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AstraZeneca

HCP Marketing Manager, COVID-19

AstraZeneca, Wilmington, Delaware, us, 19894


In response to the COVID-19 pandemic, AstraZeneca has partnered with world-class institutes to discover and develop long-acting antibodies for the prevention and treatment of COVID-19 for immunocompromised people. This marketing manager role is an opportunity for you to help launch AstraZeneca’s long-acting antibody in the US to address one of the greatest health crises in a generation.The successful candidate should be able to demonstrate the ability to work in a fast-paced environment, deliver results and contribute to a positive team culture. In this role you will work to raise awareness of the unmet need for immunocompromised people who may benefit from protection in addition to a vaccine and develop impactful resources to educate HCPs.Primary Responsibilities

As the marketing manager you will have the opportunity to help launch AstraZeneca’s COVID-19 Long-acting Antibody.Promotional campaign execution and field supportThe marketing manager will be responsible for working with the HCP director and associate director to develop campaign assets aligned to the brand strategy. This will include working closely with the creative, sci comms and media agencies to develop creative briefs and ensure agencies deliver accurately and on time.The marketing manager will ensure field training material is aligned to brand strategy and coordinate with Commercial Excellence team to ensure brand input and presence during field training.Cross-functional coordinationThe marketing manager will be responsible for presenting promotional campaigns and resources for medical, legal, and regulatory review to ensure compliance with AstraZeneca standards. The marketing manager will be responsible for engaging the appropriate cross-functional teams (i.e. business managers and digital execution teams) to ensure alignment and flawless execution.Minimum Qualifications

Bachelor’s degree3 years of pharmaceutical or related experience OR 3 years of marketing experience and 1 year in pharmaceutical industryStrong project management skillsExperience presenting promotional tactics for medical, legal, and regulatory reviewVendor/agency managementPreferred Qualifications

Market research experienceDigital marketing development / executionExperience with marketing monoclonal antibody, specialty, and/or biologic therapyWhy AstraZeneca?

At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big. Delivering life-changing medicines is about being entrepreneurial - finding those moments and recognizing their potential. Join us on our journey of building a new kind of organization to reset expectations of what a bio-pharmaceutical company can be. This means we’re opening new ways to work, pioneering cutting edge methods and bringing unexpected teams together. Interested? Come and join our journey.So, what’s next!

Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you.Where can I find out more?

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