Kuraray America, Inc.
Product Marketing Manager
Kuraray America, Inc., Westminster, Colorado, United States, 80031
Product Marketing Manager
Your Title:
Product Marketing ManagerOur Department:
Architecture and DesignAre you an experienced product marketing professional with a good grasp of how product marketing can drive commercial objectives while delivering value to our customers? If yes, Trimble's Architecture and Design division is looking for a strategic thinker like you to join our growing Product Marketing team. You will own the go-to-market strategy for our most popular flagship product offering.About Our Architecture & Design DivisionUsed by over 41 million global users, the Architecture and Design division's offering, SketchUp, is a popular and well-loved ecosystem of 3D modeling and design tools. Today, hundreds of thousands of architects, engineers, contractors, and other creatives use SketchUp to design and develop everything from complex construction details to intricate energy-efficient buildings.What You Will DoIn this role, you will collaborate with an incredibly diverse group of teams, including Product, Growth, Customer Success, Sales, Content, Demand Generation, Creative, and Marketing Operations. You will be a vital part of the team and pivotal in supporting our go-to-market strategy.Create core product positioning, validate messaging, and help evangelize product offerings internally and externally.
Be the voice of the customer and use a range of market insights and qualitative and quantitative feedback from users to help validate value propositions and uncover growth opportunities.
Sit at the intersection of Product, Marketing, and Sales, working cross-functionally with all teams to bring products to market.
Drive go-to-market execution for launches and feature updates by building and scaling go-to-market launch plans and playbooks.
Construct one-pagers, decks, battle cards, and competitive analyses to support sales initiatives.
Identify and propose segment opportunities, influencing stakeholders on product pricing and pricing models.
Own the launch performance reports working alongside data analysts, and use data to refine campaign and go-to-market tactics.
Work on business cases for new products and features showing the investment, expected return, and implementation plans.
Manage the win/loss program for your product line.
Equip cross-functional teams for success by training them on market problems, personas, competitive intelligence and other market data.
What Skills & Experience You Should Bring5+ years of product marketing experience, ideally for B2B software/SaaS products.
Relevant degree in marketing or equivalent practical experience.
Demonstrated track record in creating & delivering high-impact, results-driven, multi-channel GTM strategy using data and insights.
Exceptional ability to work cross-functionally and build deep relationships with core stakeholders and team members.
Experience with Jobs to be Done/Outcome-Driven Innovation research processes/framework.
Excellent verbal and written communication, with the ability to command attention and build consensus among external and internal customers at varying levels.
Experience conducting customer interviews and developing personas.
Expert project manager with experience working in an agile project management style.
Proficiency with Google Apps and Miro.
Meticulous attention to detail with the ability to troubleshoot & problem solve, a people-first attitude, and a positive can-do mindset.
In addition to a resume, please submit a one-page summary of two GTM plans you've ideated and completed and include primary goals and outcomes.Trimble's Inclusiveness CommitmentTrimble is a global team of driven, committed, and ambitious people who are transforming the way the world works. A workplace where you can bring your whole self to work every day. Be valued for who you are and what you contribute.Trimble knows that quality of life shapes the quality of work. That’s why we strive to keep our people happy and healthy. We evaluate our compensation and benefits regularly and adapt them to the local needs of our global organization.Trimble is proud to be an Equal Opportunity and Affirmative Action Employer.
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Your Title:
Product Marketing ManagerOur Department:
Architecture and DesignAre you an experienced product marketing professional with a good grasp of how product marketing can drive commercial objectives while delivering value to our customers? If yes, Trimble's Architecture and Design division is looking for a strategic thinker like you to join our growing Product Marketing team. You will own the go-to-market strategy for our most popular flagship product offering.About Our Architecture & Design DivisionUsed by over 41 million global users, the Architecture and Design division's offering, SketchUp, is a popular and well-loved ecosystem of 3D modeling and design tools. Today, hundreds of thousands of architects, engineers, contractors, and other creatives use SketchUp to design and develop everything from complex construction details to intricate energy-efficient buildings.What You Will DoIn this role, you will collaborate with an incredibly diverse group of teams, including Product, Growth, Customer Success, Sales, Content, Demand Generation, Creative, and Marketing Operations. You will be a vital part of the team and pivotal in supporting our go-to-market strategy.Create core product positioning, validate messaging, and help evangelize product offerings internally and externally.
Be the voice of the customer and use a range of market insights and qualitative and quantitative feedback from users to help validate value propositions and uncover growth opportunities.
Sit at the intersection of Product, Marketing, and Sales, working cross-functionally with all teams to bring products to market.
Drive go-to-market execution for launches and feature updates by building and scaling go-to-market launch plans and playbooks.
Construct one-pagers, decks, battle cards, and competitive analyses to support sales initiatives.
Identify and propose segment opportunities, influencing stakeholders on product pricing and pricing models.
Own the launch performance reports working alongside data analysts, and use data to refine campaign and go-to-market tactics.
Work on business cases for new products and features showing the investment, expected return, and implementation plans.
Manage the win/loss program for your product line.
Equip cross-functional teams for success by training them on market problems, personas, competitive intelligence and other market data.
What Skills & Experience You Should Bring5+ years of product marketing experience, ideally for B2B software/SaaS products.
Relevant degree in marketing or equivalent practical experience.
Demonstrated track record in creating & delivering high-impact, results-driven, multi-channel GTM strategy using data and insights.
Exceptional ability to work cross-functionally and build deep relationships with core stakeholders and team members.
Experience with Jobs to be Done/Outcome-Driven Innovation research processes/framework.
Excellent verbal and written communication, with the ability to command attention and build consensus among external and internal customers at varying levels.
Experience conducting customer interviews and developing personas.
Expert project manager with experience working in an agile project management style.
Proficiency with Google Apps and Miro.
Meticulous attention to detail with the ability to troubleshoot & problem solve, a people-first attitude, and a positive can-do mindset.
In addition to a resume, please submit a one-page summary of two GTM plans you've ideated and completed and include primary goals and outcomes.Trimble's Inclusiveness CommitmentTrimble is a global team of driven, committed, and ambitious people who are transforming the way the world works. A workplace where you can bring your whole self to work every day. Be valued for who you are and what you contribute.Trimble knows that quality of life shapes the quality of work. That’s why we strive to keep our people happy and healthy. We evaluate our compensation and benefits regularly and adapt them to the local needs of our global organization.Trimble is proud to be an Equal Opportunity and Affirmative Action Employer.
#J-18808-Ljbffr