Angi
Brand Media Strategy Manager
Angi, New York, New York, us, 10261
Angi® is transforming the home services industry, creating an environment for homeowners, service professionals and employees to feel right at "home." For most home maintenance needs, our platform makes it easier than ever to find a qualified service professional for indoor and outdoor jobs, home renovations (or anything in between!). We are on a mission to become the home for everything home by helping small businesses thrive and providing solutions to financing and booking home jobs with just a few clicks.
Over the last 25 years we have opened our doors to a network of over 200K service professionals and helped over 150 million homeowners love where they live. We believe home is the most important place on earth and are embarking on a journey to redefine how people care for their homes. Angi is an amazing place to build your dream career, join us-we cannot wait to welcome you home!
About the team
Angi is on a mission to help homeowners love where they live, and the Marketing team is at the forefront of this effort. From understanding our consumers and their desires to designing communications and placing ads in the most relevant spots, Angi's marketing team is dedicated to sharing Angi's value with the world. Our Brand Media team plays a crucial role in driving effective media strategies to reach and engage our audience.
Angi's Brand Media team is seeking a highly motivated, experienced, and data-driven media professional to help build and be a part of a world-class media team. The Media Strategy Manager will work closely with the Senior Director of Brand Media Buying & Strategy and assist with planning TV (Linear & Streaming), Radio (Terrestrial & Streaming), and other offline channels across the national brand, Angi.
What you'll do
Build partnerships with our Senior Negotiator to apply marketplace pricing & trends to media strategyWork closely with marketing analytics and data science teams to develop insights & manage the buy implications of performanceUnderstand and react to changes in media landscapesIn collaboration with the Sr. Director and Associate, identify, develop, and implement the 2025 brand media strategy and 2024 testing opportunitiesConduct various R/F scenarios to understand how changes in media mix and budget will impact the holistic budget and goalsUnderstand media consumption patterns and how shifts affect the overall offline media planOngoing budget allocation & maintenanceWork cross-functionally with creative & buying teams to ensure proper trafficking communication is in place (spot estimates, deadlines, etc.)Who you are
5-7 years of media planning experience; experience with response/metrics-focused brands preferred2+ years of management experience, as you will be managing a junior strategistProven success in managing large media budgets with high-performance expectationsA solid mastery of the nuts and bolts of media planning through all phases (planning, buying & post)Experience with direct response TV, upfront TV, Radio, Streaming Audio, and Streaming TV planningProficiency with analytics tools such as Microsoft Excel and PowerPoint, and data visualization tools such as LookerStrong analytical skills with the ability to interpret data, analyze trends, and draw actionable insightsProficiency with Nielsen products (reach/frequency/planning), iSpot, AdIntel, Kantar, and Simmons/MRIWe value diversity
We know that the best ideas come from teams where diverse points of view uncover new solutions to hard problems. We welcome and value individuals who bring diverse life experiences, educational backgrounds, cultures, and work experiences.
Compensation & Benefits
The salary band for this position ranges from $80,000 - $105,000,commensurate with experience and performance. Compensation may vary based on factors such as cost of living.This position will be eligible for a competitive year end performance bonus & equity package.Full medical, dental, vision package to fit your needsFlexible vacation policy; work hard and take time when you need itPet discount plans & retirement plan with company match (401K)The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world
#LI-Hybrid#BI-Hybrid
Over the last 25 years we have opened our doors to a network of over 200K service professionals and helped over 150 million homeowners love where they live. We believe home is the most important place on earth and are embarking on a journey to redefine how people care for their homes. Angi is an amazing place to build your dream career, join us-we cannot wait to welcome you home!
About the team
Angi is on a mission to help homeowners love where they live, and the Marketing team is at the forefront of this effort. From understanding our consumers and their desires to designing communications and placing ads in the most relevant spots, Angi's marketing team is dedicated to sharing Angi's value with the world. Our Brand Media team plays a crucial role in driving effective media strategies to reach and engage our audience.
Angi's Brand Media team is seeking a highly motivated, experienced, and data-driven media professional to help build and be a part of a world-class media team. The Media Strategy Manager will work closely with the Senior Director of Brand Media Buying & Strategy and assist with planning TV (Linear & Streaming), Radio (Terrestrial & Streaming), and other offline channels across the national brand, Angi.
What you'll do
Build partnerships with our Senior Negotiator to apply marketplace pricing & trends to media strategyWork closely with marketing analytics and data science teams to develop insights & manage the buy implications of performanceUnderstand and react to changes in media landscapesIn collaboration with the Sr. Director and Associate, identify, develop, and implement the 2025 brand media strategy and 2024 testing opportunitiesConduct various R/F scenarios to understand how changes in media mix and budget will impact the holistic budget and goalsUnderstand media consumption patterns and how shifts affect the overall offline media planOngoing budget allocation & maintenanceWork cross-functionally with creative & buying teams to ensure proper trafficking communication is in place (spot estimates, deadlines, etc.)Who you are
5-7 years of media planning experience; experience with response/metrics-focused brands preferred2+ years of management experience, as you will be managing a junior strategistProven success in managing large media budgets with high-performance expectationsA solid mastery of the nuts and bolts of media planning through all phases (planning, buying & post)Experience with direct response TV, upfront TV, Radio, Streaming Audio, and Streaming TV planningProficiency with analytics tools such as Microsoft Excel and PowerPoint, and data visualization tools such as LookerStrong analytical skills with the ability to interpret data, analyze trends, and draw actionable insightsProficiency with Nielsen products (reach/frequency/planning), iSpot, AdIntel, Kantar, and Simmons/MRIWe value diversity
We know that the best ideas come from teams where diverse points of view uncover new solutions to hard problems. We welcome and value individuals who bring diverse life experiences, educational backgrounds, cultures, and work experiences.
Compensation & Benefits
The salary band for this position ranges from $80,000 - $105,000,commensurate with experience and performance. Compensation may vary based on factors such as cost of living.This position will be eligible for a competitive year end performance bonus & equity package.Full medical, dental, vision package to fit your needsFlexible vacation policy; work hard and take time when you need itPet discount plans & retirement plan with company match (401K)The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world
#LI-Hybrid#BI-Hybrid