TechnipFMC plc
Marketing Communications Manager
TechnipFMC plc, Houston, Texas, United States, 77246
Job Purpose
The Marketing Communications Manager role is a pivotal in driving product awareness, adoption, and customer engagement through compelling storytelling and effective communication strategies. The Marketing Communications Manager will collaborate closely with product marketing, sales, and marketing teams to develop and execute integrated communication plans that align with overall business objectives.
Job Description
The Marketing Communications Manager must be an orchestrator, ensuring all relevant groups collaborate on and execute a shared go-to-market strategy. The role will have primary or shared responsibilities:Develop and execute comprehensive product launch and communication plans, including media outreach, social media campaigns, email marketing, and thought leadership content.Create compelling product messaging and positioning that resonates with target audiences and drives product adoption.Collaborate with product marketing and sales teams to understand product features, benefits, and target market to develop effective communication strategies.Monitor industry trends and competitive landscape to identify opportunities for product messaging and communication.Measure and analyze the effectiveness of communications campaigns and provide insights for optimization.You are meant for this job if:
Ten or more years of B2B technology marketing experienceA minimum of five to seven years in marketing management rolesBachelor's degree in marketing, communications, business, or a related fieldAbility to provide examples of go-to-market strategies and programs for prior roles with the corresponding impact to revenue contribution.Experience in creating marketing campaigns - from developing the vision and messaging platform to overseeing production on time and within budget.Experience in creating integrated content across all marketing channels: digital, social media, paid media, offline, and print.Strong interpersonal skills to work collaboratively.Strong influencer skillset across a broad spectrum of stakeholdersStrategic thinker with the ability and the skillset to see the bigger picture as well as understanding the details of campaigns.Strong process management skills with the ability to self-motivate and prioritize efforts among multiple projects.Advisory and consultative skillset to provide guidance to our content authors and contributors.
Skills
Leadership Competencies
Master ComplexityAct with AgilityDemonstrate Customer IntimacyTake Data Driven DecisionsEmbrace Innovation
Being a global leader in the energy industry requires an inclusive and diverse environment. TechnipFMC promotes diversity, equity, and inclusion by ensuring equal opportunities to all ages, races, ethnicities, religions, sexual orientations, gender expressions, disabilities, or all other pluralities. We celebrate who you are and what you bring. Every voice matters and we encourage you to add to our culture.
TechnipFMC respects the rights and dignity of those it works with and promotes adherence to internationally recognized human rights principles for those in its value chain.
Learn more about TechnipFMC and find other open positions by visiting our Career Page.
Follow us on LinkedIn for company updates.
Date posted: Aug 12, 2024
Requisition number: 8232
The Marketing Communications Manager role is a pivotal in driving product awareness, adoption, and customer engagement through compelling storytelling and effective communication strategies. The Marketing Communications Manager will collaborate closely with product marketing, sales, and marketing teams to develop and execute integrated communication plans that align with overall business objectives.
Job Description
The Marketing Communications Manager must be an orchestrator, ensuring all relevant groups collaborate on and execute a shared go-to-market strategy. The role will have primary or shared responsibilities:Develop and execute comprehensive product launch and communication plans, including media outreach, social media campaigns, email marketing, and thought leadership content.Create compelling product messaging and positioning that resonates with target audiences and drives product adoption.Collaborate with product marketing and sales teams to understand product features, benefits, and target market to develop effective communication strategies.Monitor industry trends and competitive landscape to identify opportunities for product messaging and communication.Measure and analyze the effectiveness of communications campaigns and provide insights for optimization.You are meant for this job if:
Ten or more years of B2B technology marketing experienceA minimum of five to seven years in marketing management rolesBachelor's degree in marketing, communications, business, or a related fieldAbility to provide examples of go-to-market strategies and programs for prior roles with the corresponding impact to revenue contribution.Experience in creating marketing campaigns - from developing the vision and messaging platform to overseeing production on time and within budget.Experience in creating integrated content across all marketing channels: digital, social media, paid media, offline, and print.Strong interpersonal skills to work collaboratively.Strong influencer skillset across a broad spectrum of stakeholdersStrategic thinker with the ability and the skillset to see the bigger picture as well as understanding the details of campaigns.Strong process management skills with the ability to self-motivate and prioritize efforts among multiple projects.Advisory and consultative skillset to provide guidance to our content authors and contributors.
Skills
Leadership Competencies
Master ComplexityAct with AgilityDemonstrate Customer IntimacyTake Data Driven DecisionsEmbrace Innovation
Being a global leader in the energy industry requires an inclusive and diverse environment. TechnipFMC promotes diversity, equity, and inclusion by ensuring equal opportunities to all ages, races, ethnicities, religions, sexual orientations, gender expressions, disabilities, or all other pluralities. We celebrate who you are and what you bring. Every voice matters and we encourage you to add to our culture.
TechnipFMC respects the rights and dignity of those it works with and promotes adherence to internationally recognized human rights principles for those in its value chain.
Learn more about TechnipFMC and find other open positions by visiting our Career Page.
Follow us on LinkedIn for company updates.
Date posted: Aug 12, 2024
Requisition number: 8232