.Media and Influencer Relations:Cultivate relationships with media, influencers, and industry partners to enhance brand reputation.Work alongside the social media team to execute effective influencer campaigns.Content Creation:Oversee the creation of compelling content that resonates with target audiences and enhances brand identity.Collaborate with cross-functional teams, including sales, operations, and creative departments, to support brand initiatives.Performance Analysis:Monitor and analyze campaign performance metrics to evaluate effectiveness and ROI.Utilize data-driven insights to optimize campaigns and improve brand impact.Industry Knowledge:Maintain a strong understanding of industry trends and competitive landscape to keep Bowlero Corps marketing strategies innovative and effective.Supervisory Responsibilities: NoneEducation and Experience:Degree in Marketing, Communications, Public Relations, or a related field.MBA preferred.7+ years of experience in marketing campaign management, with a focus on brand awareness and earned media.Strong knowledge of digital marketing platforms, social media strategies, and PR techniques.Proven track record of developing and executing successful brand campaigns and securing media coverage.WORK ENVIRONMENT/PHYSICAL DEMANDS:
General office environment where you will walk, bend and stand for periods of time.?With approximately 350 entertainment destinations spanning North America, our portfolio includes renowned brands like Bowlero, Lucky Strike, AMF, and the Professional Bowlers Association (PBA). As a company, we are committed to diversity, dedicated to our guests, and devoted to making the work-life experience a joy for one another. When work is this much fun, it doesnt feel like work at all. Join our team of over 12,000 associates and experience the fulfillment of being part of the Bowlero family.The approximate pay rate for this position is $150,000 annually. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.Bowlero offers performance-based incentives and a competitive total rewards package which includes healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. More details regarding benefits are available here: www.bowlerocorp.com/careers/benefitsOur company culture reflects our commitment to world-class entertainment. Were more than just coworkers; were a tight-knit community of colleagues and friends. Join a team that works hard, plays hard, and enjoys some seriously fun perks (like discounts on bowling, parties, and other good stuff).
#LI-TC1#LI-Remote
WHO WE ARECreative. Intelligent. Driven. Those are just a few of the qualities embodied by our all-star corporate team.We're a diverse group of associates representing various ages, interests, backgrounds, and levels of experience. But the one thing we all have in common is an unwavering commitment to excellenceperforming our best to bring world-class entertainment to our guests.WHAT WE LOOK FORTotal rock stars. Were on the hunt for initiators, problem-solvers, and creative can-do professionals who are ready to work hard, be bowled, and have fun.We want honest, ambitious, thoughtful leaders who know that sometimes the best ideas come from the most unlikely sources. Think thats you?WHAT TO EXPECTWere a billion-dollar company with the soul of a start-up, which means were a tight-knit team that moves quickly. Each day brings something new and unexpectedand this is where we thrive. We dream big and so should you. If youre ready to collaborate, innovate, own your projects, and think outside the lanes, then its time for us to talk.Check Us Out!Summary:
We are seeking an experienced Marketing Campaign Strategist to lead our marketing efforts. This role is responsible for developing, implementing, and optimizing marketing campaigns that drive brand recognition, customer engagement, and organic growth. The ideal candidate will have a proven track record in building brand presence and generating earned media coverage in the entertainment and hospitality industry.Key Responsibilities:Strategic Development:Develop comprehensive strategies to increase Bowlero Corps brand visibility and market presence.Oversee the development of Marketing Campaign Briefs to align internal Marketing stakeholders on initiatives and goals.Campaign Management:Plan and execute multi-channel marketing campaigns focusing on brand storytelling and engagement.Conduct market research to identify target audiences and key opportunities for brand growth.Media and Influencer Relations:Cultivate relationships with media, influencers, and industry partners to enhance brand reputation.Work alongside the social media team to execute effective influencer campaigns.Content Creation:Oversee the creation of compelling content that resonates with target audiences and enhances brand identity.Collaborate with cross-functional teams, including sales, operations, and creative departments, to support brand initiatives.Performance Analysis:Monitor and analyze campaign performance metrics to evaluate effectiveness and ROI.Utilize data-driven insights to optimize campaigns and improve brand impact.Industry Knowledge:Maintain a strong understanding of industry trends and competitive landscape to keep Bowlero Corps marketing strategies innovative and effective.Supervisory Responsibilities: NoneEducation and Experience:Degree in Marketing, Communications, Public Relations, or a related field.MBA preferred.7+ years of experience in marketing campaign management, with a focus on brand awareness and earned media.Strong knowledge of digital marketing platforms, social media strategies, and PR techniques.Proven track record of developing and executing successful brand campaigns and securing media coverage.WORK ENVIRONMENT/PHYSICAL DEMANDS:
General office environment where you will walk, bend and stand for periods of time.?With approximately 350 entertainment destinations spanning North America, our portfolio includes renowned brands like Bowlero, Lucky Strike, AMF, and the Professional Bowlers Association (PBA). As a company, we are committed to diversity, dedicated to our guests, and devoted to making the work-life experience a joy for one another. When work is this much fun, it doesnt feel like work at all. Join our team of over 12,000 associates and experience the fulfillment of being part of the Bowlero family.The approximate pay rate for this position is $150,000 annually. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.Bowlero offers performance-based incentives and a competitive total rewards package which includes healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. More details regarding benefits are available here: www.bowlerocorp.com/careers/benefitsOur company culture reflects our commitment to world-class entertainment. Were more than just coworkers; were a tight-knit community of colleagues and friends. Join a team that works hard, plays hard, and enjoys some seriously fun perks (like discounts on bowling, parties, and other good stuff).
#LI-TC1#LI-Remote