CrowdStrike
Sr. Director Product Marketing, NG-SIEM (Remote)
CrowdStrike, Minneapolis, Minnesota, United States, 55400
CrowdStrike, Inc. Full time R19499 About the Role: We are seeking a Sr. Director of Product Marketing to own and lead NG SIEM (security event and incident management) across all of our marketing functions (PMM, demand, AR, PR, digital). This role requires deep domain knowledge and understanding of SIEM and the observability/log management space. You will be responsible for defining strategy, goals, priorities, and reporting weekly KPIs that drive impact across the business. Specifically, you will spearhead the positioning, messaging, and go-to-market strategy for CrowdStrike Falcon Next-Gen SIEM. This strategic role involves leading a team of product and technical marketers (Directors, Sr. Managers, Sr. PMMs) and collaborating with leaders across the company to drive exceptional positioning and growth in highly competitive markets.To be successful, you need to have a comprehensive understanding of multiple domains across cybersecurity as well as strong knowledge of security information and event management (SIEM) products and related technologies. What You ll Do: Category Disruption: Evolve and dominate the SIEM market. Positioning: Develop sharp, bold, and differentiated messaging leveraging customer stories and product capabilities. Team Leadership: Lead and elevate a team of skilled marketers to create compelling messaging, content, and sales tools. Business Growth: Drive awareness, adoption, and pipeline for CrowdStrike NG-SIEM and related products. Product Launch: Plan and launch new offerings, capabilities, and releases, managing cross-functional implementation. Content Strategy: Lead a team to develop fresh content, including collateral, thought leadership assets, website content, videos, blogs, and more. Sales Enablement: Collaborate with sales and alliances teams to ensure value proposition, assets, training, support structures, and incentive plans are in place. Market and Competitive Intelligence: Be the expert on target buyers, market trends, and competitive offerings, using this knowledge to drive differentiation and influence planning. Strategic Planning: Engage with cross-functional teams to design, plan, and execute go-to-market strategies that drive measurable results. Executive Leadership: Collaborate with the executive team to develop long-term marketing strategies and product positioning. Thought Leadership: Serve as an evangelist through blogging, social media, and speaking engagements. What You'll Need: 15+ years of experience in security software, PMM, technical PMM, PM, cybersecurity, cloud, networking, and/or B2B SaaS. Proven track record in leading teams of Dirs, Sr. Mgrs, and individual contributors. Deep domain expertise in SIEM, SOAR, Log Management, and Observability Bachelor s degree in business/marketing; MBA from a top-tier program preferred. Exceptional written communication and presentation skills. Excellent interpersonal skills to interact across teams and partners Highly proactive, self-starter with the ability to manage multiple projects. Passionate about cybersecurity and delivers with a high level of intensity under pressure Strong cross-team collaboration skills and comfort with high-visibility initiatives. Ability to create clear, compelling messages and willingness to create external assets or internal deliverables. Strong presentation skills to educate and inspire small and large audiences. Bonus Points: High-tech, start-up, rapid growth and/or publicly traded company experience. You ve hired and developed teams in highly ambiguous environments. Technical or software engineering background You lead by example, no task is above you, and you raise the bar Love our business. CrowdStrike is a leader in cybersecurity. We don't have a mission statement. We are on a mission to protect our customers from breaches. You must be genuinely committed to our mission and eager to learn the details of our business. #LI-SC1 #LI-Remote CrowdStrike is proud to be an equal opportunity and affirmative ac ion employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. Our approach to cultivating a diverse, equitable, and inclusive culture is rooted in listening, learning and collective action. By embracing the diversity of our people, we achieve our best work and fuel innovation - generating the best possible outcomes for our customers and the communities they serve. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at recruiting@crowdstrike.com for further assistance. Find out more about your rights as an applicant. - http://www.eeoc.gov/sites/default/files/2023-06/22-088 EEOC KnowYourRights6.12ScreenRdr.pdf CrowdStrike participates in the E-Verify program. Notice of E-Verify Participation - http://e-verify.uscis.gov/web/media/resourcesContents/E-Verify Participation Poster ES.pdf Right to Work - https://www.e-verify.gov/sites/default/files/everify/posters/IER RightToWorkPoster%20Eng_Es.pdf Apply Here: https://www.click2apply.net/KLenXMsa4WmoJtaqeuXY4m PI245269009