Thrivent Financial
Manager, Creative - Field & Product Marketing
Thrivent Financial, Minneapolis, Minnesota, United States, 55400
The Manager, Creative for field and product marketing will lead a team of creatives and provide direction for localized brand content for our field, inclusive of financial advisors, advisor teams and localized engagement teams. This role is pivotal in ensuring our brand message is consistent yet tailored to diverse regional markets. The ideal candidate will have a keen understanding of cultural nuances and the ability to manage a team that creates engaging, relevant content for various field marketing programs. This role understands and is successful with the balance between strategy, concepts, copy and design. The Manager collaborates on the evolution of Thrivent brand and is responsible for the intimate knowledge and the application of Thrivent’s localized brand strategy.
DUTIES & RESPONSIBILITIES:
Oversee the creation and localization of creative to ensure it resonates with regional audiences while maintaining brand consistency.
Brings big ideas to the table while knowing how to get the best thinking from creative teams. Leads team to conduct effective presentations of creative work and concepts to business partners. Does research to be ready for pitches, including understanding the audience .
Consults with and builds relationships with business partners on creative strategies and concepts to achieve business goals through influencing and collaboration skill .
Collaborates with Brand Team on brand evolution and application of brand by internal and external creative teams. This includes Thrivent’s brand messaging, tone/voice, style and visual design for all channels.
Guides creative team to flex their creative muscle, grow, and flourish within their discipline. Valuing the work of the team to get the best outcomes for the brand.
G ives specific feedback to the teams (internal/external) and business partners that is constructive, smart and intelligible providing definite direction on where to take the work next.
Has a hand in writing the briefs and/or ensuring that a creative team won’t proceed without it being as good as it possibly can be. Uses the brief to evaluate work.
Performs writing and/or design services as needed.
Assist in creating high-performing creative teams and culture; select, develop, coach, reward and recognize team members for applying their specific expertise in creative and effective ways that strengthen and protect our brand. Teams may be comprised of internal and external resources.
Models Thrivent’s leadership competencies – Model the Way, Rally the Team, and Deliver Outcomes.
Supports and/or develops an environment in which Thrivent employees and colleagues are focused on continuous improvement, exceptional employee engagement, and an unwavering commitment to our clients. Shapes and/or supports a culture that represents the Thrivent purpose, promise and values, ensuring that Thrivent’s trust and reputation remain strong with its clients.
QUALIFICATIONS & SKILLS:
Required:
Bachelor ’s degree in communications, journalism, marketing, design or related field or equivalent work experience.
6+ years corporate communications, journalism, marketing or creative department/agency experience .
Experience in creative team leadership .
Experience is creative development and/or direction for all disciplines and channels .
Thorough knowledge of the creative development process and writing and visual design principles .
Experience in working in corporation that had an internal creative team.
Preferred:
Has attended photoshoots, film productions, directed direct mail, print, web, outdoor, PR, etc.
Knows the latest trends across creative disciplines.
Is well-read and empathetic, understanding of the end audience, their need states and pain points and the external factors that impact their decision making.
Able to travel once a month (minimum) or as project needs arise.
Pay Transparency
Thrivent’s long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract, reward, and retain top talent. The applicable salary or hourly wage range for this full-time role is $104,512.00 - $141,398.00 per year, which factors in various geographic regions. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.
Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits.
The following benefits may be offered: various bonuses (including, for example, annual or long-term incentives); medical, dental, and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits, and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivent’s plans/policies are subject to change at any time at Thrivent’s discretion.
Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex , gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state , or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation , please let us know by sending an email to human.resources@thrivent.com or call 800-847-4836 and request Human Resources.
At Thrivent, we believe money is a tool, not a goal. Driven by a higher purpose at our core, we are committed to providing financial advice, investments, insurance, banking and generosity programs to help people make the most of all they’ve been given. At our heart, we are a membership-owned fraternal organization, as well as a holistic financial services organization, dedicated to serving the unique needs of our customers. We focus on their goals and priorities, guiding them toward financial choices that will help them live the life they want today—and tomorrow.
For over 100 years, Thrivent has been helping people build their financial futures and live more generous lives. Today, it’s a Fortune 500 company that offers a full range of expert financial solutions, serving more than 2 million customers, as well as the communities in which they live and work.
Thrivent fosters a diverse workforce to serve our diverse clientele, reflecting a wide range of backgrounds and experiences. If you’re intrigued about our work and the possibility of becoming part of it, we invite you to visit Thrivent.com to learn more. You won’t just build a career; you’ll be part of an organization focused on growing, innovating, and serving.
DUTIES & RESPONSIBILITIES:
Oversee the creation and localization of creative to ensure it resonates with regional audiences while maintaining brand consistency.
Brings big ideas to the table while knowing how to get the best thinking from creative teams. Leads team to conduct effective presentations of creative work and concepts to business partners. Does research to be ready for pitches, including understanding the audience .
Consults with and builds relationships with business partners on creative strategies and concepts to achieve business goals through influencing and collaboration skill .
Collaborates with Brand Team on brand evolution and application of brand by internal and external creative teams. This includes Thrivent’s brand messaging, tone/voice, style and visual design for all channels.
Guides creative team to flex their creative muscle, grow, and flourish within their discipline. Valuing the work of the team to get the best outcomes for the brand.
G ives specific feedback to the teams (internal/external) and business partners that is constructive, smart and intelligible providing definite direction on where to take the work next.
Has a hand in writing the briefs and/or ensuring that a creative team won’t proceed without it being as good as it possibly can be. Uses the brief to evaluate work.
Performs writing and/or design services as needed.
Assist in creating high-performing creative teams and culture; select, develop, coach, reward and recognize team members for applying their specific expertise in creative and effective ways that strengthen and protect our brand. Teams may be comprised of internal and external resources.
Models Thrivent’s leadership competencies – Model the Way, Rally the Team, and Deliver Outcomes.
Supports and/or develops an environment in which Thrivent employees and colleagues are focused on continuous improvement, exceptional employee engagement, and an unwavering commitment to our clients. Shapes and/or supports a culture that represents the Thrivent purpose, promise and values, ensuring that Thrivent’s trust and reputation remain strong with its clients.
QUALIFICATIONS & SKILLS:
Required:
Bachelor ’s degree in communications, journalism, marketing, design or related field or equivalent work experience.
6+ years corporate communications, journalism, marketing or creative department/agency experience .
Experience in creative team leadership .
Experience is creative development and/or direction for all disciplines and channels .
Thorough knowledge of the creative development process and writing and visual design principles .
Experience in working in corporation that had an internal creative team.
Preferred:
Has attended photoshoots, film productions, directed direct mail, print, web, outdoor, PR, etc.
Knows the latest trends across creative disciplines.
Is well-read and empathetic, understanding of the end audience, their need states and pain points and the external factors that impact their decision making.
Able to travel once a month (minimum) or as project needs arise.
Pay Transparency
Thrivent’s long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract, reward, and retain top talent. The applicable salary or hourly wage range for this full-time role is $104,512.00 - $141,398.00 per year, which factors in various geographic regions. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.
Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits.
The following benefits may be offered: various bonuses (including, for example, annual or long-term incentives); medical, dental, and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits, and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivent’s plans/policies are subject to change at any time at Thrivent’s discretion.
Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex , gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state , or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation , please let us know by sending an email to human.resources@thrivent.com or call 800-847-4836 and request Human Resources.
At Thrivent, we believe money is a tool, not a goal. Driven by a higher purpose at our core, we are committed to providing financial advice, investments, insurance, banking and generosity programs to help people make the most of all they’ve been given. At our heart, we are a membership-owned fraternal organization, as well as a holistic financial services organization, dedicated to serving the unique needs of our customers. We focus on their goals and priorities, guiding them toward financial choices that will help them live the life they want today—and tomorrow.
For over 100 years, Thrivent has been helping people build their financial futures and live more generous lives. Today, it’s a Fortune 500 company that offers a full range of expert financial solutions, serving more than 2 million customers, as well as the communities in which they live and work.
Thrivent fosters a diverse workforce to serve our diverse clientele, reflecting a wide range of backgrounds and experiences. If you’re intrigued about our work and the possibility of becoming part of it, we invite you to visit Thrivent.com to learn more. You won’t just build a career; you’ll be part of an organization focused on growing, innovating, and serving.