Crossmedia, Inc.
Supervisor, Paid Search (SEM)
Crossmedia, Inc., Jackson, Mississippi, United States,
YOUR ROLE
We are hiring a Supervisor to manage paid search strategy for key national clients. Our ideal candidate loves the fun fast-paced nature of the business yet is comfortable working in a casual environment. This is a great match for those who love mentoring team members and take pride in the team success. We love your entrepreneurial attitude and welcome participation in helping us build the agency with new platforms, tools, ideas, and opportunities.
Here’s a snapshot of the day to day:
Oversee and lead the development and implementation of comprehensive paid search strategies to meet client objectives.
Execute and optimize a variety of media tactics, such as Search Engine Marketing (SEM), Google PMAX, Demand Gen, Retargeting, Audience Targeting, and Shopping campaigns. (Hands on keyboard)
Manage monthly and daily spend activities for assigned clients, preferably handling six-figure monthly budgets or higher.
Lead regular status update calls with clients to review performance and discuss optimization strategies.
Plan, coordinate, and administer numerous presentations for managed accounts, providing detailed insights and strategic recommendations.
Communicate key performance trends to account leads and clients effectively, ensuring transparency and clarity.
Collaborate with various internal and external stakeholders to ensure cohesive and effective campaign execution.
Provide leadership and mentorship to junior team members, fostering a collaborative and growth-oriented team environment.
Demonstrate strong organizational skills to balance tight deadlines, manage multiple projects, and navigate challenges effectively.
Proactively identify opportunities for account and process improvement and efficiency within current strategy and tactics.
Develop and implement testing strategies to continuously improve ad performance and client ROI.
REQUIREMENTS
Possess 4+ years of experience working with paid search and strategy, including hands-on experience in Google Ads, SA360 (Search Ads 360), and other third-party management platforms (Kenshoo, Marin, etc.).
1-2 years of experience working in e-commerce platforms like Amazon, Roundel, Walmart Connect, Criteo, Instacart, and Kroger. (Hands on keyboard)
Experience working on enterprise brands focused on driving efficient sales, leads, and other key performance indicators.
Experience running a variety of media tactics within those platforms such as SEM, GDN, Retargeting, Audience Targeting, and Shopping.
Manage monthly and daily spend activity on your assigned clients (Six Figure Monthly Budgets Preferred – Minimum).
Plan, coordinate, and administer numerous presentations for your managed accounts.
Lead regular status update calls with clients to ensure optimal performance.
Provide daily, weekly, monthly, and yearly reporting & analysis strategy.
Communicate key performance trends to your account lead and clients.
Conduct keyword research to drive new areas of growth for your clients.
Create effective ad copy to produce optimal click-through and conversion rates.
Salary range $82k - $100k. Commensurate with experience. Compensation is determined on the skills, qualifications, certifications, tenure in the industry, and experience of the applicant along with the requirements of the position.
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We are hiring a Supervisor to manage paid search strategy for key national clients. Our ideal candidate loves the fun fast-paced nature of the business yet is comfortable working in a casual environment. This is a great match for those who love mentoring team members and take pride in the team success. We love your entrepreneurial attitude and welcome participation in helping us build the agency with new platforms, tools, ideas, and opportunities.
Here’s a snapshot of the day to day:
Oversee and lead the development and implementation of comprehensive paid search strategies to meet client objectives.
Execute and optimize a variety of media tactics, such as Search Engine Marketing (SEM), Google PMAX, Demand Gen, Retargeting, Audience Targeting, and Shopping campaigns. (Hands on keyboard)
Manage monthly and daily spend activities for assigned clients, preferably handling six-figure monthly budgets or higher.
Lead regular status update calls with clients to review performance and discuss optimization strategies.
Plan, coordinate, and administer numerous presentations for managed accounts, providing detailed insights and strategic recommendations.
Communicate key performance trends to account leads and clients effectively, ensuring transparency and clarity.
Collaborate with various internal and external stakeholders to ensure cohesive and effective campaign execution.
Provide leadership and mentorship to junior team members, fostering a collaborative and growth-oriented team environment.
Demonstrate strong organizational skills to balance tight deadlines, manage multiple projects, and navigate challenges effectively.
Proactively identify opportunities for account and process improvement and efficiency within current strategy and tactics.
Develop and implement testing strategies to continuously improve ad performance and client ROI.
REQUIREMENTS
Possess 4+ years of experience working with paid search and strategy, including hands-on experience in Google Ads, SA360 (Search Ads 360), and other third-party management platforms (Kenshoo, Marin, etc.).
1-2 years of experience working in e-commerce platforms like Amazon, Roundel, Walmart Connect, Criteo, Instacart, and Kroger. (Hands on keyboard)
Experience working on enterprise brands focused on driving efficient sales, leads, and other key performance indicators.
Experience running a variety of media tactics within those platforms such as SEM, GDN, Retargeting, Audience Targeting, and Shopping.
Manage monthly and daily spend activity on your assigned clients (Six Figure Monthly Budgets Preferred – Minimum).
Plan, coordinate, and administer numerous presentations for your managed accounts.
Lead regular status update calls with clients to ensure optimal performance.
Provide daily, weekly, monthly, and yearly reporting & analysis strategy.
Communicate key performance trends to your account lead and clients.
Conduct keyword research to drive new areas of growth for your clients.
Create effective ad copy to produce optimal click-through and conversion rates.
Salary range $82k - $100k. Commensurate with experience. Compensation is determined on the skills, qualifications, certifications, tenure in the industry, and experience of the applicant along with the requirements of the position.
#J-18808-Ljbffr