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Abilene Christian University

Director of Marketing, Athletics

Abilene Christian University, Abilene, Texas, us, 79608


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Job no:

493906Work Type:

Staff full-timeLocation:

AbileneCategories:

Athletics and Recreation

About ACUACU is affiliated with the fellowship of the Church of Christ. All applicants must be professing Christians and willing to support the Christian mission and purpose of Abilene Christian University while employed by the university.Title of Position

Director of MarketingPosting Location

Abilene, TexasDepartment

AthleticsEmployee Class

Non-Exempt FulltimeBasic ResponsibilitiesOversee the creation and execution of annual marketing plans for the intercollegiate athletics programs, focusing on increasing attendance and enhancing the game day experience.Work in conjunction with Abilene Christian Sports Properties to implement and fulfill all corporate sponsorships.Build relationships with campus partners to collaborate on home events, enhancing the student experience.Provide leadership and direction for marketing staff, including Marketing Assistant(s), Student Interns, and Student Volunteers.Serve as the primary marketing contact for Men’s Basketball, Tennis (M/W), Golf (M/W), Cross Country/Track and Field (M/W), and the secondary contact for Football and Baseball.Develop comprehensive marketing plans for all athletics programs by applying best practices to elevate the game day experience.Oversee the execution of game day production as it relates to the overall run of show for home events.Ensure the promotion of athletics events increases visibility of ACU on campus and within the Abilene community.Work with the Creative Services team to develop content for both internal and external audiences.Assist with ticket operations to generate ticket revenue.Collaborate with the Media Relations team to tell the story of ACU Athletics.QualificationsRequired Qualifications:Bachelor’s Degree in Business, Marketing, Sports Management, or related field.Two (2) to Three (3) years of experience in athletic marketing/fan experiences.Outstanding communication skills, both written and oral.A high degree of self-motivation and organization.Ability to establish and nurture strong relationships with students and community members.A demonstrable commitment to promoting and enhancing diversity.Ability to interpret and review manuals, game reports, marketing plans, and proposals.Proficiency with MS Office and internet social networking sites.Must be able to work flexible hours, including some evenings and weekends.A basic understanding of college athletics at the NCAA Division I level.Preferred Qualifications:Strong Christian beliefs and values.Master’s Degree in Business, Marketing, Sports Management, or related field.Experience managing student staff.Knowledge in creating marketing collateral for an athletic department.Proficient in Adobe Creative Suite.Physical DemandsAbility to endure long hours and extended periods of typing on a computer.Extended periods of walking and climbing stairs.Ability to lift up to 40 lbs.Ability to lift tables and chairs to arrange events.Possible exposure to weather extremes.Additional InformationACU does not unlawfully discriminate on the basis of race, color, age, sex, disability, genetic information, national or ethnic origin in employment opportunities, in keeping with applicable state and federal law.ACU is committed to maintaining a safe and secure campus environment and protecting the university's financial and physical assets. Therefore, Abilene Christian University conducts background checks on all candidates for employment in security-sensitive positions.Advertised:

August 09, 2024 Central Daylight TimeApplications close:

Open until filled

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