Dairy West
Vice president of marketing communications
Dairy West, Boise, Idaho, United States, 83708
Hybrid position - looking for candidates in Idaho and Utah.
Please make sure you read the following details carefully before making any applications.POSITION SUMMARY:
Reporting directly to the CEO, the Vice President of Marketing & Communications directs and executes Dairy West’s tactical communications strategy. As Dairy West’s brand champion, this role provides leadership direction for the Marketing & Communications functional area and serves as the hub for the execution of internal and external communication strategies to ensure alignment with the mission and vision of the organization. Understanding the creative process and experience managing relationships with agencies and other third-party partners is essential.This position requires a leader who is well-versed in managing diverse departments and fostering collaboration internally and externally. A strong sense of the importance of brand and brand integrity in building trust, coupled with an appreciation for dairy farmers and the resources they provide, is essential. The ideal candidate will work diligently to build demand and inspire trust in dairy products and dairy farming, leveraging data to shape campaigns and messaging.In addition to leading the functional area, the Vice President of Marketing & Communications serves as the crisis lead and is the voice of Dairy West’s brand and consumer marketing strategy while guiding public relations and media relations opportunities. This position manages a diverse array of projects and relationships and aims to communicate and execute strategy clearly both within the functional area and across the organization while supporting and building relationships with investors.The Vice President of Marketing & Communications exhibits behaviors that are expected of all Dairy West employees, including the highest levels of job performance and professional conduct. Additionally, this position embraces diverse responsibilities, is open to regular feedback and adapts to change with ease and enthusiasm.The Vice President of Marketing & Communications remains absolutely committed to Dairy West’s vision and core values in addition to providing leadership and encouraging collaboration across the organization.RESPONSIBILITIES:
Lead the Marketing & Communications functional area and establish goals and objectives that support continuous growth and development.Lead tactical communications strategy to ensure consistency in message and brand clarity across the organization.Provide coaching, mentoring, recommendations, feedback and support to team members across the organization.Direct and manage relationships with agency partners based on strategic priorities including estimates, memorandums of understanding, letters of agreement and appropriate contracts.Develop and manage a media relations strategy (both social and traditional) to support the organization’s opportunities for continued relevant storytelling.Maintain the organization’s strategic crisis management plan that prepares our team and dairy industry partners.Serve as a champion for company culture and values to promote business and employee excellence.Make decisions to protect, preserve and enhance Dairy West’s assets.Embrace the regional, national and global vision and partner strategy across the dairy industry and provide leadership among colleagues.Participate in ongoing strategy development, effective management, decision-making, staff communication and other activities to build organizational culture and support the achievement of overall goals.Assist staff and dairy producers in preparing media interviews, public presentations and other speaking engagements.Lead communications training opportunities.Direct metrics and analytics reporting for the functional area.Oversee Marketing and Communications’ functional area budget to align with strategic priorities.Serve as a leader within the industry by being well-informed of current industry trends, issues and initiatives.Engage as a key member on a variety of teams.Perform other duties as necessary.EXPECTATIONS:
Reflect the behaviors associated with Dairy West’s core values of trust, action and stewardship.Work collaboratively to achieve success.Demonstrate a mindset of service and helpfulness to others.Show a propensity to be action-oriented and appreciates a fast-paced, variable work environment.Show respect for others and has caring, direct conversations.Build trusting relationships both within and outside of the Dairy West organization.Clearly communicate the value of checkoff and our programming.Execute all job functions with a commitment to excellence.Proactively offer solution-oriented innovation.Prioritize and manage workload effectively.Keep the farmer investment top of mind, always.Take risks in pursuit of excellence.Demonstrate a high level of curiosity and willingness to pursue professional development.Take ownership for individual success within the organization.QUALIFICATIONS:
Minimum of a bachelor’s degree plus 10 years of experience in a field that supports the responsibilities of the position, or any equivalent combination of education and experience.Strong understanding of the creative process, including associated timelines.Minimum of 3 years management and supervisory experience required.Results-driven personality with a skill for leading and motivating others.Possess a sound understanding of the media and consumer landscape.Exceptional verbal and written communication skills; comfortable with public speaking.Exhibits exceptional soft skills, such as emotional intelligence, conflict resolution and stress management.Strong technology skills, including proficiency in Microsoft Office products, design and media production software, including Adobe CC and CRM management.APPLICATION:
To apply for this position, send a cover letter and resume to Jamie Brajcich at jbrajcich@talentspark.com. Please do not apply on LinkedIn.MORE INFORMATION:
For more on the position and Dairy West, please visit dairywest.com/careers/vice-president-marketing-communications.
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Please make sure you read the following details carefully before making any applications.POSITION SUMMARY:
Reporting directly to the CEO, the Vice President of Marketing & Communications directs and executes Dairy West’s tactical communications strategy. As Dairy West’s brand champion, this role provides leadership direction for the Marketing & Communications functional area and serves as the hub for the execution of internal and external communication strategies to ensure alignment with the mission and vision of the organization. Understanding the creative process and experience managing relationships with agencies and other third-party partners is essential.This position requires a leader who is well-versed in managing diverse departments and fostering collaboration internally and externally. A strong sense of the importance of brand and brand integrity in building trust, coupled with an appreciation for dairy farmers and the resources they provide, is essential. The ideal candidate will work diligently to build demand and inspire trust in dairy products and dairy farming, leveraging data to shape campaigns and messaging.In addition to leading the functional area, the Vice President of Marketing & Communications serves as the crisis lead and is the voice of Dairy West’s brand and consumer marketing strategy while guiding public relations and media relations opportunities. This position manages a diverse array of projects and relationships and aims to communicate and execute strategy clearly both within the functional area and across the organization while supporting and building relationships with investors.The Vice President of Marketing & Communications exhibits behaviors that are expected of all Dairy West employees, including the highest levels of job performance and professional conduct. Additionally, this position embraces diverse responsibilities, is open to regular feedback and adapts to change with ease and enthusiasm.The Vice President of Marketing & Communications remains absolutely committed to Dairy West’s vision and core values in addition to providing leadership and encouraging collaboration across the organization.RESPONSIBILITIES:
Lead the Marketing & Communications functional area and establish goals and objectives that support continuous growth and development.Lead tactical communications strategy to ensure consistency in message and brand clarity across the organization.Provide coaching, mentoring, recommendations, feedback and support to team members across the organization.Direct and manage relationships with agency partners based on strategic priorities including estimates, memorandums of understanding, letters of agreement and appropriate contracts.Develop and manage a media relations strategy (both social and traditional) to support the organization’s opportunities for continued relevant storytelling.Maintain the organization’s strategic crisis management plan that prepares our team and dairy industry partners.Serve as a champion for company culture and values to promote business and employee excellence.Make decisions to protect, preserve and enhance Dairy West’s assets.Embrace the regional, national and global vision and partner strategy across the dairy industry and provide leadership among colleagues.Participate in ongoing strategy development, effective management, decision-making, staff communication and other activities to build organizational culture and support the achievement of overall goals.Assist staff and dairy producers in preparing media interviews, public presentations and other speaking engagements.Lead communications training opportunities.Direct metrics and analytics reporting for the functional area.Oversee Marketing and Communications’ functional area budget to align with strategic priorities.Serve as a leader within the industry by being well-informed of current industry trends, issues and initiatives.Engage as a key member on a variety of teams.Perform other duties as necessary.EXPECTATIONS:
Reflect the behaviors associated with Dairy West’s core values of trust, action and stewardship.Work collaboratively to achieve success.Demonstrate a mindset of service and helpfulness to others.Show a propensity to be action-oriented and appreciates a fast-paced, variable work environment.Show respect for others and has caring, direct conversations.Build trusting relationships both within and outside of the Dairy West organization.Clearly communicate the value of checkoff and our programming.Execute all job functions with a commitment to excellence.Proactively offer solution-oriented innovation.Prioritize and manage workload effectively.Keep the farmer investment top of mind, always.Take risks in pursuit of excellence.Demonstrate a high level of curiosity and willingness to pursue professional development.Take ownership for individual success within the organization.QUALIFICATIONS:
Minimum of a bachelor’s degree plus 10 years of experience in a field that supports the responsibilities of the position, or any equivalent combination of education and experience.Strong understanding of the creative process, including associated timelines.Minimum of 3 years management and supervisory experience required.Results-driven personality with a skill for leading and motivating others.Possess a sound understanding of the media and consumer landscape.Exceptional verbal and written communication skills; comfortable with public speaking.Exhibits exceptional soft skills, such as emotional intelligence, conflict resolution and stress management.Strong technology skills, including proficiency in Microsoft Office products, design and media production software, including Adobe CC and CRM management.APPLICATION:
To apply for this position, send a cover letter and resume to Jamie Brajcich at jbrajcich@talentspark.com. Please do not apply on LinkedIn.MORE INFORMATION:
For more on the position and Dairy West, please visit dairywest.com/careers/vice-president-marketing-communications.
#J-18808-Ljbffr