Marketing Specialist (HCIT SaaS)

Company BackgroundeVisit, headquartered in Mesa, AZ, is a telemedicine software company seeking to revolutionize healthcare delivery by creating physician-first tools that fundamentally simplify healthcare. Our HIPAA compliant telemedicine software was built for providers, by medical physicians, to optimize patient flow and boost practice revenue; while providing added convenience and high-quality care to patients, whether at work, home, or on the road.eVisit is the fastest growing telemedicine software platform. The company is comprised of a unique team of talented individuals whose experiences are driven from backgrounds in healthcare and software development fields.Marketing SpecialistCollaborate cross-functionally with Sales, Product, Customer Success, People Operations, and other teams across the organization to drive brand awareness, lead generation, and customer engagement campaignsCollaborate with other marketing team members to develop high performing campaigns, leveraging testing and data-driven decision making to constantly improve performanceManage all strategic and operational elements of multi-channel campaign execution, including ideation, campaign set-up, list strategy and development, project management, campaign tracking, and data analyticsWork cross-functionally to drive content and campaign effectiveness, prospect/customer engagement, and funnel advancement.Experience creating, developing, and delivering Executive Decks to be used in both Internal, external, and public presentations. Familiar using Google Slides.Responsible for developing consumer and member engagement strategy, sharing data-driven best practices, creating robust marketing plans, and executing multi-channel marketing campaignsAnalyze all lead generation campaigns and identify opportunities for campaign optimization and areas in the pipeline requiring additional marketing supportWork with internal and external shareholders across all Marketing and Sales support initiatives.Provide go-to-market planning support to ensure high-quality marketing materials are produced and leveraged in the launch and sales processContribute to overall brand messaging and positioningParticipate in the development of the overall marketing strategy for all marketing channels across all of eVisit.RequirementsThis role requires excellent communication, a collaboration style that brings people together across multiple disciplines, and an ability to craft stories that inspire and motivate both our customers and the populations they serve3-5 years of B2B marketing experience, preferably within a healthcare organization, Healthcare IT, or Marketing Agency supporting these industries.WordPress / WordPress Engine experience not required, but an added bonusExperience and comfort with marketing technologies (automation, tracking and analytics, etc.) Specifically Hubspot.BenefitsCompetitive salaryGreat benefits package including medical, dental, vision, HSA & FSA plans401(k)Generous PTO plan, plus 12 paid national holidaysFun, collaborative environment where the company is working to define the future of telemedicineExcellent opportunity for professional growth