Director - Marketing & Engagement
Dairy West - Lehi, Utah, United States, 84043
Work at Dairy West
Overview
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Overview
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If you're passionate about the opportunity to play a pivotal role in transforming how we connect with consumers and drive meaningful change, we want to hear from you! Why Join Us?
At Dairy West, we embrace
trust, action and stewardship —values that drive everything we do. Our “Pioneers by Nature” mindset fuels innovation in the dairy industry of Idaho and Utah. As a nonprofit with a business-minded approach, we offer competitive salaries, excellent benefits and strong professional growth opportunities. If you’re looking to be part of a forward-thinking, collaborative team that values impact and innovation, this is the role for you. What You’ll Do:
Reporting to the Vice President – Marketing & Technology, the Director – Marketing & Engagement will: Lead & Scale a High-Impact Team – Build and empower a results-driven marketing team that aligns with Dairy West’s mission, values and culture. Develop & Execute Omnichannel Marketing Strategies – Oversee integrated marketing campaigns spanning digital, social, paid media, PR, email, partnerships and offline activations. Leverage Data & Insights – Implement advanced analytics, performance metrics and marketing measurement methodologies to drive strategic decision-making. Modernize Marketing Technology – Enhance Dairy West’s CRM, media strategy, audience segmentation and marketing automation capabilities. Drive Growth & Demand – Develop and execute B2C and B2B2C marketing strategies to increase engagement, brand affinity and dairy consumption. Manage PR & Communications – Elevate brand visibility, thought leadership and reputation management through strategic communication efforts. Optimize Budgets & Resources – Manage marketing investments to ensure efficiency and impact, balancing strategic spending, internal expertise and external partnerships. Are data-driven, thrive on performance metrics and make decisions based on insights. Love building, scaling and leading high-impact teams. See opportunity in disruption and drive innovation in marketing strategies. Are a strategic thinker who can also execute hands-on initiatives. Have a bachelor’s degree + 7 years of experience (or H.S. diploma + 15 years in a related field). Have marketing leadership experience, including CRM platforms (Salesforce), paid media strategies and consumer engagement best practices. At Dairy West, we invest in our employees. Our Total Rewards package includes: Competitive Salary & Premium-Free Insurance – Comprehensive health, dental and vision coverage at no cost to employees. 401k with Up to 10% Employer Match – Secure your future with generous retirement contributions. Paid Time Off & Holidays – Start with 20 days of PTO + 10 paid holidays. Flexible Workplace – Work in one of our three locations with a balance of independence and collaboration. Professional Growth – Access education reimbursement, coaching, mentoring and career development programs. Work-Life Balance & Family Support – Six weeks of paid parental/adoption leave, employee assistance programs and even pet insurance. Apply Today!
Join us in making a lasting impact on the dairy industry while growing your career in a dynamic, supportive environment. Apply by submitting your cover letter, resume and three references. For questions, contact: Kim Mora, Vice President – Marketing & Technology at kmora@dairywest.com . Be part of something bigger—where innovation meets purpose. Pioneer your career at Dairy West!
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