Jimmy John
Customer Marketing Associate Manager Jimmy John's
Jimmy John, Atlanta, Georgia, United States, 30383
The Associate Manager of Digital Retail (Jimmy John's) will support the definition and delivery of the overall digital merchandising strategy across Jimmy John's digital channels, partnering with other critical, supporting functions to ensure internal alignment. In this role you will work cross-functionally with our digital product teams, UX, analytics, and brand partners to help deliver the digital merchandising strategy to our web & mobile app, with the goal of growing product attach rates, digital conversion, and average check size through new product trials and support of digital promotions.
RESPONSIBILITIES
Support execution of JJ's merchandising strategy on web, app, and digital in-store touchpoints
Create and submit briefs for digital channel creative and shepherd design work and feedback with agency or internal partners through build out
Support campaign promotion launches by gathering assets and requirements, conducting creative reviews, and working cross-functionally to align the execution to the JJ's brand standards
Collaborate closely with Digital Experience Performance team on SEO & website related traffic drivers
Be the point of contact to Jimmy John's Guest Support team and manage intake of digital concerns
Partner with the Digital Manager to drive constant improvement of the guest experience by extracting and solving for pain points in app review responses, customer service feedback, and surveys
Develop monthly and weekly reporting for Digital Guest Experience and Brand teams
Perform user acceptance testing prior to all digital deployments to ensure accuracy and provide the best possible experience for our digital guests
Day To Day Accountabilities
Support execution of JJ's merchandising strategy on web, app, and digital in-store touchpoints
Create and submit briefs for digital channel creative and shepherd design work and feedback with agency or internal partners through build out
Support campaign promotion launches by gathering assets and requirements, conducting creative reviews, and working cross-functionally to align the execution to the JJ's brand standards
Collaborate closely with Digital Experience Performance team on SEO & website related traffic drivers
Be the point of contact to Jimmy John's Guest Support team and manage intake of digital concerns
Partner with the Digital Manager to drive constant improvement of the guest experience by extracting and solving for pain points in app review responses, customer service feedback, and surveys
Develop monthly and weekly reporting for Digital Guest Experience and Brand teams
Perform user acceptance testing prior to all digital deployments to ensure accuracy and provide the best possible experience for our digital guests
EDUCATION AND EXPERIENCE QUALIFICATIONS
Bachelor's Degree required
Minimum of 2-3 years of experience in e-commerce or digital marketing
A passion to create frictionless experience for Jimmy John's digital customers
Successful track record of developing promotion(s) and program executions for a retail or consumer brand
REQUIRED KNOWLEDGE, SKILLS, or ABILITIES
A passion for marketing and engaging with consumers, creativity and excitement for developing new marketing campaigns and tactics.
Understands the customer mindset and can translate that to effective marketing programs.
Strong communication, attention to detail and organizational skills.
Ability to multi-task, work independently within a team, and take on new work and expanded responsibility as needed.
A go-getter positive attitude.
Can forge appropriate external relationships with vendors, agencies, and partners to ensure an exceptional outcome on projects.
Follow project schedules in a fast-paced and highly detailed environment.
Interest in testing and learning to discover the most effective marketing programs that will reach a project's objectives.
Inspire Brands is a multi-brand restaurant company whose portfolio includes more than 32,000 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide.
We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple-it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences.
RESPONSIBILITIES
Support execution of JJ's merchandising strategy on web, app, and digital in-store touchpoints
Create and submit briefs for digital channel creative and shepherd design work and feedback with agency or internal partners through build out
Support campaign promotion launches by gathering assets and requirements, conducting creative reviews, and working cross-functionally to align the execution to the JJ's brand standards
Collaborate closely with Digital Experience Performance team on SEO & website related traffic drivers
Be the point of contact to Jimmy John's Guest Support team and manage intake of digital concerns
Partner with the Digital Manager to drive constant improvement of the guest experience by extracting and solving for pain points in app review responses, customer service feedback, and surveys
Develop monthly and weekly reporting for Digital Guest Experience and Brand teams
Perform user acceptance testing prior to all digital deployments to ensure accuracy and provide the best possible experience for our digital guests
Day To Day Accountabilities
Support execution of JJ's merchandising strategy on web, app, and digital in-store touchpoints
Create and submit briefs for digital channel creative and shepherd design work and feedback with agency or internal partners through build out
Support campaign promotion launches by gathering assets and requirements, conducting creative reviews, and working cross-functionally to align the execution to the JJ's brand standards
Collaborate closely with Digital Experience Performance team on SEO & website related traffic drivers
Be the point of contact to Jimmy John's Guest Support team and manage intake of digital concerns
Partner with the Digital Manager to drive constant improvement of the guest experience by extracting and solving for pain points in app review responses, customer service feedback, and surveys
Develop monthly and weekly reporting for Digital Guest Experience and Brand teams
Perform user acceptance testing prior to all digital deployments to ensure accuracy and provide the best possible experience for our digital guests
EDUCATION AND EXPERIENCE QUALIFICATIONS
Bachelor's Degree required
Minimum of 2-3 years of experience in e-commerce or digital marketing
A passion to create frictionless experience for Jimmy John's digital customers
Successful track record of developing promotion(s) and program executions for a retail or consumer brand
REQUIRED KNOWLEDGE, SKILLS, or ABILITIES
A passion for marketing and engaging with consumers, creativity and excitement for developing new marketing campaigns and tactics.
Understands the customer mindset and can translate that to effective marketing programs.
Strong communication, attention to detail and organizational skills.
Ability to multi-task, work independently within a team, and take on new work and expanded responsibility as needed.
A go-getter positive attitude.
Can forge appropriate external relationships with vendors, agencies, and partners to ensure an exceptional outcome on projects.
Follow project schedules in a fast-paced and highly detailed environment.
Interest in testing and learning to discover the most effective marketing programs that will reach a project's objectives.
Inspire Brands is a multi-brand restaurant company whose portfolio includes more than 32,000 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide.
We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple-it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences.