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Gilead Sciences, Inc.

Director of CAR-T Patient Marketing

Gilead Sciences, Inc., Santa Monica, California, United States, 90403


Job Description At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.

If you are interested in applying for this job, please make sure you meet the following requirements as listed below.

Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.

We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.

Job Description

We are seeking a highly motivated individual to join us as the Director of CAR-T Patient Marketing who will play an important role in driving patient and caregiver comfort and openness to CAR-T in the US market. Responsible for the development and pull through of the US Patient Marketing Strategy and Patient Marketing Plan of Action, the Director’s execution of the patient marketing strategy will support the overall US Commercial strategic imperatives and YES/TEC brand strategy. Additionally, the Director is responsible for campaign development and execution, messaging, personal and non-personal tactics, media, advocacy, coordination with US Commercial counterparts, and being a patient marketing subject matter expert. Internally known as a Director of Marketing, this person will also be responsible for gaining buy-in, approval, and endorsement of the strategy as well as communicating and providing updates to senior leadership at Kite.With a strong understanding of the US market, identifying key dynamics impacting utilization and sharing insights with the cross-functional Brand teams to help shape the US strategy, the Director of CAR-T Patient Marketing will operate in a fast-paced environment with high expectations and a patient focus that drives the need for quality deliverables and performance. Reporting to the Executive Director of US Marketing, the Director’s focus will also include planning and implementation of appropriate patient marketing activities.To develop and foster meaningful connections with stakeholders, we would prefer that this Director be located at Kite’s Santa Monica, California headquarters (3 days per week onsite required) and would provide a generous relocation package as necessary.Key Responsibilities of the Director of CAR-T Patient Marketing include:Lead the US Patient Marketing Commercial Strategy in alignment with Brand Marketing (HCP and OMNI).Translate market research findings into impactful insight, strategies and tactical plans.Lead development, implementation, and measurement of launch campaigns, messaging and tactics.Lead and manage the work of multiple external strategic partners including agency of record and internal departments including marketing, GACO/GDDI, legal, regulatory, medical affairs, and payer/access marketing.Lead projects and materials through the legal, regulatory, and medical review process to final production.Manage marketing cost center budget in coordination with team members as appropriate.Engage often with opinion leaders to develop advocacy and ensure creation of high impact, high value marketing resources and engagement.Basic Qualifications:Doctorate and 8+ years of experience OR Master’s Degree and 10+ years of experience OR Bachelor’s Degree and 12+ years of experience OR Associate Degree and 14+ years of experience OR High School Diploma/GED and 16+ years of experience.Preferred Qualifications:MBA, or other advanced science Degree.Proven ability to lead marketing and cross-functional teams with excellent interpersonal skills in order to lead, interact with, resolve conflict and drive consensus among individuals from a variety of cultures and disciplines.Excellent critical thinking skills with ability to formulate, develop, and execute multi-dimensional marketing strategies.Detailed understanding of both the clinical aspects and business of hematology / oncology and cell therapy specifically.Experience in pharma or healthcare.High-level critical thinking with the ability to concisely translate and communicate sophisticated data and concepts to a broad audience.Excellent communication skills, highly proficient presenter, able to gain credibility, gain trust and influence at all levels.Experience in developing, reporting, and communicating related marketing metrics.Comfort with uncertainty and demonstrated ability to exercise sound judgment under tight timelines and independently determine appropriate action where precedent may not exist.Results orientation with a bias for action, sense of urgency, and tangible results.Strategic orientation and ability to quickly adapt plans in response to a rapidly evolving market.Demonstrated excellence in project management and effectively leading multiple projects/priorities, set direction, align work efforts, and ensure outstanding execution.Strong understanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues.Does this sound like you? If so, please apply today!The salary range for this position is: $201,025.00 - $260,150.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans.As an equal opportunity employer, Gilead Sciences Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws.

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