Ramsey Solutions, A Dave Ramsey Company
Senior Digital Paid Media Specialist
Ramsey Solutions, A Dave Ramsey Company, Nashville, Tennessee, United States,
Onsite Work Only:
Franklin, TN - Flex Hours Options AvailableRelocation Assistance AvailableYou’ll scale paid search, paid social, and paid display, PPC/pay-per-click, and programmatic campaigns that drive acquisition and build brand awareness, collaborate with business stakeholders and analyze results to further optimize performance. This team is on the leading cutting edge of technical paid media innovation around personalization, automation, and audience segmentation.Team You’ll Grow With:
135+ person marketing team including 13 all-star Paid Media SpecialistsWhat Winning Looks Like:
Lead the planning, creating, implementing, optimization, analysis and reporting of paid advertising/paid media campaignsManage strategic initiatives such as keyword expansions, restructures, testing, remarketing, targeting and strategic bidding strategiesWork closely with design and writing teams to create and optimize world-class adsMonitor and analyze campaign performance metrics, providing regular reports and insights to stakeholders via excel spreadsheets/pivot tables, and making data-driven recommendations for optimizationBuild relationships with stakeholders as well as collaborate on whole processes with content strategists, writers and editors (you’re not working in a silo alone)Skills Needed to Win:
4+ years of experience managing $30K+ in monthly paid spend across several platformsExperience working with tools like Google Analytics/GA, Google Ads/Adwords, SEMrush, Ahrefs, and/or FB Ads/Meta AdsCreative analytical thinker with testing experienceCurrently leveraging AI tools in their day-to-day roleLead gen experience is preferred, but not requiredApp promotion experience is preferred, but not required$85,000 - $100,000/year* + profit sharing + benefits*Range depends on level of skill and overall experienceIt’s a calling, and we’re on a mission to change lives. Join the crusade! Apply now.EOE, including disability/vets
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Franklin, TN - Flex Hours Options AvailableRelocation Assistance AvailableYou’ll scale paid search, paid social, and paid display, PPC/pay-per-click, and programmatic campaigns that drive acquisition and build brand awareness, collaborate with business stakeholders and analyze results to further optimize performance. This team is on the leading cutting edge of technical paid media innovation around personalization, automation, and audience segmentation.Team You’ll Grow With:
135+ person marketing team including 13 all-star Paid Media SpecialistsWhat Winning Looks Like:
Lead the planning, creating, implementing, optimization, analysis and reporting of paid advertising/paid media campaignsManage strategic initiatives such as keyword expansions, restructures, testing, remarketing, targeting and strategic bidding strategiesWork closely with design and writing teams to create and optimize world-class adsMonitor and analyze campaign performance metrics, providing regular reports and insights to stakeholders via excel spreadsheets/pivot tables, and making data-driven recommendations for optimizationBuild relationships with stakeholders as well as collaborate on whole processes with content strategists, writers and editors (you’re not working in a silo alone)Skills Needed to Win:
4+ years of experience managing $30K+ in monthly paid spend across several platformsExperience working with tools like Google Analytics/GA, Google Ads/Adwords, SEMrush, Ahrefs, and/or FB Ads/Meta AdsCreative analytical thinker with testing experienceCurrently leveraging AI tools in their day-to-day roleLead gen experience is preferred, but not requiredApp promotion experience is preferred, but not required$85,000 - $100,000/year* + profit sharing + benefits*Range depends on level of skill and overall experienceIt’s a calling, and we’re on a mission to change lives. Join the crusade! Apply now.EOE, including disability/vets
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