Ursus Inc
Marketing Manager - Retail and Consumer Goods Strategy
Ursus Inc, New York, New York, us, 10261
JOB TITLE: Retail and Consumer Goods Strategy and Marketing ManagerLOCATION: New York, NYPAY RANGE: $53.00 - $63.00/hrDURATION: 6 months
TOP 3 SKILLS:
5 years of work experience in a leading retail or consumer goods company, management consulting firm, or digital agencyFunctional expertise in marketing or e-commerce, especially in developing digital marketing strategies along with a high-level understanding of the technologies and tactics needed for executionDemonstrated passion for digital experiences, digital media and cloud technology
COMPANY:Our client a Fortune 500 Software Organization is seeking a Retail and Consumer Goods Strategy and Marketing Manager to bring onto the team.
Summary:Digital Strategy Group is looking for a Retail and Consumer Industry Strategy Manager to join our team as a temporary contractor. In this role, you will use your expertise to define and execute our industry strategy, while working closely with our partners to create an ecosystem of integrated solutions. You will have the opportunity to drive initiatives and key C-level deliverables that contribute to making a significant impact and shape the future of the retail and consumer industries.
The ideal candidate is an accomplished leader who has managed strategic projects and can navigate complex business topics. To be successful in this role, you must have a strong understanding of the retail and consumer industries, along with excellent communication, problem-solving, and data analysis skills.
Key Responsibilities:
1. Industry Events/Marketing:• Oversee the planning, coordination, and execution of retail and consumer goods industry marketing events and sessions, including external events such as NRF as well as internal sales kick-off and conferences such as *** Summit.• Create compelling event content (e.g., speaker sessions, panel discussions, demo booth) to resonate with our target audience while collaborating with cross-functional teams to ensure alignment on messaging.
2. Thought Leadership:• Work with the Marketing team to drive Retail & Consumer Goods thought leadership content including whitepapers, blog posts, and webinars as a subject matter expert, highlighting innovations and portfolio of products and services.• Work directly with sales and product marketing teams to build compelling customer case studies that include a narrative of customer's challenges, how *** helped overcome those, and financial impact.
3. Partner Alignment:• Work with strategic partners (e.g., Client, Bounteous) to develop join GTM for Retail and Consumer Goods, ensure alignment on strategic priorities and awareness of latest offering and opportunities, and accelerate overall partnership
4. Strategy Development:• Continuously assess industry trends, competitive landscapes, and customer insights to advise strategic decision-making for our enterprise customers.
The following requirements are relevant to this role:• Strong project management and consulting skillset; including problem-solving, quantitative analysis, executive presence, and communication skills• 5 years of work experience in a leading retail or consumer goods company, management consulting firm, or digital agency• Functional expertise in marketing or e-commerce, especially in developing digital marketing strategies along with a high-level understanding of the technologies and tactics needed for execution• Demonstrated passion for digital experiences, digital media and cloud technology• Strong communication and interpersonal skills with ability to work effectively with people at all levels, with internal and external marketing, sales and technical individuals• MBA or equivalent advanced degree preferred
IND123
TOP 3 SKILLS:
5 years of work experience in a leading retail or consumer goods company, management consulting firm, or digital agencyFunctional expertise in marketing or e-commerce, especially in developing digital marketing strategies along with a high-level understanding of the technologies and tactics needed for executionDemonstrated passion for digital experiences, digital media and cloud technology
COMPANY:Our client a Fortune 500 Software Organization is seeking a Retail and Consumer Goods Strategy and Marketing Manager to bring onto the team.
Summary:Digital Strategy Group is looking for a Retail and Consumer Industry Strategy Manager to join our team as a temporary contractor. In this role, you will use your expertise to define and execute our industry strategy, while working closely with our partners to create an ecosystem of integrated solutions. You will have the opportunity to drive initiatives and key C-level deliverables that contribute to making a significant impact and shape the future of the retail and consumer industries.
The ideal candidate is an accomplished leader who has managed strategic projects and can navigate complex business topics. To be successful in this role, you must have a strong understanding of the retail and consumer industries, along with excellent communication, problem-solving, and data analysis skills.
Key Responsibilities:
1. Industry Events/Marketing:• Oversee the planning, coordination, and execution of retail and consumer goods industry marketing events and sessions, including external events such as NRF as well as internal sales kick-off and conferences such as *** Summit.• Create compelling event content (e.g., speaker sessions, panel discussions, demo booth) to resonate with our target audience while collaborating with cross-functional teams to ensure alignment on messaging.
2. Thought Leadership:• Work with the Marketing team to drive Retail & Consumer Goods thought leadership content including whitepapers, blog posts, and webinars as a subject matter expert, highlighting innovations and portfolio of products and services.• Work directly with sales and product marketing teams to build compelling customer case studies that include a narrative of customer's challenges, how *** helped overcome those, and financial impact.
3. Partner Alignment:• Work with strategic partners (e.g., Client, Bounteous) to develop join GTM for Retail and Consumer Goods, ensure alignment on strategic priorities and awareness of latest offering and opportunities, and accelerate overall partnership
4. Strategy Development:• Continuously assess industry trends, competitive landscapes, and customer insights to advise strategic decision-making for our enterprise customers.
The following requirements are relevant to this role:• Strong project management and consulting skillset; including problem-solving, quantitative analysis, executive presence, and communication skills• 5 years of work experience in a leading retail or consumer goods company, management consulting firm, or digital agency• Functional expertise in marketing or e-commerce, especially in developing digital marketing strategies along with a high-level understanding of the technologies and tactics needed for execution• Demonstrated passion for digital experiences, digital media and cloud technology• Strong communication and interpersonal skills with ability to work effectively with people at all levels, with internal and external marketing, sales and technical individuals• MBA or equivalent advanced degree preferred
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