Daniel J Edelman Holdings
Vice President, Product Marketing - AI
Daniel J Edelman Holdings, San Francisco, California, United States, 94199
Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.
At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
Edelman's continued evolution as the leading communications consultancy will require paramount focus on product development (technology and services) that leverages data and AI to transform its own and its client's businesses. To achieve this vision, Edelman is building a critical new AI driven division that consists of four primary departments. Each department has a specific role and responsibility in the development, delivery and deployment of AI and data solutions across Edelman and the communications industry.
The Vice President of Product Marketing will play a pivotal role in our Go-To-Market (GTM) team. They will be the driving force behind our offering story, devising a strategy to enhance brand recognition, and facilitating customer adoption. This role will oversee our marketing initiatives, ensuring our internal and external customers are well-informed about our advisory, SaaS, and enablement offerings.
Responsibilities:
Define strategy and approach for product marketingDevelop messaging plan and execution approachDevelop and design brand assets and collateralSupport internal and external marketing engagementsLead spokesperson strategy and executionSupport global enablementWork hand in hand with strategic partnersSupport and manage key external events, roadshows, and online engagementsDevelop and lead successful product launches and ongoing marketing campaignsBasic Qualifications:
8+years of product marketing experienceBachelors degree in a related field or equivalent experiencePreferred Qualifications:
Proficient in storytelling through written, verbal, and visual meansProven track record of creating customer segment-oriented campaigns to drive new customer acquisition, enhance engagement, and improve retentionAdvanced quantitative and deductive skills, with the ability to analyze data and make data-guided decisionsExcellent project management skillsAbility to quickly grasp technical topicsDemonstrated ability to collaborate effectively across multiple teamsWhy join us?
Impactful Work:
Play a key role in transforming the workflows of the leading PR/communications firm globally.Collaborative Environment:
Work with a diverse and talented team, driving innovation across multiple disciplines.Professional Growth:
Opportunities for continuous learning and development in the rapidly evolving field of AI.
$150,000 - $215,000 a year
An employee's pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH's total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
#LI-KW1
Edelman is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.
At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
Edelman's continued evolution as the leading communications consultancy will require paramount focus on product development (technology and services) that leverages data and AI to transform its own and its client's businesses. To achieve this vision, Edelman is building a critical new AI driven division that consists of four primary departments. Each department has a specific role and responsibility in the development, delivery and deployment of AI and data solutions across Edelman and the communications industry.
The Vice President of Product Marketing will play a pivotal role in our Go-To-Market (GTM) team. They will be the driving force behind our offering story, devising a strategy to enhance brand recognition, and facilitating customer adoption. This role will oversee our marketing initiatives, ensuring our internal and external customers are well-informed about our advisory, SaaS, and enablement offerings.
Responsibilities:
Define strategy and approach for product marketingDevelop messaging plan and execution approachDevelop and design brand assets and collateralSupport internal and external marketing engagementsLead spokesperson strategy and executionSupport global enablementWork hand in hand with strategic partnersSupport and manage key external events, roadshows, and online engagementsDevelop and lead successful product launches and ongoing marketing campaignsBasic Qualifications:
8+years of product marketing experienceBachelors degree in a related field or equivalent experiencePreferred Qualifications:
Proficient in storytelling through written, verbal, and visual meansProven track record of creating customer segment-oriented campaigns to drive new customer acquisition, enhance engagement, and improve retentionAdvanced quantitative and deductive skills, with the ability to analyze data and make data-guided decisionsExcellent project management skillsAbility to quickly grasp technical topicsDemonstrated ability to collaborate effectively across multiple teamsWhy join us?
Impactful Work:
Play a key role in transforming the workflows of the leading PR/communications firm globally.Collaborative Environment:
Work with a diverse and talented team, driving innovation across multiple disciplines.Professional Growth:
Opportunities for continuous learning and development in the rapidly evolving field of AI.
$150,000 - $215,000 a year
An employee's pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH's total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
#LI-KW1
Edelman is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.