Second Avenue Group
Marketing Manager ›
Second Avenue Group, Orlando, Florida, us, 32885
Second Avenue is recruiting an experienced Marketing Manager/Single Family Residential (SFR) for the Property Management division in Tampa, FL.Meet Second Avenue, a leader in (SFR) single-family home rental management. We specialize in the acquisition, rehab, and management of single-family homes for rent across the United States. Our team leverages proprietary end-to-end technology, including the 'Jiffy Property' Resident Super App, powered by our highly skilled associates to provide a seamless and transparent experience for SFR investing, asset management, and leasing. With the Second Avenue premium experience, residents discover the joy of renting.We offer a positive culture and professional work environment. Please visit our website for additional background on our business platform – www.secondavenue.comJob Summary:The Marketing Manager directly oversees the property management marketing operations located in downtown Tampa, FL. This position will support the national leasing efforts and has a team of direct reports titled ‘Marketing Specialists’ whose key responsibilities include the listing of rental homes for advertisement over a multi-state portfolio.Role Responsibilities
• Work cross-departmentally to develop and implement process improvements to increase bandwidth and team productivity.• Prioritize marketing projects assigned by leadership; communicate expectations/instructions to team; oversee process and provide updates to stakeholders.• Assist Marketing Specialists with the execution of high-volume projects under tight deadlines.• Oversee day-to-day responsibilities of the marketing department; handle escalations of conflicts, requests and listing issues.• Conduct weekly individual and team meetings with Marketing Specialists; provide customized training/coaching on best practices to improve efficiency and minimize errors.• Monitor and approve team timecards and requested days off; ensure proper staffing is always in effect.• Represent marketing team in meetings with other departments, leadership, and external vendors.• Provide listing coverage for Marketing Specialists’ sick and PTO days.• Conduct daily audits to verify properties are listed properly; research and make changes as needed; provide feedback to Marketing Specialists.• Troubleshoot technological issues and work with the software development team to resolve them.• Review and reconcile monthly invoicing/billing.• Review and approve social media postings.• Write and proofread original content for resident communications and marketing flyers.• Ensure consistency and messaging pertaining to the Second Avenue brand.• Ad hoc projects as needed.Candidate Qualifications
• Experience leading a team by creating trust and loyalty through personalized hands-on coaching.• Has a proactive nature and enjoys creating productivity efficiencies.• Technologically savvy who is not afraid to learn new systems. Computer proficiency, including the following software systems: Microsoft Outlook, Word, Excel, and property management related operating software.• Critical thinking and problem-solving abilities.• Meticulous and detailed oriented.• Professional verbal and written communication skills.• Strong organizational and time-management skills.• Self-starter who can make quick and effective data-driven decisions. Ability to identify, analyze, and resolve issues.• Solutions-based communicator with the ability to negotiate, influence and gain consensus.• Ability to be flexible, quickly adapting to changing business needs and processes; thrives in a fast-paced, ever-changing environment.• Ability to set, manage and meet goals and deadlines.• Ability to exercise independent judgment and maintain confidentiality.Professional Skillset
Role Specific Skill Set
• Minimum of 2-5+ years of real estate or related experience.• Strong work ethic, value system and a high level of adaptability.• Proven ability to be self-starter that thrives in a team environment.• Leadership experience with direct oversight of personnel.• Excellent communication skills both written and verbal.• Experienced MS Office user; highly proficient with Excel, PowerPoint, and related software platforms.Medical, Dental and Vision Insurance, Employer Paid Short-Term Disability, 401k, PTO and Paid Holidays
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• Work cross-departmentally to develop and implement process improvements to increase bandwidth and team productivity.• Prioritize marketing projects assigned by leadership; communicate expectations/instructions to team; oversee process and provide updates to stakeholders.• Assist Marketing Specialists with the execution of high-volume projects under tight deadlines.• Oversee day-to-day responsibilities of the marketing department; handle escalations of conflicts, requests and listing issues.• Conduct weekly individual and team meetings with Marketing Specialists; provide customized training/coaching on best practices to improve efficiency and minimize errors.• Monitor and approve team timecards and requested days off; ensure proper staffing is always in effect.• Represent marketing team in meetings with other departments, leadership, and external vendors.• Provide listing coverage for Marketing Specialists’ sick and PTO days.• Conduct daily audits to verify properties are listed properly; research and make changes as needed; provide feedback to Marketing Specialists.• Troubleshoot technological issues and work with the software development team to resolve them.• Review and reconcile monthly invoicing/billing.• Review and approve social media postings.• Write and proofread original content for resident communications and marketing flyers.• Ensure consistency and messaging pertaining to the Second Avenue brand.• Ad hoc projects as needed.Candidate Qualifications
• Experience leading a team by creating trust and loyalty through personalized hands-on coaching.• Has a proactive nature and enjoys creating productivity efficiencies.• Technologically savvy who is not afraid to learn new systems. Computer proficiency, including the following software systems: Microsoft Outlook, Word, Excel, and property management related operating software.• Critical thinking and problem-solving abilities.• Meticulous and detailed oriented.• Professional verbal and written communication skills.• Strong organizational and time-management skills.• Self-starter who can make quick and effective data-driven decisions. Ability to identify, analyze, and resolve issues.• Solutions-based communicator with the ability to negotiate, influence and gain consensus.• Ability to be flexible, quickly adapting to changing business needs and processes; thrives in a fast-paced, ever-changing environment.• Ability to set, manage and meet goals and deadlines.• Ability to exercise independent judgment and maintain confidentiality.Professional Skillset
Role Specific Skill Set
• Minimum of 2-5+ years of real estate or related experience.• Strong work ethic, value system and a high level of adaptability.• Proven ability to be self-starter that thrives in a team environment.• Leadership experience with direct oversight of personnel.• Excellent communication skills both written and verbal.• Experienced MS Office user; highly proficient with Excel, PowerPoint, and related software platforms.Medical, Dental and Vision Insurance, Employer Paid Short-Term Disability, 401k, PTO and Paid Holidays
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