Georgia Tech
Marketing Manager, PIN (Hybrid)
Georgia Tech, Atlanta, Georgia, United States, 30383
Apply for Job Job ID 274817Location Atlanta, GeorgiaFull/Part Time Full-TimeRegular/Temporary RegularAdd to Favorite Jobs Email this JobAbout Us
OverviewGeorgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our Strategic Plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers.About Georgia TechGeorgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.Georgia Tech's Mission and ValuesGeorgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:1. Students are our top priority.2. We strive for excellence.3. We thrive on diversity.4. We celebrate collaboration.5. We champion innovation.6. We safeguard freedom of inquiry and expression.7. We nurture the well-being of our community.8. We act ethically.9. We are responsible stewards.Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.Department InformationThe Enterprise Innovation Institute, is Georgia Techs economic development arm, comprised of more than a dozen programs. It is the largest and most comprehensive university-based program of its kind in the United States. Its core focus areas include entrepreneurship and startup development, business and industry growth, ecosystem development, and international outreach.EI2's Partnership for Inclusive Innovation (PIN) is a public-private partnership that launched in 2020 to lead coordinated, statewide efforts to position Georgia as the Technology Capital of the East Coast. Dedicated to advancing technology, opportunity and shared economic success across the state, the organization's pillars focus on community research, student engagement, workforce development and economic opportunity towards inclusion one innovation at a time.For additional information about the Partnership, please visit: www.pingeorgia.orgJob Summary
Develop and implement a comprehensive marketing program for an academic or support unit in ways that promote recognition and visibility of specific services and/or facilities being offered by that unit. Areas of responsibility usually include budgeting, development of marketing collateral and website design and management. This position will interact on a consistent basis with: unit management and staff, GT Communications and Marketing staff, and vendor representatives. This position will advise and counsel: unit management. This position will supervise: NAResponsibilities
Job Duty 1 -Formulate specific marketing plans that effectively promote unit product or services.
Job Duty 2 -Directly or through others, design and develop marketing collateral.
Job Duty 3 -Develop and upon approval, administer unit's marketing budget.
Job Duty 4 -Develop and monitor adherence to unit marketing policy and procedures.
Job Duty 5 -Liaise with GT Marketing and Communications organization; adhere to Institute wide marketing policy.
Job Duty 6 -May manage development and placement of external advertising.
Job Duty 7 -May design, purchase and maintain inventory of promotional items.
Job Duty 8 -Perform other duties as assignedRequired Qualifications
Educational RequirementsBachelor's Degree in Marketing, Communications or related field or equivalent combination of education and experience
Required ExperienceTwo years of job related experiencePreferred Qualifications
Preferred Qualifications:Knowledge of current marketing trends and best practicesPrior experience developing and implementing strategic marketing campaigns for a variety of audiences and key stakeholders, including tracking metrics and performanceDemonstrated ability to produce engaging, meaningful and relevant content, and the ability to optimize this content to a variety of channelsPrior experience with marketing and data tools (i.e. Canva, Constant Contact, Salesforce, etc.)Ability to communicate complicated, nuanced issues in a way that is digestible for audiences at all levels
Knowledge, Skills, & Abilities
SKILLSApplication of marketing theory and principles, written and spoken communications, graphic design and production, editing, creativity, web design, budget management, organization, customer relations.USG Core Values
The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.Equal Employment Opportunity
The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract.More information on these policies can be found here: https://www.usg.edu/policymanual/section6/c2714 Board of Regents Policy Manual | University System of Georgia (usg.edu).Other Information
Salary range:
$65,000.00 - $70,000.00Location:
Hybrid (Atlanta, GA)Job grade:
A8This is not a supervisory position.This position does not have financial responsibilities.No, this position will not be required to drive.This role is not considered a position of trust.This position does not require a purchasing card (P-Cd).This position will not travelThis position does not require security clearance.Other Information
GT/Enterprise Innovation Institute benefits include:Retirement plan of Teacher Retirement Plan (TRS) Retirement Benefits or Optional Retirement Plan (ORP) | Human Resources | Georgia Institute of Technology | Atlanta, GA (gatech.edu)Medical plan options Your USG Benefits | University System of GeorgiaVacation (working 100% time)Sick time accrual 8 hours a month (8 days per year, do not expire at year-end)10 paid national holidays (including Juneteenth) plus Thanksgiving includes off Thursday and Friday, and there is entire week of winter break with a campus shut down which includes 5 business days off paid- depending on calendar year might have Christmas or New Year included, if not, those paid holidays as well) this does not count against vacation time.After 6 months of full-time employment, eligible for Tuition Assistance Program (TAP)After 12 months of full-time employment eligible for Staff Tuition Reimbursement Assistance Program (STRAP)Perks at work - discounts available through various businesses.Enterprise Innovation (EI2) extras:Professional Development budgetMonthly cell phone reimbursement (flat rate of $50 or $75)Home Office Internet reimbursement (flat rate of $50)
Background Check
Successful candidate must be able to pass a background check. Please visit http://policylibrary.gatech.edu/employment/pre-employment-screening
OverviewGeorgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our Strategic Plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers.About Georgia TechGeorgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.Georgia Tech's Mission and ValuesGeorgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:1. Students are our top priority.2. We strive for excellence.3. We thrive on diversity.4. We celebrate collaboration.5. We champion innovation.6. We safeguard freedom of inquiry and expression.7. We nurture the well-being of our community.8. We act ethically.9. We are responsible stewards.Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.Department InformationThe Enterprise Innovation Institute, is Georgia Techs economic development arm, comprised of more than a dozen programs. It is the largest and most comprehensive university-based program of its kind in the United States. Its core focus areas include entrepreneurship and startup development, business and industry growth, ecosystem development, and international outreach.EI2's Partnership for Inclusive Innovation (PIN) is a public-private partnership that launched in 2020 to lead coordinated, statewide efforts to position Georgia as the Technology Capital of the East Coast. Dedicated to advancing technology, opportunity and shared economic success across the state, the organization's pillars focus on community research, student engagement, workforce development and economic opportunity towards inclusion one innovation at a time.For additional information about the Partnership, please visit: www.pingeorgia.orgJob Summary
Develop and implement a comprehensive marketing program for an academic or support unit in ways that promote recognition and visibility of specific services and/or facilities being offered by that unit. Areas of responsibility usually include budgeting, development of marketing collateral and website design and management. This position will interact on a consistent basis with: unit management and staff, GT Communications and Marketing staff, and vendor representatives. This position will advise and counsel: unit management. This position will supervise: NAResponsibilities
Job Duty 1 -Formulate specific marketing plans that effectively promote unit product or services.
Job Duty 2 -Directly or through others, design and develop marketing collateral.
Job Duty 3 -Develop and upon approval, administer unit's marketing budget.
Job Duty 4 -Develop and monitor adherence to unit marketing policy and procedures.
Job Duty 5 -Liaise with GT Marketing and Communications organization; adhere to Institute wide marketing policy.
Job Duty 6 -May manage development and placement of external advertising.
Job Duty 7 -May design, purchase and maintain inventory of promotional items.
Job Duty 8 -Perform other duties as assignedRequired Qualifications
Educational RequirementsBachelor's Degree in Marketing, Communications or related field or equivalent combination of education and experience
Required ExperienceTwo years of job related experiencePreferred Qualifications
Preferred Qualifications:Knowledge of current marketing trends and best practicesPrior experience developing and implementing strategic marketing campaigns for a variety of audiences and key stakeholders, including tracking metrics and performanceDemonstrated ability to produce engaging, meaningful and relevant content, and the ability to optimize this content to a variety of channelsPrior experience with marketing and data tools (i.e. Canva, Constant Contact, Salesforce, etc.)Ability to communicate complicated, nuanced issues in a way that is digestible for audiences at all levels
Knowledge, Skills, & Abilities
SKILLSApplication of marketing theory and principles, written and spoken communications, graphic design and production, editing, creativity, web design, budget management, organization, customer relations.USG Core Values
The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.Equal Employment Opportunity
The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract.More information on these policies can be found here: https://www.usg.edu/policymanual/section6/c2714 Board of Regents Policy Manual | University System of Georgia (usg.edu).Other Information
Salary range:
$65,000.00 - $70,000.00Location:
Hybrid (Atlanta, GA)Job grade:
A8This is not a supervisory position.This position does not have financial responsibilities.No, this position will not be required to drive.This role is not considered a position of trust.This position does not require a purchasing card (P-Cd).This position will not travelThis position does not require security clearance.Other Information
GT/Enterprise Innovation Institute benefits include:Retirement plan of Teacher Retirement Plan (TRS) Retirement Benefits or Optional Retirement Plan (ORP) | Human Resources | Georgia Institute of Technology | Atlanta, GA (gatech.edu)Medical plan options Your USG Benefits | University System of GeorgiaVacation (working 100% time)Sick time accrual 8 hours a month (8 days per year, do not expire at year-end)10 paid national holidays (including Juneteenth) plus Thanksgiving includes off Thursday and Friday, and there is entire week of winter break with a campus shut down which includes 5 business days off paid- depending on calendar year might have Christmas or New Year included, if not, those paid holidays as well) this does not count against vacation time.After 6 months of full-time employment, eligible for Tuition Assistance Program (TAP)After 12 months of full-time employment eligible for Staff Tuition Reimbursement Assistance Program (STRAP)Perks at work - discounts available through various businesses.Enterprise Innovation (EI2) extras:Professional Development budgetMonthly cell phone reimbursement (flat rate of $50 or $75)Home Office Internet reimbursement (flat rate of $50)
Background Check
Successful candidate must be able to pass a background check. Please visit http://policylibrary.gatech.edu/employment/pre-employment-screening