AEG
Marketing Coordinator, College Park Skyhawks
AEG, Atlanta, Georgia, United States, 30383
In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.
Who are we:A professional basketball team and state-of-the-art arena/entertainment venue that specializes in creating memorable experiences for each guest we interact with. Some of our favorite things are live sports, concerts, comedy shows, family shows, and most any other world-class event you can think of, and we're looking for someone who shares the same interests. We live for the fast-paced world of sports & live entertainment, and as such, we work hard, run fast, execute flawlessly, and party it up when it all comes together. Lastly, we strive to deliver wonderful experiences that create lasting memories, and we prefer to surround ourselves with those who are the best at what they do.
Who are you :An enthusiastic lover of sports, live entertainment, and people. You have true passion for engaging in meaningful interactions and creating memorable experiences for all guests. You strive to be helpful, engaging, and knowledgeable of all things Atlanta Hawks and State Farm Arena. You enjoy being a part of an exciting and dynamic group, and you're committed to continuously enhancing the productivity and effectiveness of your team. Lastly, you enjoy working hard and celebrating hard, and you'd be shocked if guests weren't positively impacted by their interactions with you.
College Park SkyhawksAre you a creative individual with a passion for sports and a good eye for great content, a natural ability to relate to fans, and someone who is willing to do the work necessary to help the create a great brand? We may have an opportunity for you! We have an awesome brand at the Atlanta Hawks and we're looking to add to our marketing team for the College Park Skyhawks (NBA G League).
As an organization, we rock a bold attitude that focuses on teamwork, authenticity, & innovation. The fans are our passion, and their positive experiences are what propel us to create awesomeness. We work hard and run fast, yet we take the time to appreciate the details in the work we do and celebrate our successes. At the end of the day, we are an entertaining group that strives to do things a little differently and do them well. It also doesn't hurt that we hold the keys to amazing brands, a winning basketball organization and a wide variety of events at State Farm Arena.
POSITION DESCRIPTION:
The Marketing Coordinator, College Park Skyhawks will be responsible for developing and executing marketing strategies and activations for all College Park Skyhawks campaigns by specifically working with internal departments, external agencies and partners. This position reports directly to the Director of Marketing and Operations for the Affiliate Leagues.
RESPONSIBILITIES:Develop and organize marketing campaigns for the College Park Skyhawks.Work with leadership to develop season-long marketing strategies and activations to help drive ticket sales and build the Skyhawks brand.Responsible for covering games and creating social content (Facebook, Instagram, Twitter, TikTok, LinkedIn, Twitch).Build and manage content calendar across all digital platforms including social, email, web and mobile app.Serve as liaison with Global Partnerships team to deliver on corporate partner contractual assets.Work closely with Marketing Analyst to ensure that social and digital metrics are tracked accurately for reportsOversee tagging process in Sprout for all partner assets, working closely with Social Media Assistants in the processServe as liaison for all digital advertising, OOH Billboard, TV Spot, and Radio teams for promotion needsWork closely with internal creative and video teams to create compelling content that is strategically aligned to campaign and organization initiatives.Attend Skyhawks community events and games to gather content as needed. (Includes nights and weekends)Support day-to-day updates to web and mobile platforms via CMS as needed.Stay current with best practices, strategies and industry standards.REQUIRED SKILLS & ABILITIES:
Strong writing, grammar and communication skills with good attention to detail.Project management skills: ability to prioritize & manage multiple projects with strong attention to detail.Passion for developing effective digital marketing content.Ability to coordinate and post to social media on behalf of a brand is preferred.Knowledge of basketball and pop culture is preferred.EDUCATION & EXPERIENCE:
Bachelor's degree required, preferably in Marketing, Advertising or Communications.3-5 years of experience working in a marketing role within a fast-paced organization.Experience with operating business social media platforms preferred.Experience using Adobe CS (Photoshop, Premier, After Effects, Illustrator) preferred but not required.Experience shooting and editing photos and video preferred but not required.Experience with content management systems a plus.Comfortable in an environment where priorities can shift rapidly; resilient and adaptive to change.PHYSICAL REQUIREMENTS:
Comfortable with working non-traditional hours (i.e., some nights, weekends, and the occasional holiday may be required).Other duties that may be assigned
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
If this opportunity looks exciting to you, please complete the application process. Go Hawks!
Who are we:A professional basketball team and state-of-the-art arena/entertainment venue that specializes in creating memorable experiences for each guest we interact with. Some of our favorite things are live sports, concerts, comedy shows, family shows, and most any other world-class event you can think of, and we're looking for someone who shares the same interests. We live for the fast-paced world of sports & live entertainment, and as such, we work hard, run fast, execute flawlessly, and party it up when it all comes together. Lastly, we strive to deliver wonderful experiences that create lasting memories, and we prefer to surround ourselves with those who are the best at what they do.
Who are you :An enthusiastic lover of sports, live entertainment, and people. You have true passion for engaging in meaningful interactions and creating memorable experiences for all guests. You strive to be helpful, engaging, and knowledgeable of all things Atlanta Hawks and State Farm Arena. You enjoy being a part of an exciting and dynamic group, and you're committed to continuously enhancing the productivity and effectiveness of your team. Lastly, you enjoy working hard and celebrating hard, and you'd be shocked if guests weren't positively impacted by their interactions with you.
College Park SkyhawksAre you a creative individual with a passion for sports and a good eye for great content, a natural ability to relate to fans, and someone who is willing to do the work necessary to help the create a great brand? We may have an opportunity for you! We have an awesome brand at the Atlanta Hawks and we're looking to add to our marketing team for the College Park Skyhawks (NBA G League).
As an organization, we rock a bold attitude that focuses on teamwork, authenticity, & innovation. The fans are our passion, and their positive experiences are what propel us to create awesomeness. We work hard and run fast, yet we take the time to appreciate the details in the work we do and celebrate our successes. At the end of the day, we are an entertaining group that strives to do things a little differently and do them well. It also doesn't hurt that we hold the keys to amazing brands, a winning basketball organization and a wide variety of events at State Farm Arena.
POSITION DESCRIPTION:
The Marketing Coordinator, College Park Skyhawks will be responsible for developing and executing marketing strategies and activations for all College Park Skyhawks campaigns by specifically working with internal departments, external agencies and partners. This position reports directly to the Director of Marketing and Operations for the Affiliate Leagues.
RESPONSIBILITIES:Develop and organize marketing campaigns for the College Park Skyhawks.Work with leadership to develop season-long marketing strategies and activations to help drive ticket sales and build the Skyhawks brand.Responsible for covering games and creating social content (Facebook, Instagram, Twitter, TikTok, LinkedIn, Twitch).Build and manage content calendar across all digital platforms including social, email, web and mobile app.Serve as liaison with Global Partnerships team to deliver on corporate partner contractual assets.Work closely with Marketing Analyst to ensure that social and digital metrics are tracked accurately for reportsOversee tagging process in Sprout for all partner assets, working closely with Social Media Assistants in the processServe as liaison for all digital advertising, OOH Billboard, TV Spot, and Radio teams for promotion needsWork closely with internal creative and video teams to create compelling content that is strategically aligned to campaign and organization initiatives.Attend Skyhawks community events and games to gather content as needed. (Includes nights and weekends)Support day-to-day updates to web and mobile platforms via CMS as needed.Stay current with best practices, strategies and industry standards.REQUIRED SKILLS & ABILITIES:
Strong writing, grammar and communication skills with good attention to detail.Project management skills: ability to prioritize & manage multiple projects with strong attention to detail.Passion for developing effective digital marketing content.Ability to coordinate and post to social media on behalf of a brand is preferred.Knowledge of basketball and pop culture is preferred.EDUCATION & EXPERIENCE:
Bachelor's degree required, preferably in Marketing, Advertising or Communications.3-5 years of experience working in a marketing role within a fast-paced organization.Experience with operating business social media platforms preferred.Experience using Adobe CS (Photoshop, Premier, After Effects, Illustrator) preferred but not required.Experience shooting and editing photos and video preferred but not required.Experience with content management systems a plus.Comfortable in an environment where priorities can shift rapidly; resilient and adaptive to change.PHYSICAL REQUIREMENTS:
Comfortable with working non-traditional hours (i.e., some nights, weekends, and the occasional holiday may be required).Other duties that may be assigned
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
If this opportunity looks exciting to you, please complete the application process. Go Hawks!