Rush Memorial Hospital
Director of Marketing and Public Relations
Rush Memorial Hospital, Rushville, Indiana, United States, 46173
Director of Marketing and Public Relations
Management
Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.Full Time , Days, 8Posted:
06/19/2024JOB SUMMARYResponsible for the planning, direction, development, administration, supervision, and implementation of a public relations and strategic marketing revenue-generating plan. Provides oversight of the hospital’s marketing and public relations program in aim of obtaining increased market share, retention, and revenue to the health system.MINIMUM QUALIFICATIONSKnowledge & ExperienceProven expertise in marketing measurement and analytics.Success and understanding in executing cross-channel marketing tactics to drive consumer engagement such as social and digital media, advertising and communications platforms, marketing automation/CRM, content creation, and website management.Expertise in understanding market channel performance and how results are supporting business objectives.Strong leadership skills with a demonstrated ability of managing and prioritizing diverse sets of projects.Ability to work respectfully and cooperatively with all hospital departments.Exceptional oral and written communications skills.Ability to effectively collaborate with direct reports, hospital directors, C-Suite leadership, Marketing and Public Relations peers, and community leaders.Highly organized and detail-oriented with excellent project management skills.Ability to handle confidential information responsibly.KnowledgeProficient in computer applications.Good working knowledge of hospital policies and procedures.EducationMinimum of baccalaureate degree in marketing and public relations or equivalent field.Must be an articulate person with developed verbal and writing skills.Capable of dealing with management business and professional people on a peer relationship basis.ExperienceFive years’ experience in marketing and public relations.Experience in the health care field preferred, but is not required.Experience managing external agency relationships.Experience marketing healthcare services to a consumer audience.Authority and AccountabilityMust be able to work in a diverse team environment.
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Management
Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.Full Time , Days, 8Posted:
06/19/2024JOB SUMMARYResponsible for the planning, direction, development, administration, supervision, and implementation of a public relations and strategic marketing revenue-generating plan. Provides oversight of the hospital’s marketing and public relations program in aim of obtaining increased market share, retention, and revenue to the health system.MINIMUM QUALIFICATIONSKnowledge & ExperienceProven expertise in marketing measurement and analytics.Success and understanding in executing cross-channel marketing tactics to drive consumer engagement such as social and digital media, advertising and communications platforms, marketing automation/CRM, content creation, and website management.Expertise in understanding market channel performance and how results are supporting business objectives.Strong leadership skills with a demonstrated ability of managing and prioritizing diverse sets of projects.Ability to work respectfully and cooperatively with all hospital departments.Exceptional oral and written communications skills.Ability to effectively collaborate with direct reports, hospital directors, C-Suite leadership, Marketing and Public Relations peers, and community leaders.Highly organized and detail-oriented with excellent project management skills.Ability to handle confidential information responsibly.KnowledgeProficient in computer applications.Good working knowledge of hospital policies and procedures.EducationMinimum of baccalaureate degree in marketing and public relations or equivalent field.Must be an articulate person with developed verbal and writing skills.Capable of dealing with management business and professional people on a peer relationship basis.ExperienceFive years’ experience in marketing and public relations.Experience in the health care field preferred, but is not required.Experience managing external agency relationships.Experience marketing healthcare services to a consumer audience.Authority and AccountabilityMust be able to work in a diverse team environment.
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