EY
Tech Marketing Leader, Assistant Director
EY, Baton Rouge, Louisiana, us, 70873
EY Tech Marketing Leader, Assistant Director - Baton Rouge, Louisiana EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities. At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. Join us and build an exceptional experience for yourself, and a better working world for all.
Submit your CV and any additional required information after you have read this description by clicking on the application button.Location:
Denver, Boston, Houston, San Antonio, Los Angeles, Sacramento, San Diego, Seattle, Salt Lake City, Milwaukee, Atlanta, Miami, Tampa, Jacksonville, Charlotte, Nashville, ChicagoTech Digital Marketing Leader (Americas Consulting)The opportunityEmploying a digital-first mindset, you’ll develop and set the direction for the Tech buyer marketing programs aligned to the Consulting practice’s strategic goals and revenue plan. Working closely with content partners, you’ll develop insights that challenge thinking with greater focus on business implications, driving lead-gen activity and maximizing impact.Your key responsibilitiesDevelop comprehensive marketing strategies for end-to-end demand generation programs including drip/nurture email campaigns and content syndication.Lead a digital first, demand generation team to plan and execute end-to-end demand generation programs for Tech buyers.Ensure campaigns align to business goals for key buyer personas.Create innovative multi-channel campaigns to drive MQLs and pipeline.Leverage marketing automation and lead management to streamline and measure all marketing programs.Collaborate with content strategy team to develop high impact assets and optimize SEO/SEM strategies.Measure, analyze and report campaign performance.Oversee direct reports and manage project management and reporting.Skills and attributes for successAdept at creating strategic, targeted and impactful go-to-market initiatives.Proven track record in multichannel marketing.Ability to project manage complex programs and drive relationship building efforts.Demonstrated knowledge of digital marketing platforms (e.g., Marketo, Google Analytics).What we look for in a candidateMinimum of 10+ years of experience in marketing; experience marketing to CIO and tech buyers preferred.Bachelor’s degree in Business, Marketing or related field; MBA desired.Strong business acumen and analytical skills.Excellent written and verbal communication skills.What we offerWe offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance. The salary range for this job in most geographic locations in the US is $98,100 to $178,100. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.If you can demonstrate that you meet the criteria above, please contact us as soon as possible.The exceptional EY experience. It’s yours to build.EY | Building a better working world
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Submit your CV and any additional required information after you have read this description by clicking on the application button.Location:
Denver, Boston, Houston, San Antonio, Los Angeles, Sacramento, San Diego, Seattle, Salt Lake City, Milwaukee, Atlanta, Miami, Tampa, Jacksonville, Charlotte, Nashville, ChicagoTech Digital Marketing Leader (Americas Consulting)The opportunityEmploying a digital-first mindset, you’ll develop and set the direction for the Tech buyer marketing programs aligned to the Consulting practice’s strategic goals and revenue plan. Working closely with content partners, you’ll develop insights that challenge thinking with greater focus on business implications, driving lead-gen activity and maximizing impact.Your key responsibilitiesDevelop comprehensive marketing strategies for end-to-end demand generation programs including drip/nurture email campaigns and content syndication.Lead a digital first, demand generation team to plan and execute end-to-end demand generation programs for Tech buyers.Ensure campaigns align to business goals for key buyer personas.Create innovative multi-channel campaigns to drive MQLs and pipeline.Leverage marketing automation and lead management to streamline and measure all marketing programs.Collaborate with content strategy team to develop high impact assets and optimize SEO/SEM strategies.Measure, analyze and report campaign performance.Oversee direct reports and manage project management and reporting.Skills and attributes for successAdept at creating strategic, targeted and impactful go-to-market initiatives.Proven track record in multichannel marketing.Ability to project manage complex programs and drive relationship building efforts.Demonstrated knowledge of digital marketing platforms (e.g., Marketo, Google Analytics).What we look for in a candidateMinimum of 10+ years of experience in marketing; experience marketing to CIO and tech buyers preferred.Bachelor’s degree in Business, Marketing or related field; MBA desired.Strong business acumen and analytical skills.Excellent written and verbal communication skills.What we offerWe offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance. The salary range for this job in most geographic locations in the US is $98,100 to $178,100. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.If you can demonstrate that you meet the criteria above, please contact us as soon as possible.The exceptional EY experience. It’s yours to build.EY | Building a better working world
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