TEKsystems
Content Marketing Manager
TEKsystems, Mountain View, California, us, 94039
Location: Remote, candidates are able to go on-site if they’d like/are near an office (California locations - Mountain View, San Diego, SF Bay)
Contract Length: 12 months, extension likely upon budget approval & mutual fit
Rate: 52/hour
The Content Marketing Manager will help develop and implement a content marketing strategy that supports branding, product positioning, and lead generation objectives. You will be responsible for helping to manage our content agency to produce high-quality, engaging, and informative blog content
and other materials that help small business owners succeed in running their business. Other duties include optimizing content for search engines to
increase traffic, collaborating with stakeholders to align content with campaigns, product updates and seasonal moments, upkeep content hygiene and analyzing content performance metrics to optimize and improve content marketing programs.
Hands-on experience managing various content projects related to product go-to-market, audience, hygiene, and SEO improvements, and stakeholder management. Strong partnership skills to work with different teams and creative, analytical, and strategic mindsets when it comes to content off-platform like social, influencers, video, and testing and experimentation. Able to create a hypothesis, uncover web and content insights, and provide recommendations to optimize. Comfortable working with multiple platforms and stakeholders, with a comfortable knowledge level of technical SEO. Experience managing a content calendar, schedule, briefing agency topics, reviewing and editing for SEO and content accuracy, as well as reviewing, editing, briefing, and revising content drafts. Familiarity with on-page and off-page SEO. Exceptional writing and interpersonal communications skills. Strong ability to take strategic direction, research necessary tactics, and create a working process of execution. Ability to self-start, organize, and manage multiple concurrent initiatives. Practical problem-solving skills with experience in communication, email writing, software, and time management. Working knowledge of Search Engine Optimization principles. Report on progress and metrics on a regular basis Ensure quality work is delivered on-time for all campaigns
Bachelor's degree in Marketing, Communications, Journalism or related field. At least 5 years of experience in a content marketing or editorial role for a digital or B2B company. Exceptional communication and collaboration skills, with the ability to work cross-functionally. Strong analytical and problem-solving skills, with the ability to interpret data and provide data-driven insights. Knowledge of current trends in content marketing and SEO best practices. Ability to work in a fast-paced, dynamic environment with multiple deadlines and priorities, and confident in managing agencies. Experience using content management systems, analytics platforms, and reporting tools, such as Ahrefs, Google Search Console, SEO Clarity or similar. Experience using analytics tools for reporting such as Adobe Analytics, Tableau, Google Search Console or equivalent tools. Experience in WordPress and other CMS is a plus
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Contract Length: 12 months, extension likely upon budget approval & mutual fit
Rate: 52/hour
The Content Marketing Manager will help develop and implement a content marketing strategy that supports branding, product positioning, and lead generation objectives. You will be responsible for helping to manage our content agency to produce high-quality, engaging, and informative blog content
and other materials that help small business owners succeed in running their business. Other duties include optimizing content for search engines to
increase traffic, collaborating with stakeholders to align content with campaigns, product updates and seasonal moments, upkeep content hygiene and analyzing content performance metrics to optimize and improve content marketing programs.
Hands-on experience managing various content projects related to product go-to-market, audience, hygiene, and SEO improvements, and stakeholder management. Strong partnership skills to work with different teams and creative, analytical, and strategic mindsets when it comes to content off-platform like social, influencers, video, and testing and experimentation. Able to create a hypothesis, uncover web and content insights, and provide recommendations to optimize. Comfortable working with multiple platforms and stakeholders, with a comfortable knowledge level of technical SEO. Experience managing a content calendar, schedule, briefing agency topics, reviewing and editing for SEO and content accuracy, as well as reviewing, editing, briefing, and revising content drafts. Familiarity with on-page and off-page SEO. Exceptional writing and interpersonal communications skills. Strong ability to take strategic direction, research necessary tactics, and create a working process of execution. Ability to self-start, organize, and manage multiple concurrent initiatives. Practical problem-solving skills with experience in communication, email writing, software, and time management. Working knowledge of Search Engine Optimization principles. Report on progress and metrics on a regular basis Ensure quality work is delivered on-time for all campaigns
Bachelor's degree in Marketing, Communications, Journalism or related field. At least 5 years of experience in a content marketing or editorial role for a digital or B2B company. Exceptional communication and collaboration skills, with the ability to work cross-functionally. Strong analytical and problem-solving skills, with the ability to interpret data and provide data-driven insights. Knowledge of current trends in content marketing and SEO best practices. Ability to work in a fast-paced, dynamic environment with multiple deadlines and priorities, and confident in managing agencies. Experience using content management systems, analytics platforms, and reporting tools, such as Ahrefs, Google Search Console, SEO Clarity or similar. Experience using analytics tools for reporting such as Adobe Analytics, Tableau, Google Search Console or equivalent tools. Experience in WordPress and other CMS is a plus
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.