Logo
Hitachi

Aftermarket Marketing Coordinator

Hitachi, Cypress, California, United States, 90630


Location:Cypress, California, United States

Job ID:R0059219

Date Posted:2024-08-12

Company Name:HITACHI ASTEMO AMERICAS, INC.

Profession (Job Category):Sales, Marketing & Product Management

Job Schedule:Full time

Remote:No

Job Description:

Job Summary:

The Marketing Coordinator is responsible for ensuring the strategic alignment between the organization's goals and the development of marketing campaigns, materials, initiatives, and strategies. This role requires a deep understanding of the automotive aftermarket for the USA.

The Marketing Coordinator will report directly to the Aftermarket Marketing Manager.

Job Responsibilities:

MARKETING CAMPAIGNS AND MATERIALSLead projects and develop marketing campaigns, brand collateral, and long-term strategiesProduct Build Sheets: Specs for how to label, neutralize, package, and ship our productsIn-box documents: warranty booklets, notices, tags, stickers, etc.Collaboration with QA on quality issuesAll graphics for shows and events, presentations, catalogs, social media, websites, etc.Product Build Sheets: Specs for how to label, neutralize, package, and ship our productsIn-box documents: warranty booklets, notices, tags, stickers, etc.Collaboration with QA on quality issuesMarketing Collateral: Buyer's Guides, Tri-folds, flyers, catalogs, etc.Fulfilling Marketing Collateral Requests.Marketing copy for Hitachi Astemo and customer websitesWebsite Updates: updating images, landing pages, and image/graphic assetsAds/flyers: customer and corporateCollaboration on videosNewsletter collaborationEVENTS

Plan, coordinate, and attend AAPEX/SEMADesign/coordination/creation of tradeshow assets: Visual displaysTradeshow asset management and creation: managing current assets, shipping coordination of assets, creation of new assets, etc.Capture trade event imageryOther

Manage and assign UPCsProduct and Shipping specs (weights and dims)Products/Packaging: 360° spin sets and stillsMaintain Image standardsArtwork creationKnowledge, Skills and Abilities:

Graphic design experience desirable: Adobe InDesign, Photoshop, IllustratorExceptional writing, editing, proofreading, and research skillsMS Office proficient, Excel and PowerPointStrong interpersonal skillsEducation:

Bachelor's degree in Marketing / Communication / Public Relations / Business or a related discipline. Automotive Technology certifications a plus but not required

Experience:

4 - 6 years of marketing, consulting, and/or agency experience

Job level is determined by various factors such as organization size, responsibility, career stage, and capabilities.

Supervisory Responsibilities: N/A

Working conditions:

Working in an office environment, with potential exposure to manufacturing and/or warehouse locations. Hybrid Work week.Travel: No Travel requirements

Equal Opportunity Employer (EOE)-Females/Minorities/Protected Veterans/Individuals with Disabilities

If you need a reasonable accommodation to apply for a job at Hitachi, please send the nature of request and contact information to jobs@hitachi-automotive.us. Queries other than accommodation requests will not be responded to.