Digital Marketing Manager, Hybrid

Digital Marketing Manager, HybridOpportunity to join high growth wine company in newly created Digital Marketing Manager position. With a passion for the wine and spirits industry, growth and innovation, and an

entrepreneurial mindset

, you will be joining a likeminded team of professionals making exciting things happen.Leading the online presence of both wine and spirit brands, you will play a key role in developing and executing the digital marketing strategy, driving brand awareness, and engaging online communities.Hybrid Schedule: Mon & Fri - Remote; Tues, Wed, Thurs - OnsiteYou will:Create high-quality and visually appealing content (photos, videos, graphics) that resonates with our target audiences

Maintain content calendars that align with marketing goals and brand story

Build and foster positive relationships with online community

Monitor and respond to comments and messages in a timely and professional manner

Manage online reputation and address any negative feedback

Develop and manage targeted media buys

Analyze campaign performance and optimize for maximum reach and engagement

Track and analyze key metrics for all digital marketing efforts

Generate dashboard to communicate performance and progress

Optimize the user experience for branded sites, in collaboration with Brand Managers and web development team

Assist with online initiatives for wholesale e-commerce channels

Create and share engaging content to promote our wines to distributors and retailers

You have:Bachelor’s degree required. 4 years of digital marketing, preferably within wine, luxury goods or beverage industry.

Strong understanding of social media marketing best practices, including community management, content creation, and paid advertising

Proven ability to develop and execute data-driven marketing strategies

Experience with content creation tools (e.g., Photoshop, Canva) and basic knowledge of video editing

Strong analytical skills and experience with reporting tools (e.g., Google Analytics)

Strong analytic, strategic and creative skills

Ability to balance multiple priorities, meet deadlines and thrive in a demanding, constantly changing environment

$120K - $140KHire Contingent on passing background check

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