AEG
Digital Media Manager
AEG, Pawtucket, Rhode Island, us, 02861
Job Title:
Digital Media ManagerDepartment:
MarketingReports to:
Director of CommunicationsLocation:
Pawtucket, Rhode Island
Position Overview:
Rhode Island FC (RIFC) seeks a highly skilled and motivated Digital Media Manager to join our dynamic marketing team. This key role will oversee the management, growth, and optimization of RIFC's digital media platforms, including the official website, email campaigns, and mobile app. The ideal candidate will ensure all content is engaging, on-brand, and tailored to each platform to maximize fan engagement and drive ticket sales.
Key Responsibilities:
Digital Media Strategy & Optimization:Oversee the management and growth of RIFC's website, email platform, and mobile app, ensuring all content is engaging, on-brand, and optimized for each platform.Utilize analytics tools to monitor digital media performance, track key metrics, and provide regular reports with actionable insights.Identify, interpret, and implement digital media trends and best practices to enhance RIFC's digital presence and fan engagement.Email Marketing:
Manage, grow, and optimize RIFC's email platform, including developing segmentation strategies to effectively target different audience segments.Plan and execute email campaigns to promote ticket sales, events, and team news.Publish a monthly e-newsletter and recommend content improvements based on analytics and fan feedback.Collaborate with departments such as Ticket Sales, Partnership Marketing, and Operations to conduct, analyze, and optimize surveys, including post-match Fan Engagement surveys.Website Management:
Manage and update the RIFC official website with relevant content, including news, player profiles, match schedules, ticket offerings, and fan engagement features.Ensure the website's design, layout, and user experience (UX) are optimized, particularly in relation to the team's new stadium.Work closely with web developers and designers to maintain a high-quality online presence.Mobile App Management:
Manage, update, and optimize the RIFC mobile app to enhance user engagement and ensure the app remains a valuable resource for fans.Implement app features that drive fan interaction, ticket sales, and in-app purchases.Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or a related field.3-5 years of experience in digital media management, preferably within the sports or entertainment industry.Proficiency in digital media analytics tools (e.g., Google Analytics, Adobe Analytics).Strong understanding of website management (CMS), email marketing platforms, and mobile app management.Excellent written and verbal communication skills.Ability to manage multiple projects and deadlines in a fast-paced environment.Proficiency in Spanish or Portuguese is a plus.A passion for soccer and an understanding of fan culture is highly desirable.Benefits:
Competitive salary and benefits package.Opportunity to work in a dynamic and passionate environment.Career growth and professional development opportunities.Involvement in the launch of RIFC's new stadium and growing fanbase.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions:Are you legally authorized to work in the United States?Please share your salary expectations:What is the earliest you would be able to start? The position is in person, in the Pawtucket, RI office of the club.
Digital Media ManagerDepartment:
MarketingReports to:
Director of CommunicationsLocation:
Pawtucket, Rhode Island
Position Overview:
Rhode Island FC (RIFC) seeks a highly skilled and motivated Digital Media Manager to join our dynamic marketing team. This key role will oversee the management, growth, and optimization of RIFC's digital media platforms, including the official website, email campaigns, and mobile app. The ideal candidate will ensure all content is engaging, on-brand, and tailored to each platform to maximize fan engagement and drive ticket sales.
Key Responsibilities:
Digital Media Strategy & Optimization:Oversee the management and growth of RIFC's website, email platform, and mobile app, ensuring all content is engaging, on-brand, and optimized for each platform.Utilize analytics tools to monitor digital media performance, track key metrics, and provide regular reports with actionable insights.Identify, interpret, and implement digital media trends and best practices to enhance RIFC's digital presence and fan engagement.Email Marketing:
Manage, grow, and optimize RIFC's email platform, including developing segmentation strategies to effectively target different audience segments.Plan and execute email campaigns to promote ticket sales, events, and team news.Publish a monthly e-newsletter and recommend content improvements based on analytics and fan feedback.Collaborate with departments such as Ticket Sales, Partnership Marketing, and Operations to conduct, analyze, and optimize surveys, including post-match Fan Engagement surveys.Website Management:
Manage and update the RIFC official website with relevant content, including news, player profiles, match schedules, ticket offerings, and fan engagement features.Ensure the website's design, layout, and user experience (UX) are optimized, particularly in relation to the team's new stadium.Work closely with web developers and designers to maintain a high-quality online presence.Mobile App Management:
Manage, update, and optimize the RIFC mobile app to enhance user engagement and ensure the app remains a valuable resource for fans.Implement app features that drive fan interaction, ticket sales, and in-app purchases.Qualifications:
Bachelor's degree in Marketing, Communications, Digital Media, or a related field.3-5 years of experience in digital media management, preferably within the sports or entertainment industry.Proficiency in digital media analytics tools (e.g., Google Analytics, Adobe Analytics).Strong understanding of website management (CMS), email marketing platforms, and mobile app management.Excellent written and verbal communication skills.Ability to manage multiple projects and deadlines in a fast-paced environment.Proficiency in Spanish or Portuguese is a plus.A passion for soccer and an understanding of fan culture is highly desirable.Benefits:
Competitive salary and benefits package.Opportunity to work in a dynamic and passionate environment.Career growth and professional development opportunities.Involvement in the launch of RIFC's new stadium and growing fanbase.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions:Are you legally authorized to work in the United States?Please share your salary expectations:What is the earliest you would be able to start? The position is in person, in the Pawtucket, RI office of the club.